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Yik Yak, the Anonymous Messaging App, Is Dead

Dave Parrack 01-05-2017

Yik Yak, the anonymous messaging app beloved and loathed on university campuses in equal measures, is no more. The company is currently winding down the app, leaving gossipmongers and cyberbullies with one less app to ply their trade. Will anyone miss Yik Yak? Probably not.


Yik Yak launched in 2013 with the promise of letting people communicate with those around them 10 Things You Need to Know About Yik Yak Yik Yak is an app that lets anyone post anonymous messages visible only to others nearby. But what does Yik Yak actually do? Read More . Anonymous users could talk to other anonymous users in a defined radius. Which made it perfect for university campuses where gossip is a commodity. So much so that Yik Yak raked in over $70 million worth of funding, at one point being valued at almost $400 million.

Fast-forward to today, when Yik Yik is being killed off by the people who created it.

Characters From a Dickens Novel

Yik Yak co-founders Tyler Droll & Brooks Buffington, who sound like characters from a Dickens novel, announced the app was being shuttered in a rather upbeat blog post. After proclaiming that Yik Yak was “lucky to have the most passionate users on the planet,” Droll and Buffington announced that they’ve decided to make their “next moves as a company”.

To that end the pair announced that, “We’ll begin winding down the Yik Yak app over the coming week as we start tinkering around with what’s ahead for our brand, our technology, and ourselves.” Before closing by pronouncing, “We’ve loved being part of your college experience over the past four school years.”

Those four years saw Yik Yak mired in controversy. Offering users anonymity meant the app was utilized by cyberbullies intent on wrecking people’s lives. People could literally make stuff up about someone, and, thanks to Yik Yak The Unspoken Yik-Yak Etiquette Code Even anonymous groups have rules. While it might seem like Yik Yak would be a free-for-all, an unspoken code of conduct has emerged amongst users. Here we explain these unwritten rules. Read More , that falsehood would spread across a campus like wildfire. Things got so bad that some schools and colleges banned Yik Yak from being used.


From Early Buzz to Increasing Irrelevance

This contributed to falling user numbers, as that early buzz gave way to increasing irrelevance. Yik Yak eventually laid off most of its employees, and Square appear to have hammered the final nail in the coffin by luring the last of Yik Yak’s engineers away. And with that, Yik Yak is no more.

Did you ever use Yik Yak? What kind of things did you see being said on Yik Yak? Did you witness any cyberbullying? Are you sad to see Yik Yak being killed off? Or do these anonymous messaging apps deserve to die? Please let us know in the comments below!

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  1. PalomarJack
    October 22, 2017 at 2:38 pm

    It was doomed from the beginning. All it takes is a little common sense to see that, something the morons that coded it, the idiots that invested in it and the rubes that used it, all seem to lack, entirely. They are pathetic, petty morons and deserve not even pity, but only ridicule and disgust.

  2. Anonymous
    May 7, 2017 at 3:52 pm

    This article is just false. Yik yak lost most of its user base when it got rid of anonymity with mandatory handles. The best part of old yik yak was its anonymity, because you could have a voice and find support without worrying about being personally judged.

  3. bugstomper
    May 5, 2017 at 2:11 pm

    No. I never used Yik Yak. But it makes me wonder why the app needs to be 'killed off'? They could make it autonomous? It might take some coding changes. Make it open source?

    Or, was it a front for the NSA to snoop, and now that they've got the info they want, they're shutting down the company, to erase all traces of you ever really fimding out? LOL

  4. Ryan
    May 1, 2017 at 10:25 pm

    When I did install it, I saw mostly racist MAGA-shouting assholes so I just deleted it and never looked back.