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Twitvid has decided to make a major change to their video sharing service. In fact, they are taking it in a completely new direction. Now, instead of being a repository for users to upload videos, it has become a complete video-sharing platform. Instead of only posting videos you have created, you can share videos from around the web, such as YouTube and Vimeo. They are looking to expand to more providers in the future.

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The idea is to find and follow other users who are posting interesting and exciting content. Where Twitvid differentiates itself is in the creation of “subchannels.” These are channels that users create that are followed independently of that users overall account. If you have a group of friends who are only interested in a certain type of video, you can create a channel, and direct them to follow that channel only.

Twitvid hopes to become a place for users to watch and discuss videos at the same time. They have implemented a system for users comments to appear along with the video, to facilitate discussion.

The end game here isn’t going to be to beat YouTube, because there is no one out there who can contest them now. Rather, this is a place where videos from other services can reside in a social setting.

Source: Mashable