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Users will need a Google Profile in order to make use of the new feature, and once they have done so Google Alerts can be configured to notify you of any incoming mentions. These mentions can simply be your name or email in a news story, a photo that you have been tagged in or a post on a public social network.
In a post on the Google Public Policy Blog, product manager Andreas Tuerk said:
Savvy web users may already have used Google Alerts to set up notifications for mentions of their name or email address in websites and news stories. If you haven’t set up alerts yet, Me on the Web makes it even easier to do so and even automatically suggests some search terms you may want to monitor.
The feature also adds some useful links with information regarding the removal of data that is linked to you. These include common tips like reaching out to the webmaster of a site to ask for the content to be taken down, or publishing additional information on your own to help make less relevant websites appear farther down in search results.
Have you set up your Google Profile and Alerts yet? Will you do so now? Let us know what you think of Me On The Web in the comments below.