Social Media

How To Build A Professional Facebook Profile You Can Be Proud Of [Weekly Facebook Tips]

Angela Randall 26-05-2014

How can you build a professional Facebook profile you can be proud of? Here’s what everyone ought to know about creating professional Facebook presences.


If you’re out and about in your professional world, you probably meet a lot of folk you’d like to stay friendly with, at least for an occasional coffee or potential career move in the future. But if you’re not creating lots of online content that can make a Facebook page interesting, you’re left with just your own personal Facebook profile. So, how can you make that as professional as possible, while making sure you don’t alienate your own friends? It takes a little finesse, but it’s quite easy.

Get The Look

Although it may seem a little obvious, you really need to get a professional look for your profile How To Make Your LinkedIn Profile Irresistible If social media has turned us into digital narcissists, then we should be building up our resume on LinkedIn all the more as it is a valuable platform for professional networking. Welcome to the digital... Read More picture and cover image. Scour your photo collection for photos where you look good, are in focus, and are in no way unprofessional. The level of professionalism will entirely depend on your job, but make sure you look like a reliable, friendly person.

For cover images, consider using a scenic shot from your own photo collection or check out some of the best web tools for creating ideal cover images The 6 Best Places To Design Your Own Facebook Timeline Cover For Free If you’ve failed to create an enticing cover photo for yourself or your Facebook Page, don’t worry. It’s never too late to start. Here are six free web apps that can help. Read More , even awesome cover picture design How To Create Amazing Facebook Cover Pictures For Your Timeline The Facebook cover photo crowns your Timeline. You can choose a stunning photograph and keep it simple or create an eye-catching composition. No place on Facebook is better suited to show off your creativity and... Read More places that say they’re for Twitter cover designs 3 Places To Find Free Header Images For Your New Twitter Profile Can't find a good image for your new Twitter profile? These sites will give you that quality header in no time. Read More . Some people even overlay this image with URLs to their portfolio or other online profiles, which can be very effective if done right. If your cover image also serves to showcase your hobbies and passions it will help to make you more memorable and you’ll stand out from the crowd. Do this right and your profile will be interesting to both friends and work acquaintances.


Privacy Settings

You may have set your Facebook profile privacy The Complete Facebook Privacy Guide Privacy on Facebook is a complex beast. Many important settings are hidden out of sight. Here's a complete look at every Facebook privacy setting you need to know about. Read More well enough for friends, but are you ready for the public eye? Here’s a quick checklist, with links to articles which will tell you more.



Allow Following

Following on Facebook What Is Unfollow and Follow on Facebook? (And When to Use It) Here's everything you need to know about Facebook followers, and following and unfollowing people on Facebook. Read More is a lot like Following on Twitter: you don’t need to reciprocate. And even if you do follow them back, it doesn’t mean you’ll have any of the “Facebook Friends” rights like being able to invite each other to silly games.  This is perfect for all those work acquaintences as they’ll be able to see all the public posts you make and nothing more.

Occasionally Post Publicly

If you know you’ve got followers who are mainly of a professional ilk, it’s worthwhile posting an occasional update or link that fits with your professional profile. Consider posting about things your company is doing or things relevant to your field. If you’re looking to change careers or prove your knowledge in a certain area, use this as a way to showcase what you know and are interested in by posting links about developments in that field.

Also consider adding your work skills to your details and adding a few life events to your public timeline A Few Things You Might Not Know About Timeline [Weekly Facebook Tips] Facebook is becoming such a huge, complicated website that it's really easy for knowledge about certain things you can do with the site to pass you by completely. Only recently, I realised that photos on... Read More (they can be backdated). This will make it easy for your followers to scan your timeline for the big events like when you graduated or when you got married.


If you want to trigger real-life events from Facebook interactions Real Life Interactions Can Start With Facebook: Here's How [Weekly Facebook Tips] Is Facebook taking over your life or is it leading to more interactions? Read More , you could try asking light-hearted questions about things you don’t mind being public knowledge. Such as, you could ask for a good dance instructor.

If you post one of these ideas occasionally, your public timeline will fill up with a nice variety of posts 16 Quick Tips to Make You a Facebook Power User Whether you're frustrated by your Facebook News Feed, wanting to make your posts more popular, or just want to use Facebook in a more intuitive, helpful way, the 16 tips listed here can be lifesavers. Read More for your acquaintences to view. Your friends think you’re interesting already, so they’ll probably think it’s interesting too.

Professional Photos

Whenever your company uploads photos of you at work events to their page, or you have some professional-looking photos to upload, do so. Just one picture every now and then will help show your followers who you are, while still maintaining a professional image. Naturally, if you decide to upload less professional-looking photos, make sure to set them so only friends can see them.

More Tips About Professional Profiles Online

We’ve previously covered a few angles about cleaning up your Facebook profile Clean Up Your Facebook Account Before You Go Looking For Work By now we’re all aware that it’s important to be professional online, that employers have the ability to do background checks based through our social media accounts. And also that many people, though they know... Read More and tips for making sure your overall online presence is a professional-looking one Creating A Professional Online Presence Is Crucial For Today's Job Market: Here's How Let’s face it, the job market is becoming more and more competitive. No matter where you live, getting noticed is becoming more and more difficult. Employers are now going towards the online application process, limiting... Read More , especially if you’re about to look for work This Is How You Use Facebook To Find A Job Welcome to the modern age of career networking! It’s a wonderful world where you can find a white collar job in the same place you’ll find Grumpy Cat – that is, the Internet. In fact,... Read More .


These days, the first thing a potential employer does is a search for your name, so you’re in a much better spot if you fill the search results with interesting professional stuff about you, essentially your online resume Getting Results In The Jobs Market: The Modern Resume Your resume? Well, it's just a simple piece of paper, now. This certainly isn't to say that your resume no longer has a purpose. It most definitely does, my friend. Instead of serving as the... Read More . Don’t let yourself make expensive mistakes on Facebook, like not having a professional enough profile.

How professional is your public profile on Facebook?

Related topics: Facebook, Job Searching.

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  1. carolyn
    December 19, 2016 at 7:41 am

    just a question. how do I made a public and a private profile? i have a private one now and I have made a public one to share things with our company's employees. the only trouble is that 2 FB profiles come up now. How can I make my personal (private one) hidden?