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The whole premise behind SnapChat is to send self-destructing photos or videos, letting you get a little risqué. When anyone saw the photo, it would instantly get deleted. But now it wants to change that with the launch of SnapChat Stories, allowing the images to stay for 24 hours.
SnapChat Stories is all about narrating the last 24 hours of your life. Click a photo, add it to your Story and any of your friends can see it at any time. It takes away the current SnapChat implementation where you have to share a photo or video for the other person to be able to see it. Now, your Story is kind of like a social networking status update, which any of your friends can tap to see.
“When you add a Snap to your Story it lives for 24 hours before it disappears, making room for the new. Your Story always plays forward, because it makes sense to share moments in the order you experience them,” SnapChat shared in a blog post. “Your Story never ends and it’s always changing. The end of your Story today is the beginning of your Story tomorrow. And each Snap in your Story includes a list of everyone who views it.”
The Story shows up as a thumbnail next to a friend’s name. Tap and hold the friend’s name and it’ll start playing the Story, which is a collection of all the snaps you took in the last 24 hours and added to it. Yes, you still have to add it and not every photo is auto-tagged into the Story.
In a chat with The Verge, SnapChat CEO Evan Spiegel explained, “The last snap today will also be the beginning of tomorrow,” says Spiegel, “so there’s no pressure to compose a narrative.”