Microsoft Aims To Lure Gmail Users With A Blunt Comparison Website

Mark O'Neill 06-11-2013

As the old saying goes, when they start insulting you, you’re obviously doing something right. And judging by the comments being thrown Google’s way by Microsoft about Gmail, it’s pretty obvious that Redmond is worried. He’s worried enough about Gmail to build a new website and start a public smear campaign.


On the Microsoft-owned and built “Keep Your Email Private“, Microsoft fires the first blunt salvo right away by declaring in big lettering :

Think Google respects your privacy? Think again.

Microsoft Aims To Lure Gmail Users With A Blunt Comparison Website keepyouremailprivate

And with hardly a moment to catch their breath, they charge :

Google goes through every Gmail that’s sent or received, looking for keywords so they can target Gmail users with paid ads. And there’s no way to opt out of this invasion of your privacy.

To beat the nefarious Google, Microsoft have helpfully provided us with a Pig Latin translator, so we can send our emails without them being scanned for ads! And of course they want your signature on a petition.

Microsoft Aims To Lure Gmail Users With A Blunt Comparison Website piglatintrs


Of course, they claim that Outlook is much better, with a handy smiley chart which makes it easy for everyone to see what Gmail does and Outlook doesn’t.

Microsoft Aims To Lure Gmail Users With A Blunt Comparison Website gmailcompare

If you’re convinced by all the smiley faces, they give you a helpful button to get to Outlook to sign up. When you get there, they claim you are “upgrading from Gmail”.

Microsoft Aims To Lure Gmail Users With A Blunt Comparison Website upgradegmail

All of this mud flinging is costing Microsoft a staggering 7 figures. As many other commenters have pointed out, if Microsoft had used this money years ago to improve their own services, they wouldn’t have to make a website like this today! Do you agree? Or do you see this as acceptable business competition?

Source: Keep Your Email Private | Image Credits: The All-Nite Images Via Flickr

Related topics: Gmail, Microsoft Outlook.

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  1. chris
    November 14, 2013 at 2:58 pm

    the truth is that outlook do not contain adds while gmail does. I use both outlook and gmail and can tell u that I prefer outlook over gmail. Am sick and tired of adds from google. so if Microsoft said that google scan my email I will not doubt them.

  2. Lucas
    November 13, 2013 at 7:52 pm

    I have both.
    Ads are the only way to make a great product without charging a whole lot.

    But are people afraid of "machines" reading some words from your email to "auto" generate ads?
    Like if the "machine" will go around telling that you are cheating your wife or planning a surprise party. oO

    Yes people the terminator is around... and will come for you first because of that email, you know.

  3. gary knott
    November 8, 2013 at 10:59 pm

    So, Google had a pretty good web-based email product, and then
    they damaged it with idosyncratic and poorly-working interface
    elements that have, in my opinion, damaged gmail a great deal.
    Now they are doing similar damage to their "login" process, trying to
    capture their user base as totally as possible.

  4. Andrea
    November 8, 2013 at 9:00 am

    Mailbird is for Windows and still in beta. I am excited about the adventure of a new email product that has so much potential to innovate and help heavy email users like myself improve email habits and heighten my productivity. Multi-Account support is to be released end of November 2013.

    Resources for choosing desktop vs. web based email:

  5. Migaz
    November 8, 2013 at 4:09 am

    If they were better than gmail they wouldn't have to stand there like fools holding up those signs. It works best when you demonstrate that you're better as compared to saying that you're better.

  6. dragonmouth
    November 8, 2013 at 12:17 am

    Where I worked was a MSFT shop. Outlook was our email client. Back in the 1990s Outlook had functional features which GMail still does not have. Sure, Google keeps "updating" and "upgrading" GMail but most of the changes are cosmetic, not functional. It's like putting lipstick on a pig.

    I do use GMail but only because I have to. I don't know which company I dislike more, Google or M$.

  7. Paul
    November 7, 2013 at 11:04 pm

    As I recall it, from day one, the blurb surrounding Gmail always made it somewhat plain that Google were going to find ways to use how I actually used Gmail, to eventually earn revenue for themselves.

    As long as Google or MS don't sell/pass on that kind of data from me they use to do that, to absolutely any one else - that's fine with me, that's how a "free" service is paid for! But allowing third parties, or so-called bushiness partners, to themselves use data derived from my use of Google or MS services - no that is not on - for that they need to directly profit share with us all!

    A big thing that worries me with MS, is that they can suddenly make a "business" decision and shut things down, radically alter them, or suddenly introduce subtle changes that muck you up. They've even done it with whole behind the scenes APIs and programming environments leaving trusting developers hanging!

    And MS does things - like the Windows 8.1 update (from 8.0) being an enormous download (a few Gbs for an update!) that you have to do for each and every single machine individually, some people do not have the effective bandwidth or even the right kind of monthly supply account, or even right kind of internet connection available, to even be able to handle that!

    (If it really needed to be a few Gbs big, MS could have happily made 8.1 update DvDs available internationally through its partner retail stores or their own regional offices, as a free promo (at $ one billion every three weeks profit - not a problem to provide!), or if really necessary - downloads with a simple authentication process, for updating 8.0 to 8.1, that would require only one download for each home/small business - with individual re-authentication for each machine it is then put on, whether from update DvD or internet download).

    So things like that don't inspire you with long term, "User friendly" confidence for anything that MS offers for "free" (let alone like Windows 8.0 that you pay for!) - as their history shows, MS could one day morph some important feature of a "free" service, into a pay as you go requirement, or hobble an existing service so much, to make you have to move to either a pay as you go or change some other provider's service(!) like, ah, Gmail.

    In my experience, Google, so far, has done things like shut some unused/low use services, but has normally given heaps of warning, and often replaced them with an upgrade path to another better more feature full environment.

  8. Kenneth LeBlanc
    November 7, 2013 at 8:30 pm

    I used HotMail before it was a Microsoft product. Within weeks of the ownership change, the service degraded. Spam, ugly interface and web based send errors drove me to Gmail. It would be foolish to assume either are secure and that your data isn't mined or otherwise harvested for profit. Microsoft has proven itself time and again to be profiteering and monopolistic. The accuser has just demonstrated their lack of professionalism in tasteless remarks.

  9. Kahunapig
    November 7, 2013 at 5:26 pm

    I like actually. I also have a gmail account, though I seldom use it. I hardly ever have spam in either one. BTW, both companies are giant money machines quibbling with each other. Having two or three or more competitors is good for consumers. Encourage both. I remember when Google said [paraphrased] "first do not harm", when Microsoft was the upstart, and IBM sold PC's for over $3,000 and a good salary was $25,000. Use what you like, but as AA said, "do it rationally."

  10. olocko
    November 7, 2013 at 5:04 pm

    I can't share Document without download capability on Outlook.

  11. Adrian
    November 7, 2013 at 5:03 pm

    Listen, the fact of the matter is not whether or not you agree with Microsoft for calling out Google in this fashion, the real question at hand is, why are you more upset with Microsoft for pointing this out, than you are with Google for actually committing the truely poor business practice?

    Clearly, I'm in a room full of Google fanboys. I feel weird even being here... like I'm at a strip club where little boy trannies and grown women dwarfs compete on the pole for dollars.

    • Rus
      November 7, 2013 at 7:18 pm

      Because, "privacy" arguments are cheap political moves aimed at non-technical people or complete idiots. It is in the same ballpark as how a couple of years back politicians were able to get away with anything just by saying the word "JOBS"; it was like showing a red cloth to a bull, toward which the public would charge regardless of the implications.

      ALL providers, not just email, collect this kind of data, Google especially, and they do it openly and for very good reason. Without collecting it, they would not be able to provide services of even remotely close quality to what they are able to provide now - simply by having aggregated behaviorial data on their user base. It is called "analytics", and has existed since time immemorial.

      But what's even funnier in this specific case is the fact that these statements are coming from Microsoft, which historically has been one of the most notoriously unethical and uncompetitive software companies since the inception of the technology industry. No need to go far - just do some research on them.

    • Adrian
      November 7, 2013 at 8:49 pm

      Rus, I know all about MS's history. But guess what, history changes, things change. Take Google for instance, they used to be the good guys against the big bad Microsoft. They've completely swapped places. Google does more evil than good. Remember the WiFi snooping debacle when they were doing Street View? But guessing by your stance on privacy, I assume menial things such as one's privacy are of little concern or value to you.

      I know what analytics are thank you. And yes they're useful for many many things. But there has to be limits. That's why invasion of privacy laws exist. How would you feel if all your cell phone calls or text messages were read, so that your carrier can text you advertisements for things such as Travel Insurance or a Roaming package. You would probably feel some type of way about that. Similar to how people are up in arms about the NSA reading your emails and such to catch terrorists, except here, it's ok if the organization is Google to serve ads. I fail to see how you can be fine with one but not the other.

    • Adrian
      November 7, 2013 at 8:53 pm

      I find it amusing that most of you have a problem with the NSA reading your emails and calls for the purpose of catching terrorists, but its perfectly fine for Google to do the same thing with the purpose of serving Ads.

  12. KasHitDoa
    November 7, 2013 at 4:39 pm's interface is clean and intuitive, I like it - despite their marketing strategy.

  13. Mags DL
    November 7, 2013 at 4:12 pm

    Yeah, I'd rather take a paper cut to the eyeball than switch to I've used before. It's utter garbage in my personal opinion.

  14. Herbie
    November 7, 2013 at 2:54 pm

    Maybe MS should have chosen some name other than Outlook for their web mail service. It would have avoided confusion.

    • Adrian
      November 7, 2013 at 5:08 pm

      How so? Anybody in the branding, business, marketing or advertising fields would tell you it made sense for MS to leverage the Outlook brand. Do you remember Hotmail? That WAS the name of the web service. They scrapped it in favour of a unified brand. Besides, Hotmail was getting a bad rep because of the viruses, etc. while Outlook was still a trusted and well known brand. Therefore, it made sense to kill Hotmail, and expand the Outlook user base and brand beyond just the desktop version with a better and redesigned web client.

  15. Doug
    November 7, 2013 at 2:51 pm

    I like the Pig Latin Translator, a blast from the past!

    But it doesn't work correctly: try translating "quickly" to pig latin and back again.

    (And the "Feedback" link at the bottom of is for Bing).

  16. Rod
    November 7, 2013 at 2:29 pm

    I think they are missing the whole point. I've seen other users free mailboxes (hotmail, yahoo, etc). They are filled with spam. I've had Gmail for 10 years now. I rarely get any spam in my inbox. That is the most important thing to me. And if you think any provider isn't mining the data going through their servers, you're kidding yourself. Google's just up front about it. And no, I don't trust Google either, but better the devil you know....

    • AA
      November 7, 2013 at 2:59 pm

      "They all do it" is the easiest nonthinking rationalization of someone that doesn't want to see that their choice is worse in some ways.
      Gmail is great at filtering spam. Spam comes from the advertising industry, of which google is king after all. Every other spammer is a two bit hack compared to them.
      I don't really trust Microsoft either, but putting all your eggs in one basket, having google track your location constantly, go through your email, track your browsing history and quietly put together a profile on you that would be the envy of any fascist regime in history is a little unwise, at least if you don't stop and realize what you're doing.
      If you realize what your doing, then that's your call. Rationalizing that "they all do it" ignores the fact that handing all this and more to google is much different than most companies that don't compile nearly as much on you.

  17. Alan
    November 7, 2013 at 2:25 pm

    I use free Yahoo Mail with AdBlock Plus. Nice interface, anti-spam, and with AdBlock Plus I have zero ads. Works for me.

  18. Joao Correia
    November 7, 2013 at 2:09 pm

    It's getting ridiculously easy to spot the paid microsoft commenters on public blogs these days. Before they would just spout crap while trying to defend crap, now they will outrageously lie.... but they sure write in a meticulously crafted english, at least the proofing tools seem to work better.

  19. Derek
    November 7, 2013 at 1:58 pm

    But Microsoft puts ads into windows 8, which you pay for. Tracks links and passwords through Skype, this has been verified, they might not be doing it the same way now, now that that's been found out, but they still claim communication is encrypted end-to-end? And they want us to trust them? It's childish how hard they're trying. For those wondering what's so bad about microsoft, search for it "what's so bad about microsoft".

    Gmail is a free service for anyone and as mentioned, the ads are not that intrusive. That's pretty damn good for free. What do you get with Microsoft? Windows 8 with built in ads.

  20. IonAphis
    November 7, 2013 at 1:53 pm

    What is not mentioned in their argument is that for Android users (65% of smartphone market) Gmail and Google Accounts provide a fully integrated experience, allowing you to sync your contacts, your email, your passwords, your locations, your photos, your data, your browser history and your preferences...
    I really ins't about Gmail anymore, it is about offering the entire smartphone/productivity experience.
    As until Windows 8 phone becomes more than a glorified Symbian OS with tiles, it will be very hard to beat Gmail with Outlook.
    Now, the day that Windows 8 phones become a worthy competitor to Android, allowing the same commodity that a Google Account provides, than it will be a good fight.

    • Someone
      November 7, 2013 at 2:20 pm

      I have a windows 8 phone and I have all the services I need. It's connected to my account and I get people (contacts), email, and calendar. Not sure what you are talking about. Also Google pulled support for EAS for Gmail and then stated that they were pulling support for CalDev and CardDev in favor of a proprietary API. Then backpedaled and now continue to support them (in a limited fashion).
      If you compare (As MS does) EXISTING Gmail and Outlook.Com then IMHO Outlook.Com wins hands down. I CANNOT support a company that pimps me out to anyone willing to pay like Google does. Read the privacy policies, it'll blow your mind.

    • AA
      November 7, 2013 at 3:10 pm

      They all provide that these days (Microsoft, Apple, Google).
      They all make things harder for others to integrate, so they can provide proprietary integrated experiences with their own products that is superior when you go "all them", rather than using a mishmash of competing brands.
      The main differences are with Apple, you pay for it up front. They are privacy freaks, and their phones offer enhanced AES circuitry none of the others touch. Microsoft has huge political muscle, able to turn most PCs in the world to mirror the look and feel of their mobile OS almost overnight. With google, google is the sneakiest of all but the best deal for some. They offer a lot of "free" OSes and services, with the sole goal of collecting as much information about you as possible, putting together a profile that integrates and compiles your browsing history, physical movements, email content, contacts, etc. into a profile so they can sell you to others as a marketing target. They make billions and billions off of these "free" services because knowledge is power and money to them. The are currently trying to erode EU privacy laws rather than comply, and they seem to be winning since people are addicted to their "free" services no matter what stunts they pull, like hacking people's computers to track their browsing habits even if they turn tracking cookies off. They represent a huge hunger to to compile more information about each and every person than any company, or government, in history, and their ties to the US secret data collection agencies is not insignificant. Although Microsoft has a few trails to their door too, they get nowhere the blind eye google does to their outright attacks on privacy, like turning every android owner into a walking wifi sniffer phoning home and hacking PCs and Macs to get more info on people. Free candy is powereful apparently, and other than the NSA apparently, there just is no company or government agency with google's appetite for info on people.

    • Ion Aphis
      November 7, 2013 at 4:33 pm

      Granted, both of you are correct, AA and someone. But what I meant is that this is exclusively to Android. Had Android been a Microsoft thing, it would be the other way around. I know all these companies have integrated services, but no other company owns Android, the smartphone behemoth..

  21. Philbert Nutt
    November 7, 2013 at 1:34 pm

    With Google (and many other free web services) the user is the product, not the client. If users are happy with this arrangement then all power to them. For Microsoft to point this out is fair game. If a user is unaware of how Google makes it's money from Gmail then they may switch to Outlook or some other email tool. I don't see how Microsoft making true and unexagerated statements is wrong. History is history and commenting about Outlook functionality in the past adds nothing to the debate proposed by the article's author.

    • James Perrett
      November 7, 2013 at 2:05 pm

      You may say that history is history but it is Microsoft who have chosen to associate themselves with the names Outlook and, in the past, Hotmail. If they don't want their modern service to be associated with bad memories people have of those services then they should be using a new name. Google provides the services that I need in a pretty reliable way so I see no need to switch.

  22. BlaiseP
    November 7, 2013 at 1:10 pm

    I've been in gmail since its inception, when you needed an invitation to get it. For years, I had a hotmail account -- as others have noted, it was a spam magnet. After several bad go-rounds with MSFT, some bad viruses which had entered and re-entered via hotmail, I switched to gmail.

    MSFT thinks convenience trumps all other considerations. Maybe it does for some people. I've never once felt MSFT thought I mattered, as either a developer or a customer. Outlook never addressed security first. It still doesn't. Two days late and a dollar short, MSFT have the gall to tell me about scanned email -- when Outlook has always given managers the capability to read subordinates' email --- it's really just a bad joke. Yes, gmail reads my email. I would expect any email service to examine the contents of its servers. Maybe if MSFT had done a better job of scanning mine, or all the people who've come to me for help evicting viruses and malware from their machines, I would take them more seriously.

  23. Robert
    November 7, 2013 at 12:46 pm

    I don't generally like corporations criticising their competition, I normally find that a real turn-off.

    But in this case I completely agree with MS, Google's privacy, or lack of it, is a real issue that should be highlighted by any means.

    I wouldn't even think about using GMail and only use Chrome for any Google sites/services I use, and I never use Chrome for anything else as I don't trust Google not to record my web usage somehow via Chrome.

  24. Neo
    November 7, 2013 at 12:40 pm

    If you want to stay anonymous, get off the Interwebs...

  25. Andrew Buchan
    November 7, 2013 at 12:10 pm

    I only read this article because it showed up in my (Gmail) inbox as "CodeProject | Daily News - Microsoft aims to lure Gmail users with a blunt"
    I don't like world-dominating companies, but most of my work is made possible thanks to tools made freely available from Microsoft, so I'm not going to speak ill of them. And if they're gonna be passing a blunt my way, even less so.
    Things to do before I die #786: Get high with Bill Gates. Check.

    • Emre E
      November 8, 2013 at 3:30 pm

      Just remember what made them make those tools available free...

  26. Simon
    November 7, 2013 at 11:55 am

    I had a hotmail account a long time ago. After using it for a while, I went away on a trip and left it dormant. When I tried to use it again, it had been automatically closed and I lost all I had in there.

    I opened a gmail account, and have used it ever since. It's not perfect, and does not handle multiple accounts well - although I have never had a problem with spam on gmail. However Outlook could have a much slicker interface with great features, and I would not go back because of how I was treated previously.

    Fool me once...

  27. sachin
    November 7, 2013 at 11:45 am

    MS have really good interface of, they should promote their product rather than pinpointing other mistakes.

  28. Ivan
    November 7, 2013 at 11:39 am

    So now supports contact photos, too? It's a trivial thing that any address book should have but MS keeps dancing around it for at least a year now.

  29. MM
    November 7, 2013 at 10:56 am

    I have always been a fan of Microsoft, however I see they are heading south mainly due to greed. Microsoft Office is the best, but greed don't allow many to afford this software. Microsoft has such highly intelligent people on staff why not work on getting one project done and working top notch instead of worrying what the next is doing. Google yes I am a great fan of Google, however they are into everything, investing money on such crazy things...throwing $$$ away. Work on getting the mail working 100% and make it the best that it could be. Both outlook and gmail are wonderful tools. Work on them, make each their own product and make it the best. Listen to the people they are the consumers that keep company's like Google and Microsoft alive..... without consumers, they may as well close the doors.

  30. Holger
    November 7, 2013 at 10:45 am

    The author says "when they start insulting you, you’re obviously doing something right". I do not know whether Gmail is doing what Microsoft claims. But if so, please tell me what's right in scanning your email content in order to place "better" ads?
    That does not mean I want to speak for Outlook which I regard as a major abstacle rather than a useful tool. It simply means that Gmail (or any other) would not do something right, when rummaging through my mail to "improve" the ad supply chain.

  31. MaridAudran
    November 7, 2013 at 8:52 am

    You think Microsoft is the only one doing this? Guess again. I have received email from Google every day telling me support for my outdated desktop OS is going away and I should switch to Chrome OS. (I am running Windows 8.1 BTW, I don't know why I am targeted.

    One other point, I think the author meant to compare GMAIL and, not the Office Outlook client, which several commenters referenced...

  32. ReadandShare
    November 7, 2013 at 8:38 am

    @Mark, Chris and other MUO writers:

    How about an article on lesser-known email providers - meaning good alternatives to Gmail, Yahoo and Outlook?

    • Emre E
      November 7, 2013 at 8:13 pm

      Good point. Yandex.Mail for example offers unlimited space with IMAP features. There is GMX, but I could not set it up, it is practically seems without support. Yandex almost answers questions instantly.

  33. Michael Burgess
    November 7, 2013 at 8:01 am

    If you go to the 'How do they do it' page and click the screenshot you get a 404 error.

    If you're going to sling mud, at least make sure your own house is well maintained first!

  34. Emre E
    November 7, 2013 at 7:44 am

    Microsoft is struggling. First they make a bad OS works worse than android or IOS in superior hardware. When I am staring at my desktop waiting to be to be usable after boot on win 8.1 PC, I realize how marvelous IOS and android are. Windows is an"old" software no matter how you decorate it. I hope for some major changes on desktop side.

    Also MS bought Nokia soon after learning about their thought about releasing an Android phone beside windows phones. They knew they don't stand a chance when that happens.

    And this mail stuff, lol they really expect us to trust MS more than Google? These guys did everything they could to cripple Open Source community in its entire lifetime, come on!

    • patrick aupperle
      November 7, 2013 at 6:53 pm

      My windows PC boots faster than my android phone.

    • Adrian
      November 7, 2013 at 8:39 pm

      Wow, Emre, you are so void of facts, it's not funny.

      First of all, Windows 8 is not in the same category as iOS and Android. You need to compare mobile-only OS's with mobile-only OS's. In otherwords, iOS, Android and Windows PHONE. Windows 8 would have to be compared with MacOS and ChromeOS.

      Second, MS did NOT buy Nokia AFTER learning about yada yada. Nokia had looked into this Android years ago while contemplating going all in with Windows Phone. In fact, that news about Nokia fiddling with Android came out AFTER the aquisition deal was done and announced.

      Lastly, do you really thing MS did everything they could to cripple Open Source community? Do you even know what that means, or are you just throwing out buzzwords?? Simply because MS chooses to make proprietary software does not mean they somehow set out and sabotage and cripple Open Source projects or their "communities." How would that even be possible? If I make software over here, and I decide to release it's source code, how can Microsoft cripple my project and kill my community?? Threaten to send goons to break my legs if I don't delete it of the internet?? Come on, you sound shamelessly biased and completely illogical.

    • dragonmouth
      November 7, 2013 at 11:50 pm

      "Windows 8 would have to be compared with MacOS and ChromeOS."
      You forgot Linux.

      "Second, MS did NOT buy Nokia AFTER learning about yada yada"
      M$ bought Nokia to make sure they stayed with Windows Phone and prevent them from going over to Android.

      "Lastly, do you really thing MS did everything they could to cripple Open Source community?"
      Obviously you forgot M$ campaign to discredit Linux as a communist O/S. Because Windows is a proprietary O/S nobody knows (maybe Mr. Bill does) how much Open and Free Source has been appropriated by M$.

      Have you ever heard of the "Embrace, Extend, Extinguish" campaign by M$? It has been going on since shortly after Bill Gates and Paul Allen formed Microsoft. First M$ embraces a software made by other company, then it creates new functions and extensions making the original software incompatible with M$'s version, and then, because of its size, M$ takes over the software and extinguishes the original company. The original Windows was an extension of an Apple GUI, that Apple "borrowed" from XeroxPARC. The DoubleSpace software in Win 9x was an extension of file compression software written and marketed by Stac Electronics. Stac was driven out of business by M$. M$'s J language was an attempt to take over Sun Micro's Java. Unfortunately for M$, Java was too well entrenched to allow J to succeed. Those are only three examples of M$ trying to cripple some community. There are plenty of others, less well know.

    • Emre E
      November 8, 2013 at 7:21 am

      Well Adrian, it amazes me how people can be so fragile about ideas on MS. Sorry didn't mean to hurt you.

      Well, first they are obviously not in the same category. I was trying to point out that while opening a pdf is intantenous on my note2, it is not on my i7 vaio with win 8.1. And since windows 8 is about unifying mobile and desktop use, also touch devices, I think a little comparison can be just.

      Second, you must believe that MS learned about that when we did? :)

      Lastly, you can find so many examples for that. Like using proprietary file format and changing it constantly for Office, trying to prevent developers from making compatible free software, also forcing its own format as the industry standart. You can also imagine how hard it is for an OEM brand to release PCs without windows software, and how their income is fragile against Microsoft pricing policies.

  35. Bojan
    November 7, 2013 at 7:16 am

    I see googles lawsuit aginst microsoft for public humiliation. And no this kind of advertisment is not accapteble. Even after i read this page i still am a gmail user. If i realy was worried about google looking in my email i would switch to paid services.

  36. Melissa
    November 7, 2013 at 3:27 am

    Ah, desperation. I used to have a Hotmail account, and I had to use Outlook in a former job. My Hotmail account was quickly ditched after I started receiving gargantuan amounts of spam that were not properly filtered from my inbox - Gmail, on the other hand, is near-perfect with its deployment of the spam filter. And I hated, hated, HATED Outlook as an email client. It was big, clunky, and slow, and it seemed to be satisfied with the smug knowledge that most exchange environments were already locked into it because that's the way it had always been done. I also used to check my email from work (and this was only 3 years ago) and I didn't like it, either. I also had a Live account once upon a time...another dud.

    It's funny that Microsoft wants to talk about ads because Microsoft's mail systems dumps you with so many ads - Google's are unobstrusive, at least. I also don't believe for a second that Microsoft's mail systems don't use your mail to send you targeted ads.

  37. Bill ELliott
    November 7, 2013 at 2:22 am

    I use gmail an love it.I need to use outlook at work and hate it

    • Luigi Corleone
      November 7, 2013 at 2:48 pm

      I use Outlook and i love it. I need to use business gmail at work and i hate it.

      What i love from outlook:
      - Interface
      - "Clean" tool for unwanted mail
      - SkyDrive integration
      - Social network integration

      ¿Ads? I don't care, i use AdBlock

  38. mark l
    November 7, 2013 at 1:47 am

    hook your gmail up to you're android phone and watch it fill up with names and numbers of people you do, kinda and don't know

  39. Chris H
    November 7, 2013 at 12:55 am

    I'm a Gmail user, but the sad thing here is that actually has a nice interface and some cool features Gmail doesn't. They should be advertising those instead of running attack ads.

  40. Tom W
    November 7, 2013 at 12:34 am

    Microsoft needs to start trying to convert people based on it's own merit, not childish ad campaigns.

    Out of interest, I just checked "Bing It On", which seems to be finally available in the UK. The only search that I choose Bing for was a search for "Google". Looks like Bing is only good for one thing. But the site still claims that more people prefer Bing, despite the fact that numerous people using their own comparison claim otherwise.

    • Phil
      November 8, 2013 at 1:49 am

      Isn't not spying on your email content merit though? It's not like they are using pictures of smiling children, beautiful women, or satisfied old people to tug the heart strings to convert people. They are, as blatant as they can, telling people that gmail reads your messages and uses it to target you and outlook doesn't.

      Seems like a good feature to me. Privacy maters to some people and that is who they are targeting with these ads.

    • Tom W
      November 8, 2013 at 1:28 pm

      Gmail scans email content for specific key words, they don't assign key words based on what they find in the email. I'm okay with that. I understand that not everyone will be okay with it, but Microsoft is misstating the facts by making it sound like google have an open door into your email.

  41. Scott Sanders
    November 7, 2013 at 12:18 am

    I agree with the last statement. I used to love Microsoft, but it's as if they got on top of the world and hit cruise control and expected the rest of the world to coast and not catch up. Problem is everyone else got better and more innovative and offered more free services with less compromise. Then once everyone started buying tablets, Macs, iPhones, and Androids and started using Google services more, Microsoft finally realized that they weren't the leaders anymore. Then they became reactionary, trying to react to everyone else's innovation by mimicking their creativity. Problem is the world saw this reaction and marked Microsoft as behind the times and unimaginative. Microsoft is going the way of Palm and BlackBerry now as once-upon-a-time leader gone complacent and behind the fold and a dying breed.

    • Jeff
      November 10, 2013 at 5:44 am

      Mimicking their creativity? Listen, gmail would not exist if not for Windows to begin with nor would Google. They grew on the coattails of MSFT as did Apple and Amazon. Who do you think has used the Amazon site to buy things for the last 12+ years? Mac users? Not in the 90% range. Where did Google Search grow? On it's own platform? rode on Microsoft's back and then we get these comments about "mimicking others". And Apple would still be just a tiny player if not for ONE thing. "iTunes for Windows". Can anyone say any "I" devices would have taken off if you had to have a MAC to use them? No, of course not. MSFT built a billion+ PC infrastructure that has been and still is THE client of the web. Without the proliferation of Windows in the 90s as fast as it happened with nobody else even close....Apple was selling 2000.00 or 3000.00 Macs in the 90s. You know, the Lisa. I'm sure the web would have really blossomed on that huge 90s Mac market, oooo weee. And IBM, same thing, expensive and proprietary hardware.
      Windows has always been the sweet spot. Not a walled garden so you can actually use it to make your hardware a Real computer and not so hard to use that you have to be a pimply geek that spends 16 hours a day recompiling their OS like Linux users have been for 25 years.
      MSFT had the first and successful smart phones so what's to copy? MS had AJAX in the late 90s in it's outlook for Google gets credit for it. MSFT had great tablet OS in the early to MID 90s.
      Yeah, they are copying people. And what is really laughable is Apple has never created one bit of any of their software. They got their GUI for Xerox, their kernel from CMU and their OS from Berkeley research that was paid for by the Government during the Nixon/Darpa Era where Billions were poured in to making Unix usable and better than the rest of the world. SUN was pretty much financed by the government and given AT exemption.
      All of the MS haters are either newbies, jealous or ignorant of the actual facts.

  42. RW Driskill
    November 6, 2013 at 11:35 pm

    I had a MSN and Hotmail email account years ago. Both were flooded with ads and spam daily. I have no reason to believe another Microsoft email account ( will be any different. Microsoft drove me away to Gmail.

    • Mathews Thomas
      November 7, 2013 at 4:20 am

      I am an outlook user and a Gmail user. New outlook has lesser spam, nice interface, skydrive, social network integration,with good automatic spam filter. I use outlook more now a days. Not much complaints with Gmail either except that I find lot of spams getting through even after spending time in spam filter settings. Hope both innovate further and we will win.

    • vlaz
      November 7, 2013 at 3:06 pm

      You really do need to take a second look. It took MS awhile to get to work, but now that they have some serious competition they seem to be putting alot more effort into I have noticed in the last two years that the spam filters are much better and I really like the new UI. Its worth a second look.

    • Buzz
      November 7, 2013 at 4:40 pm

      You don't need to take a look at that, I already have accounts on both Microsoft and Gmail. Outlook is still not as good as Gmail. If you think that a company that tries to copy google can get you better experience than Google itself then you have a problem and you should see psychiatrist ASAP.

  43. myker
    November 6, 2013 at 11:24 pm is vastly improved and the Windows OS has become fast, stable, secure and clean. Take a look at and come back with an honest assessment. Now, I agree the marketing is a call to arms, which can be taken with either major offense or a grain of salt, depending on how vulnerable you are to being manipulated by marketing messages.

    • Fred The Kat
      November 8, 2013 at 6:34 pm

      What's with all the MS hate? Are all these commenters 14 years old? Explain exactly what is wrong with As far as windows is concerned, it's fast, secure and stable as anything else.

      But if you want free email (Outlook or GMail or anything else) you're going to pay in some other way. And you complaints about security should be directed the House and Senate intelligence committees.

  44. Nick C
    November 6, 2013 at 11:04 pm

    I see Microsoft is desperate and trying to stay alive, even though the ship is sinking.

    • Andrew Jackson
      November 6, 2013 at 11:07 pm

      "Ship is sinking?" What are you on, crack?

    • Dudely
      November 7, 2013 at 1:15 pm

      Are you mad? They make a billion dollar in profit every THREE WEEKS.

  45. Jerry S.
    November 6, 2013 at 10:00 pm

    I think this is just childish. Instead of improving their own crap they talk trash about the competition. This isn't they only time they have done something like this. Bing vs Google (google wins more than bing btw), buying iPads from people for credit on a surface. All of this while they sell bloatware filled OSs, make arrogant comments about ps4 vs xbox one, and make ads that try to trash competition (ipad vs surface)

  46. Roger C
    November 6, 2013 at 9:35 pm

    Proprietary email ( that at first REFUSED to support IMAP connections. MS needs to get off their "high horse" and tell the real story. How they created many of the backdoors and tools that the NSA and other agencies use to spy on citizens. Yep, they're losing to Gmail and they are a sore loser. Hey MS, how about you fix Bing and your bloated crapware OS instead of scheduling your next appearance on the Jerry Springer Show?