Security Social Media

How to Stop Facebook From Selling Your Browsing Data

Dan Price 14-02-2018

Facebook is collecting and selling your browsing data What Does Facebook Know About You? Why You Should Delete Facebook What does Facebook really know about you? One thing's for sure: if you want online privacy, Facebook is best avoided. Read More . It’s hardly a secret; the company is one of the largest advertising businesses in the world.


Unfortunately, Facebook’s privacy settings 4 Vital Facebook Privacy Settings You Should Check Right Now Facebook's been changing privacy options again. As usual, the default option is for you to be oversharing your details, so here's what you need to know to set things right. Read More are a minefield. Even long-time users find the endless apps and menus challenging to navigate.

But there’s a better way. You can stop Zuckerberg from collecting your browsing data without going near your Facebook account. And if they don’t have it, they can’t sell it. Right?

In this article, we’re going to show you how the Digital Advertising Alliance (DAA) can help slash the amount of information Facebook can collect about you. We’ll also show you how to stop Facebook from stealing your browsing data on Android and iOS.

Keep reading to find out more.

Digital Advertising Alliance to the Rescue

The Digital Advertising Alliance is responsible for enforcing ethical privacy practices across the online advertising industry.


In was formed in 2009 after a group of seven advertising bodies in the United States agreed to implement self-regulation.

In 2010, the group created AdChoices. AdChoices is a set of regulatory guidelines that cover online internet-based advertising. The program is principally interested in privacy practices relating to behavioral advertising.

One of the tools AdChoices offers is WebChoices. WebChoices allows users to opt in and out of behavioral advertising from individual companies.

Using WebChoices

To start using the WebChoices tool, navigate to the tool’s homepage at


As soon as the pages loads, it will start performing four checks: a JavaScript check, a network quality test, and first- and third-party cookies checks. The checks ensure your browser can perform the upcoming test correctly.

Assuming you pass the four checks, the tool will request your browser’s IBA status. It will scan across 133 different companies. Facebook is one of them. The scan will take a few minutes to complete.

Once it’s finished, click Continue and you will see the results on your screen. The results are divided into three columns.

How to Stop Facebook From Selling Your Browsing Data daa ad tool


For each company, you will see either Yes or No in the Customizing Ads on your Browser column. To learn more about each business, click on the + icon on the left-hand side of the business’ name.

You now have two options. To block all 133 companies from tracking you, click on Select All in the Opt Out column. Alternatively, mark the checkbox alongside each individual company you want to block.

When you’re ready, click on Submit Choices at the bottom of the screen. The tool will automatically process any opt-out requests you made. Again, the process could take a couple of minutes.

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Eventually, you will receive a notification informing you of the status of your request. If any requests were not processed correctly, you can click Try Again.

Multiple Browsers

Remember, this tool is only going to prevent companies from tracking you on the browser you’re currently using.

If you use multiple browsers The Best Web Browsers for Windows What is your default web browser? Even though we're spoiled for choice, the majority of us stick to the tried and tested major players. What are better alternatives for resource use, speed, and security? Read More , you need to repeat the process on each of them.

If you also want to block Facebook from harvesting your browser data on Android and iOS, keep reading. We will look at both platforms.

How to Stop Facebook Using Your Browser Data on Android

Although you could visit the DAA’s tool on your Android’s web browser, the operating system offers a more straightforward way Are Android Ad Trackers Invading Your Privacy? Exodus security researchers identified 71 trackers in more than 800 Android apps. What does that mean for you? We take a look at Android ad trackers to find out. Read More to opt out of behavioral advertising. It will apply to Facebook and any other companies that are tracking you.

To begin, open the Settings app, scroll down, and tap on Google. Next, navigate to Services > Ads. You need to move the toggle next to Opt out of Ads Personalization into the On position.

When you enable the setting, the Android operating system will prevent all the apps on your device from using your advertising ID. Consequently, they won’t be able to build a behavioral profile of you.

To be extra secure, you can also tap Reset Advertising ID. Any data that’s already been collected will no longer be linked to your account.

How to Stop Facebook From Selling Your Browsing Data android optout

How to Stop Facebook Using Your Browser Data on iOS

Like Android, iOS provides a way to stop Facebook from logging – and later selling – your data. It’s a native part of the operating system.

To begin, open the iOS Settings app. Next, navigate to General > Restrictions. Within the Restrictions menu, tap on Enable Restrictions at the top of the page. You will have to enter your restrictions passcode.

Scroll down to the Privacy section and tap on Advertising. Select Allow Changes.

Now, return to your Settings app and go to Privacy > Advertising. Slide the toggle next to Limit Ad Tracking into the On position.

As with Android, you should also tap Reset Advertising Identifier to unlink any existing data from your Apple account.

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Make Changes on Facebook

To complete the process, it’s worth making sure your advertising settings on Facebook itself are locked down.

Navigate to Facebook’s homepage and log in to your account. Go to the Settings menu and click on Ads in the panel on the left-hand side of the screen.

In the ads settings menu, turn off Can you see online interest-based ads on Facebook and Can your Facebook ad preferences be used to show you ads on devices such as computers, mobile devices, and connected TVs.

If you’ve never spent much time poking around the endless Facebook privacy settings, now is a good time to read our guide The Complete Facebook Privacy Guide Privacy on Facebook is a complex beast. Many important settings are hidden out of sight. Here's a complete look at every Facebook privacy setting you need to know about. Read More .

How Do You Stop Facebook Using Your Browsing Data?

It’s impossible to stop Facebook selling your browsing data once the company has its hands on it. The trick is to prevent the company collecting the data in the first place.

In this article, we’ve shown you how to prevent Facebook from gathering your data on desktop, Android, and iOS.

Do you use the methods we showed to you, or do you take an alternative approach?

As always, you can let us know your tips and opinions in the comments below.

Related topics: Facebook, Online Advertising, Online Privacy.

Affiliate Disclosure: By buying the products we recommend, you help keep the site alive. Read more.

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  1. Tom
    August 23, 2018 at 3:40 am

    I believe that Facebook collects more than just browsing data. I have a pseudo Facebook account that i use to view FB accounts of anyone we look to hire for work on our property. That account is somehow stealing information from my real LinkedIn account.

  2. tonty
    March 4, 2018 at 4:24 pm

    thank you for the eye opening information. for all the concern, the moments of intent, and the windows of opportunity, yours has opened one of those windows and the fresh air is flowing in.
    I do not consider myself all that tech savvy but your step by step allowed me to execute the procedure enough to where i will read the other articles as well.
    again, my thanks.