Microsoft needs some loving, Kim Dotcom launches MegaChat, Apple Watches your battery die, Ello adds media embeds, Amazon becomes Transparent, and old people play GTA V.

Microsoft Wants You To Love Windows 10

http://youtu.be/teoZk3QEc40

Microsoft desperately wants to be loved. And it's hoping Windows 10 is the key to sending geeks hearts a-fluttering. That is the message Microsoft CEO Satya Nadella delivered to the throng of tech journalists assembled to see the latest tricks the company has up its sleeve.

Nadella, who took over from Steve Ballmer in 2014, said, "We have bigger hopes, higher aspirations for Windows. We want to move from people needing Windows to choosing Windows, to loving Windows. That is our bold goal." And that certainly is a bold goal at a time when most people merely put up with Windows because there's arguably no better alternative.

As The Verge points out, even the very act of admitting it needs to be loved suggests a change of mindset at Microsoft. One that could propel Microsoft from always playing catch-up to actually leading the way in terms of innovating. Is it too early to say, "Your move, Apple", or not?

Kim Dotcom Launches Encrypted Chat

3 years ago #Megaupload died 2 years ago #Mega was born 1 year ago the Internet Party Today you get #MegaChat @MPAA @TheJusticeDept @NSA

— Kim Dotcom (@KimDotcom) January 22, 2015

Kim Dotcom's company Mega has launched MegaChat, its latest product promising privacy and anonymity. MegaChat is, as the name suggests, an encrypted chat service. MegaChat is designed to be an alternative to the likes of Skype and Facetime, and has launched with both audio and video chat options.

MegaChat is a Web app which allows registered users to chat to each other in a private and secure channel. Although it's currently in beta, MegaChat appears to be handling the influx of users remarkably well.

Dotcom hopes MegaChat will help Mega grow from its current userbase of 15 million people to a whopping 150 million people. At which point British Prime Minister David Cameron will likely seek to ban it.

The Apple Watch Battery Life Sucks

starting my apple watch training by taking off my regular watch after 14 hours every day

— darth™ (@darth) January 22, 2015

Rumors over the battery life of the Apple Watch have surfaced online, and they'll likely leave a lot of potential buyers bitterly disappointed. Quoting "people with knowledge of the Apple Watch’s development," 9to5Mac suggests the Apple Watch will only last a few hours before needing to be recharged.

With heavy use of applications, the battery on the Apple Watch will last around 2.5 hours. With standard app use that increases to 3.5 hours, and with use of the fitness tracker that increases to 4 hours. Apple is still trying to squeeze 19 hours of mixed usage out of the Apple Watch, but based on the current figures that looks highly unlikely.

Ello Adds Music & Video Sharing

Just got invitation to Ello. Been so long since I applied for one, I don't even remember what it is or why I wanted one.

— Bella (@bellamackie) January 22, 2015

Privacy-focused social network Ello has added the ability for users to share music and video clips in their news feeds. Unfortunately, this is likely to be a classic case of too little, too late for the insignificant pretender to Facebook's giant crown.

Despite receiving hyperbolic press coverage at launch, Ello is currently a ghost-town. In fact, Ello makes Google+ look like it's positively overflowing with activity. So, while music and video is always a nice addition to any site, we doubt it will change Ello's ultimate fate.

Stream Transparent For Free This Weekend

http://youtu.be/y-3Q2W0I2Xc

Amazon is streaming all 10 episodes of Transparent for free this Saturday (Jan. 24). The Amazon exclusive series, which recently won two Golden Globes, will be available to watch in its entirety from 12:01am ET until 11:59pm PT on Saturday. Prepare to get binge-watching!

Transparent, a dark comedy drama about a family man who comes out as transgender, is normally only available to Amazon Prime subscribers. As part of this promotion, Amazon is also reducing the price of an annual subscription to Prime to $72 (from its usual $99) for the 24 hours.

Watch Old People Play Grand Theft Auto V

http://youtu.be/KHoOrFdgYR8

And finally, old people generally don't understand the lure of video games, and even fewer understand the lure of Grand Theft Auto V. However, this video acts as proof that the only reason many of them don't understand violent games is ignorance. That's to say they have never actually played the games in question.

These elders were sat down in front of GTA V with only minor instructions. It was then up to them to figure out the controls and decide what to actually do in the game. They all ended up going on killing sprees before being wasted or busted. And the majority loved every minute of it.

Your Views On Today’s Tech News

Can you see yourself ever loving Windows? Do you plan on using MegaChat? Were you hoping for a longer battery life on the Apple Watch? Do you remember Ello?

Let us know your thoughts on the Tech News of the day by posting to the comments section below. Because a healthy discussion is always welcome.

Image Credit: Merlaa via Flickr