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The leap of a viral story online is far swifter than a pencil pusher’s dots and dashes. Social media is online enemy number one for news journalism. So, using social media in the right way is the one skill every scribe should learn fast.
Facebook’s free online training for journalists should help to shrink the skills gap. All you need is a Facebook account.
Facebook’s global e-learning program hosts the courses. Blueprint eLearning is a series of free, self-paced online courses that teach as per the best practices championed by Facebook.
You can find some of the important modules compiled under the category of Publisher Tools. Courses include “How Journalists Can Best Utilize Facebook and Instagram,” and more product specific courses on Facebook Live, 360 videos & photos, and Instant Articles.
Each module is about 15 minutes long and a day’s study on them should bring you up to speed on how to use Facebook for storytelling. Quick 15-minute webinars support the courses.
In the end, this is what the courses are all about: how do you use Facebook to tell a story.
This course is also for you if you are interested in being more savvy with social media and your own creativity. For example, you can learn how to tell a more immersive story with 360 photo and video. This need not apply to only journalism.
Build Your Skills With Facebook
The medium is always going to be Facebook and how you can attract more footfalls towards it. But today, news has found this platform for its distribution.
To know what’s happening around the world is of crucial importance for citizens. Reportage with training could help pinpoint the right news and prevent bias. A content creator or a journalist might as well jump on the hurtling train and use it to build an honest voice.
Try the 15-minute modules and tell us if Facebook has got the quality right. Do they help you understand the future of journalism and publishing?