Affiliate Disclosure: By buying the products we recommend, you help keep the lights on at MakeUseOf. Read more.
The idea of garage startups is famous because of companies like HP, Apple, and Google. Relatively less known are brands like Mattel and Whole Foods Market that started with next to nothing too.
So, consider how fortunate we are. The modern workplace is wherever you can find an internet connection. The next business is whenever a new idea strikes you. So, just bring your courage. If you have a creative home business idea, you can be more like eBay or Amazon and kickstart your enterprise with a vanilla website. And then learn some digital skills that will help you accelerate the idea.
Today, in our weekly series of popular Udemy courses we take a look at some of these digital business skills which can be online home businesses in their own right. Here are five skills you should start learning today.
Discover: How to build your own custom WordPress site.
Any business needs a digital presence today. With half a billion pages viewed per month, WordPress is the most popular platform for starting your first website or blog.
The 9-hour course from InfiniteSkills will teach you everything from design and hosting to every day site maintenance. It is advertised as a course for all skill levels, but some knowledge of Adobe Illustrator and Photoshop could be useful for the designing process and HTML, CSS, and PHP for the coding that follows. The 114 lessons take you through it all step-by-step with the help of downloadable files.
The first few lessons and the section on “Building A Custom WordPress Theme” is a useful primer for getting into the side-hustle of designing WordPress themes for online clients.
The course is practical and comprehensive. If you are thinking of working with WordPress, then this course is for you.
Discover: The secrets of successful online advertising.
As a solo entrepreneur, you have to become a self-taught digital marketing expert. Pay per click advertising is not only about traffic but also about competitive strategy in a crowded landscape
If you have your own website or Facebook page, then you are on good footing. The 16 hours spent on this course will take you through the ins and outs of running a revenue based online business. Running a successful Google AdWords campaign is one of the pillars of bringing high quality traffic to your website. SEO is the second pillar of digital marketing. While AdWords will help you create marketing campaigns, SEO is the magnet for organic traffic. The course teaches you both.
Udemy says that the Google AdWords Course by Isaac Rudansky has the highest student satisfaction rating in Udemy’s marketing and advertising section.
Discover: How to create a successful Amazon business.
Wouldn’t it be great to have the logistics and customer support of Amazon for your fledgling home business? The acronym FBA stands for Fulfillment by Amazon. Amazon stores and ships your product, thus helping you reach a worldwide market from your home. But there’s a process to co-opt Amazon into your business model and this is the course for it. You can find the hot niches to exploit with your own home-made product or re-sell an import. The ultimate goal is to build your own brand on Amazon.
Remember, Amazon is a magnificent beast. The 4 hours spent here might just make it simpler.
Discover: How to persuade your clients to subscribe, download, or buy your product with email.
How do you go beyond a simple list of contacts? The answer: create emails that this first batch will forward and share.
Email is old-fashioned. But it is still one of the most potent marketing tools you have for your home business. After all, online marketing started with emails. Viral email marketing can boost your business without adding anything to your bottomline. A viral email marketing service is a legitimate home business in its own right.
Chris Towland will teach you how to run a viral email campaign and take other local businesses as clients. But the lessons taught here can be easily applied to your own home business as you strive to reach more customers. For instance, an information packed newsletter will drive people to your own website and products. To bolster it further, combine it with social media marketing.
Also take a look at The Complete List Building Course: All Levels.
Discover: How to build a knowledge product across Kindle, Podcast, Udemy, email, and more.
A knowledge product like an online course, an ebook, or a podcast is the perfect fit for a creative home business. But how can you sell it?
Creating a passive income stream is the holy grail for any online entrepreneur. This 4-hour course is all about building your own little empire by taking a knowledge product can boosting its impact by making it available on different media platforms. The idea is to link all the online platforms and project a close-knit rand identity. The course labels it as a “brand ecosystem”.
The process is explained step-by-step but be warned that there is no quick fix. It takes effort and time to put all the pieces together with integrity. Jonathan Levi is a well-known serial entrepreneur himself. So, you are in good hands with this excellent course.
Do You Have a Home Business (or Just an Idea)?
A home business can be a side hustle or a self-employment ambition. Even if you have a career, an online home business could inject a bit of passion into your workday. As successful home businesses prove, the money is not bad either.
So, what’s holding you back? Start your learning today. Try any one of these five courses. Remember, every paid course on Udemy comes with:
- Lifetime access.
- 30-day money-back guarantee.
- Certificate of completion.
Do you use any of these digital skills and tools for your home business? Have you tried an online business and failed? Pour your experience in the comments.