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Mark Zuckerberg Promises to Fix Facebook in 2018

Dave Parrack 04-01-2018

Every year, Facebook founder and CEO Mark Zuckerberg takes on a personal challenge. Previous examples include learning Mandarin You Can Now Learn Chinese Using Duolingo With more than 1 billion speakers, Mandarin Chinese is the most-spoken language in the world, so it would probably serve us all well to learn a few words and phrases. Read More , reading more books, and meeting people in all 50 of the United States of America. And for 2018, Mark Zuckerberg has promised to fix Facebook.


Mark Zuckerberg has, for better or worse, become the public face of the internet. Partly because Facebook is so ubiquitous, and partly because he seems to enjoy spending time in the public eye. Unfortunately, Facebook didn’t have the best 2017, so for 2018 Zuckerberg is focusing on work.

Mark Zuckerberg Wants to Fix Facebook

Zuckerberg outlines his ambition in a Facebook post, stating that he wants to fix the “important issues”. Which means “protecting our community from abuse and hate, defending against interference by nation states, or making sure that time spent on Facebook is time well spent.”

The Facebook CEO isn’t promising to fix everything overnight, admitting, “We won’t prevent all mistakes or abuse, but we currently make too many errors enforcing our policies and preventing misuse of our tools. If we’re successful this year then we’ll end 2018 on a much better trajectory.”

Every year I take on a personal challenge to learn something new. I've visited every US state, run 365 miles, built an…

Posted by Mark Zuckerberg on Thursday, January 4, 2018

Zuckerberg ends the post by pitching “centralization vs decentralization”. He cites “encryption and cryptocurrency” as two specific ways in which power is being taken from “centralized systems and put it back into people’s hands”. Which probably means the Zuckercoin will soon be a thing.


As others have pointed out, fixing Facebook and the various issues it’s facing, is literally Mark Zuckerberg’s job. Sure, he’s entitled to swan around the country spreading his gospel to anyone who will listen, but being the CEO of Facebook, and all that entails, should be his priority.

Facebook Is Seen as Old and Crusty

Despite its formidable size and power, Facebook is facing some tough challenges. There’s the proliferation of fake news and political influence by foreign powers, as already mentioned. But there’s also the fact that Facebook is seen as outdated compared to Snapchat and Instagram Teenagers' Favorite Social Network Is... Snapchat Snapchat is now the preferred social network amongst teenagers. Snapchat is comfortably ahead of former most popular kid on the block, Instagram, while Facebook and Twitter are a long way behind. Read More .

What do you think of Mark Zuckerberg’s personal challenge for 2018? Is this just him promising to actually do his job? Or is he right to make fixing Facebook his number one priority? What’s the first thing you would do to fix Facebook? Please let us know in the comments below!

Image Credit: Surian Soosay via Flickr

Related topics: Facebook, Fake News.

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  1. dragonmouth
    January 10, 2018 at 4:13 pm

    I am not holding my breath.

    What Zuckerberg wants to fix is not what FB users think should be fixed.

    " Which means “protecting our community from abuse and hate, defending against interference by nation states, or making sure that time spent on Facebook is time well spent.”
    Sounds like a statement a politician running for office would make. Sounds great in a soundbite. It tells the users what they want to hear but but does not offer anything concrete. It is all smoke and BS.

    Who is going to be the arbiter of what and is not "fake news"?

    Is he/FB going to censor everything that is posted on FB so that there is no differing opinions allowed?
    In an open, public forum such as FB is, there is no way that he can achieve any of this without severely curtailing expression. The US government has had a similar agenda for decades. Legislators have passed all kinds of anti-nastiness laws and the atmosphere is more toxic than it was before they started.

    Morality and attitudes cannot be legislated.

  2. Riley Mullins
    January 7, 2018 at 5:33 pm

    "I think we have created tools that are ripping apart the social fabric of how society works. The short-term, dopamine-driven feedback loops we’ve created are destroying how society works. No civil discourse, no cooperation; misinformation, mistruth. You are being programmed" - Former exec of Facebook Chamath Palihapitiya

    Humanity is descending into narcissism and paranoia as a rule. We no longer recognize the difference between fantasy and reality as a species. Between signifier and signified. Between propaganda and truth.

    Everything has been smashed into an indefinable mass by the internet, and the only people making any sense of out of it these days are ad companies and governments looking to manipulate it.

    We're born as data mines for corporations. Our democracy is a hollow shell because we have been transformed into hollow shells. People without identity or connection to one another. People who exist solely to consume and scream in futile, impotent, rage.

    Our civilization is slamming on the gas pedal and bringing us all to oblivion.

    • Jonathan
      January 12, 2018 at 5:09 am

      Too true - I love technology, but there is a clear and distinct need to not let it consume your life, and it is clear that people don't know what moderation is. Here's to hoping something changes, but what MZ wants to change is only going to introduce more problems. Thanks for introducing more censorship Mark! How long until they start shadowbanning? I wouldn't doubt that is already happening, but who knows - I dropped that vile service and am never looking back.

  3. Adriana Franqui
    January 5, 2018 at 6:42 pm

    Please stop disabling my Genuine account and give it back to me.

  4. Tomasz
    January 5, 2018 at 6:40 am

    Uhm... yeah... Good luck with trying to fix that toxic bile of a "social" platform ?

    • Adriana Franqui
      January 5, 2018 at 6:44 pm

      They Keep disabling my account for no reason.

      • Jonathan
        January 12, 2018 at 5:07 am

        Consider it a favor and ditch them for good.