The Powerful Code You Need To Stand Out On LinkedIn
You’ve set up your LinkedIn profile with the 5 best LinkedIn tips . You’ve updated your experience, joined groups, connected with the right people — you feel ready. You’re ready to land that dream job.
Stop there. You may not know it, but you could be throwing up a red flag.
There is a lot more to LinkedIn than knowing how to make your LinkedIn profile stand out. If you want to land your dream job, you should be aware of a few golden rules that teach everyone how to have flair and etiquette on LinkedIn, so that you can get your dream job. Whether you’re looking to get a photojournalist position for National Geographic, become a stock-broker job on Wall Street, or to become a writer for MakeUseOf, the following code of conduct can help.
— LinkedIn (@LinkedIn) August 18, 2015
Experience Matters: Write Your Resume Well
Writing your experience in the best way possible isn’t just a good thing to do, it also saves the hiring manager a lot of time. And you know what? Any experience you have can make a difference. Education, internships, volunteer, part-time, freelance, job training experience — all of these matter, but they’re only important if it can be easily understood by whoever is reading your resume.
“The key is to frame your strengths as: ‘I accomplished X, relative to Y, by doing Z.’ Most people would write a resume like this: ‘Wrote editorials for The New York Times.’ Better would be to say: ‘Had 50 op-eds published compared to average of 6 by most op-ed [writers] as a result of providing deep insight into the following area for three years.’ Most people don’t put the right content on their resumes.”
Again, write what you accomplished, compare that to what other people have done in the field, and then briefly explain what you did. It might look like math, but it’s more or less an easier approach to getting that position you covet — and the first step towards looking impressive and being able to stand out on LinkedIn.
Make the Right Connections
You’ve ensured your experience is written down succinctly and now you want to apply for a few jobs. That’s great! But, before you do that, you’ll need to make connections.
Who you add matters and can save you some precious time. When you add someone, make sure you’re adding people that can help you . There’s no good reason to have hundreds and hundreds of contacts on LinkedIn, unless you find these contacts interesting or relevant, if they can help you, or if you can help them.
Adding an interesting or relevant contact who matches your field of interest is a great idea. You can possibly learn more about their field, what they do, how they got their position, etc. You can even learn a thing or two about their experience from what they share. Helping others on LinkedIn or being helped is also a good move.
How do you add someone while maintaining good etiquette? Make a connection request with a personalized message. Write a simple statement of who you are and why you’re adding them. And be sure to follow up a successful connection with a quick thanks, as it might go a long way.
— LinkedIn (@LinkedIn) August 19, 2015
Share Better Updates
LinkedIn is not Facebook , Twitter, Instagram, or any of those other popular social media sites. LinkedIn is LinkedIn. And people on LinkedIn only really want to see information about jobs, companies, employees, hiring practices, etc.
Your photos of your weekend trip to California or Nepal might be cool, but it’s probably better suited for Facebook or Instagram. Your daily rant about what grinds your gears might be important, but it’s also probably better suited for your friends or family. Let’s keep LinkedIn separate from those other social sites.
So, what should you share? Try sharing your job successes, your published content, inspirational quotes (though, I’m on the fence with this one), and anything that might help someone find their dream job — because, in the end, this is most likely what you want to see from someone else.
Publish on LinkedIn
Publishing just to publish may seem intriguing, but it’s more or less a distraction and unhelpful to the users of LinkedIn.
When you publish, remember to appeal to your personal brand or to offer insight or advice. There is nothing better than learning about a position from someone of experience. If you can add insight, write it.
And remember, writing on LinkedIn can boost your career — so, be original, be unique, and be yourself.
— LinkedIn Marketing (@LinkedInMktg) August 21, 2015
Practice Better Messaging
This is a crucial part of the LinkedIn code. This is where etiquette and being nice means so much. Having a good attitude, presenting yourself in the best way possible, and communicating appropriately can really get you what you want. But you need to know what to say and how to say it.
A lot of opportunity can come from personal interactions with the right connections. Asking a person, “Hey, how can I get that cool job you have?” is a recipe for disaster. Instead, try complimenting them on their success and mention that you, too have aspirations to do something similar.
Also, be sure to also follow up any message with a thanks and a clear reason why you are messaging them. You never know, messaging the right person at the right time could lead to, you guessed it, the perfect job.
— LinkedIn (@LinkedIn) August 20, 2015
Apply For Dream Jobs The Right Way
Before the final countdown and the moment that could change your life for the better, realize that applying for that perfect job should also be done with a little finesse. How so, you might ask? Here’s how.
Read the description of the job. Ask yourself if you’re really qualified. Don’t apply if you not qualified.
If they ask for a candidate in a certain location, make sure you’re in that location or can move there easily.
Send them what they need. If the hiring manager wants to see a portfolio of your work, send it. Make sure it’s easy to navigate and best shows your ability. If your portfolio should also be sent to their email address, do it. There’s no reason to miss out on the important details.
— LinkedIn (@LinkedIn) August 6, 2015
Be Nice to the LinkedIn Team
It’s also a good idea to be friendly to the LinkedIn team, the ones that make your experience on LinkedIn possible and worthwhile. While you might experience a few problems from time to time, the customer support team at LinkedIn is friendly and helpful.
Be nice to them, and they’ll be nice to you.
Shoutout to @LinkedInHelp ????????????
— E (@aloma__) August 9, 2015
Remember It’s Not Just About the Dream Job
While this article’s main premise is getting that dream job through friendly interactions, it’s good to remember that a friendly attitude is good for any situation — whether you have that dream job or not.
And remember, LinkedIn is LinkedIn. It’s not Facebook, Twitter, or Instagram. Let’s keep it that way.
Image Credits:cracked ground by Adam Vilimek via Shutterstock