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If you’re a cordshaver (as opposed to a cordcutter) and still have a cable subscription, you can take advantage of many network smart TV apps that aren’t available to hardcore cordcutters because you need to enter your pay TV credentials to gain access.
But entering those same credentials into countless TV apps is time-consuming, repetitive, and downright annoying, isn’t it? Fortunately, there’s a solution!
It’s called single sign-on for Fire TV.
What Is Single Sign-On for Amazon Fire TV?
Amazon unveiled single sign-on back in September 2017, but it was only available to a tiny subset of users. At the end of January 2018, the feature became available across the United States.
It allows your Fire TV device to remember your pay TV username and password and automatically enter them into most TV Everywhere apps. That includes apps such as A&E, AMC, HGTV, CNN, Syfy, Bravo, Telemundo, The Cooking Channel, TNT, and BBC.
The service will work with any cable TV company that supports single sign-on authentication through Adobe Experience Cloud. That means all the countries largest networks, like Spectrum, DirecTV, Dish, Optimum, and Verizon are supported.
The most obvious omission is Comcast Xfinity, although Amazon insists its working to bring more providers on board.
Amazon users are rubbing their hands in excitement, but know that the single sign-on concept is nothing new in the industry. Both Apple and Roku have offered single sign-on for many months.
Single sign-on is available on the Fire TV, Fire TV Stick, and Fire TV Edition.