Social Media

How Do People React When Social Media Shuts Down?

Shay Meinecke 12-10-2015

The other day I went to open Facebook on my phone. I don’t like to admit it, but I routinely check Facebook as it gives me a glimpse of the day’s news and of my family’s and friends’ activities Moments: Facebook's Beautiful New Way To Share Photos With Friends Give, get and collect photos with Facebook's new app — Moments. Facebook's new separate app makes it easier to share and view those captured moments among friends and family. Read More .


Facebook phone

I waited, waited some more, and then realized Facebook wasn’t opening. No big deal. I tried opening the site with my Macbook. Again, nothing. I can’t say I was worried or shocked, just a little confused.

Not to worry, I thought. I can message my friends on WhatsApp No Roaming Fees: How Traveling Internationally Can Be Cheaper There's no reason to spend a dime on roaming fees. Yet, I constantly hear about people forking over their hard-earned money to talk with friends or family while traveling abroad. Read More . Again, nothing. Now I was getting a little worried. I checked the news and noticed a flurry of articles saying, “Facebook is down!” One site even used all caps. Shit was serious.

I was past worried and started to freak out. I tried other social media channels and the same happened — no response, no network, nothing.

What’s going on? Why are all the social media channels down? Have they been hacked?



And that’s when I woke up. It was all a bad dream, one that’s probably not even possible. I mean, I know I could have used email, or texted, or — God forbid — even have called my friends and family. But in my dream, social media shutting down seemed like a very real and apocalyptic scenario, one that would make anyone dependent on social media (which is quite a few of us) freak out!

An Apocalyptic Social Media Shutdown

In 2010, Facebook did shut down for many of its users for around three hours. People posted after the event, with many expressing fear and disappointment.

Robert Johnson, a former employee of Facebook, posted after the event that “Facebook was down…for approximately 2.5 hours.”


Screen Shot Facebook post

The ex-employee said further, that “an automated system for verifying configuration values ended up causing much more damage than it fixed.”

This means that the system that was relied on to fix a technical issue actually did the opposite and broke a technical issue, causing the world wide web of Facebook to be down completely for users around the world.

One user posted a comment on the update, saying,


“[Facebook] basically disabled my tablet and phone. I couldn’t connect to any online sites.. I find that disturbing that Facebook has the power to disable my devices with an update. I couldn’t connect to any networks. Not even my email…which Facebook doesn’t own. Facebook scares me more and more…”

And just recently in September three more shutdowns occurred. Facebook, Instagram, and the Facebook-dependent app Tinder, was down for a few hours.

A Facebook spokesperson told Mashable that the source of the problem was “a configuration issue,” and that the issue would be fixed soon.

Shortly afterwards, many users took to Twitter to break the news:


Many users also expressed their feelings about the shutdown, with some not able to cope with the meltdown:

How Could a Shutdown Happen?

As we learned in 2010, “automated systems” that are relied on to fix an issue can actually worsen problems.

A seemingly simple “configuration issue” can cause multiple apps to breakdown, putting the entire social network out of control. Apps like Tinder that rely on other social media sites could face serious problems if or when their connection is cut. Even news sites that rely on social media for exposure and engagement could face serious problems if social media was down.

And this can happen pretty easily, and suddenly.

For example, if thousands — or millions — of people visited a webpage at the same time, the site could experience an overload and crash. This happens frequently when Reddit attracts a large amount of visitors to a site, which is adequately called a “Reddit hug of death.” 10 Networking Terms You Probably Never Knew, And What They Mean Here we'll explore 10 common networking terms, what they mean and where you are likely to encounter them. Read More

This can also be performed by hackers who use an “army of zombies” What Motivates People To Hack Computers? Hint: Money Criminals can use technology to make money. You know this. But you would be surprised just how ingenious they can be, from hacking and reselling servers to reconfiguring them as lucrative Bitcoin miners. Read More to perform the same action, but with criminal intent.

Russia was accused of taking down several sites in Estonia. The hacking group “Anonymous” has claimed to have taken down sites they sympathize with.

If a social media giant like Facebook were to be on a hit-list, their fate could be similar.

You’re Probably Dependent on Social Media, Like it or Not

Facebook has around 1.5 billion active monthly users. That means almost 20 percent of the entire population uses Facebook on a monthly basis. The number of users on a daily basis are equally staggering and climbing every day.


Some of the most downloaded apps in 2014 were Facebook, Instagram, and Facebook Messenger. All of these are owned by Facebook and could potentially be a target for hackers or governments not dependent on western social media, which could include North Korea and China.

Sites like Twitter, LinkedIn, and Google+ also attract a staggering amount of daily and monthly users, have shown to have similar amounts of daily and monthly users, and are downloaded a record-breaking amount.

Much of the world is dependent on social media, whether you want to admit it or not.

Would you say you’re dependent on social media? Would you freak out if one of the big social media sites broke down for good? Tell us in the comments below…

Image Credit: sad woman by Halfpoint via Shutterstock, 10 Face via Shutterstock.comFrank Peters via,  Julius Kielaitis via

Affiliate Disclosure: By buying the products we recommend, you help keep the site alive. Read more.

Whatsapp Pinterest

Leave a Reply

Your email address will not be published. Required fields are marked *

  1. TheAnonymousOne
    January 2, 2017 at 1:48 am

    I was a HEAVY social media user (professionally and personally), but shut everything down -on my own decision I ever made. Never turning back ?

  2. Joy
    April 17, 2016 at 11:19 pm

    I would not care if social media gets shutdown because I am not into social media anymore. I do not have time to deal with negative people in an unhealthy online social environment.

  3. Anonymous
    October 13, 2015 at 6:23 pm

    But...Facebook never goes down.

    I'm not addicted to social media, but when it's not there I do feel disconnected.

    • Shay Meinecke
      October 13, 2015 at 8:11 pm

      Facebook has gone down, and most recently went down on three separate occasions. And while Facebook was down, Tinder and Instagram were also down.

      • Anonymous
        October 13, 2015 at 8:15 pm

        I know. I think it was the movie The Social Network where Mark Zuckerberg said the site was never supposed to go down.

        Doesn't Facebook own Instagram? I don't know about Tinder.

        • Shay Meinecke
          October 13, 2015 at 8:21 pm

          Ah, ok :p I didn't watch the movie.

          If I remember correctly, FB bought Instagram for $1 billion.They also own WhatsApp and a few other businesses. They don't own Tinder (as far as I know), but Tinder relies on FB to operate, as do a few other apps.

  4. Anonymous
    October 13, 2015 at 5:29 pm

    Not only I am not addicted to social media, I do not use it at all.
    I have no Facebook etc accounts, and I am happy about preserving my privacy.
    Social media and privacy are an oxymoron.
    My dependence on social media is zero, "like it or not".

    • Shay Meinecke
      October 13, 2015 at 8:13 pm

      That's cool that you don't use social media at all. For me, it would be near impossible. I live in a foreign country and use social media to keep in contact with friends and family. If not for social media, I would have a hard time keeping in touch.

  5. Anonymous
    October 12, 2015 at 8:37 pm

    No, I am not addicted to social media. I do not need an hourly or even a daily fix. I live my own life. Besides only 20% of the population uses Facebook, 80% does not.

    Next time, before going into panic mode, check

    • Anonymous
      October 12, 2015 at 8:54 pm

      You're not addicted to social media, but you know which website to go to when it's down? It's ok to admit who you are!

      • Anonymous
        October 13, 2015 at 2:43 pm

        I have a library of couple of thousand bookmarks. Isitdownrightnow. com is only one of them. However, among those couple of thousands you will not find a bookmark for ANY social media site.

        You can use to check the status of any site, not just Facebook or Twitter.

    • Shay Meinecke
      October 13, 2015 at 10:17 am

      Plenty of people don't use social media, plenty of people do. Businesses, NGOs, media houses also use social media for engagement, etc. If something were to happen, people and businesses would freak out. No doubt about it

      • Anonymous
        October 13, 2015 at 2:50 pm

        The last paragraph of your article asks "Would you...." meaning you want the readers' personal opinions and/or experiences. You did not ask whether the readers think that businesses, NGOs, media houses would freak out. I just answered the questions that were asked.

        • Shay Meinecke
          October 13, 2015 at 3:00 pm

          True. But I'm curious, do you think businesses, NGOs, etc would freak out if social media were to go down?

        • Anonymous
          October 13, 2015 at 6:56 pm

          Considering they freak out when people use ad blockers, indubitably.

  6. Anonymous
    October 12, 2015 at 7:22 pm

    Regardless of the fact that I just read an article about social media, I am not hooked on social media. Anyway.........sorry, I jus got a Facebook message which I had to read before finishing this......wait, what? Funny article

    • Shay Meinecke
      October 13, 2015 at 10:19 am

      I use social media quite often. If I didn't, I know a few friends and family members that would be upset with me :p