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Amazon Prime Day disappoints, Neil Young throws toys out of pram, Twitter dashes off an update, Netflix grows in 2015, and a scarily good zombie short.
The Problem With Amazon Prime Day
So what I'm getting out of this is that #PrimeDay is some sort of postmodern experiment to see if disappointment can be quantified.
— ???? ??????? (@FuriousBrad) July 15, 2015
The first ever Amazon Prime Day may also be the last, judging by the overwhelmingly negative comments from customers hoping to pick up a bargain. The biggest problem was hype, as the first Amazon Prime Day, held yesterday (July 15) did not live up to expectations. Instead, the whole event has left a nasty taste in the mouth of many loyal Amazon Prime subscribers.
Amazon didn’t lie, as there were some incredible bargains on offer. Unfortunately, demand outstripped supply, meaning most people were left picking up the scraps left behind by the eager beavers sitting at their computers all day ready to click “Buy” at a moment’s notice. These scraps trended towards being old stock Amazon needed to clear out of its warehouses.
This may well have been “bigger than Black Friday” in terms of the number of items on offer, but we all know quality is much more important than quantity. Amazon probably made a small fortune yesterday, but judging by the reactions on social networking sites, the online retailer has eroded the faith shown by longtime Amazon Prime subscribers thinking they were being rewarded for their loyalty.
If there is to be an Amazon Prime Day 2016, Amazon needs to up its game in every department. A better user interface, better deals with more stock available at the lower price, and more common sense right across the board. As The Next Web pithily notes, this first Amazon Prime Day could have been called the Amazon Garage Sale.
Neil Young Is an Old Man
Neil Young is pulling his back catalog from every music streaming service, including Spotify and Apple Music. He claims it’s over the inherently poor audio quality offered by these services, but we suspect it’s just because he’s old and crotchety.
It could also have something to do with Young owning Pono, a rival digital music service which puts the onus on high-resolution audio. Unfortunately for Young, the vast majority of people are not audiophiles, and really don’t care about high-fidelity recordings. In fact, most can’t even hear the difference, hence why Jay Z’s Tidal is doomed to fail.
Young announced he was throwing his toys out of his pram with a post on Facebook. He stated, “I don’t need my music to be devalued by the worst quality in the history of broadcasting or any other form of distribution. I don’t feel right allowing this to be sold to my fans. It’s bad for my music.”
Whereas making your music unavailable to your fans on the platforms they use is a completely selfless and positive move, obviously. Thanks,
Twitter Improves Its Dashboard
Proud to announce a new dashboard to help you monitor and manage your Twitter account https://t.co/vnF0z40b04
— Mollie Vandor (@mollie) July 15, 2015
Twitter has rolled out a new data dashboard to users, making it easier for individuals to manage their privacy and security settings. To access your dashboard, simply click “Settings” on Twitter.com, and a range of different options will be revealed.
You can see who has recently accessed your account to verify it’s secure. You can revoke access for particular apps you no longer use or trust. You can change your password or enable two-factor authentication. And plenty more besides. Do it. Do it now.
Netflix Knocks Out the Competition
Netflix is enjoying a fantastic year, and its second quarter earnings [PDF link] suggest the success is set to continue. The streaming media company added 3.3 million subscribers in the last three months, which helped it bring in $1.64 billion in revenue.
Unfortunately, that only translates into $26 million in income, thanks to the costs involved in international expansion, funding Originals such as House of Cards and Sense8, and marketing. Still, the share price continues to climb, having doubled during 2015.
Watch the Super Zero Zombie Short
And finally, Super Zero is a short film about zombies that makes The Walking Dead look positively pedestrian. It doesn’t take itself half as seriously as AMC’s snoozefest, having more in common with the lighthearted dystopian flick, Zombieland.
Super Zero is only 15 minutes long, and ends just as it starts to get good. However, that makes it the perfect fodder for a Web series, which is exactly what writer and director Mitch Cohen is planning. We recommend he has Josh Hershberg use technology to kill zombies. [H/T Geek Supply Co.]
Your Views on Today’s Tech News
Did you nab any bargains during Amazon Prime Day? Is Neil Young right or wrong about the quality of streaming music? Have you secured your Twitter account? Do you subscribe to Netflix? If so, why? Would you like to see Super Zero turned into a Web series?
Let us know your thoughts on the Tech News of the day by posting to the comments section below. Because a healthy discussion is always welcome.