On February 3rd, get ready to download your next toy for iOS, as Facebook prepares to launch a news reader app called Paper, the day before their 10th birthday.
The world has no shortage of news reader apps. In fact, Jason Calacanis has just released one called Inside. But the mere fact that this is made by Facebook will already give it an advantage over the others, as brand recognition rules the roost. Plus, from what the following video shows us, Paper looks to be much better than anything else out there.
Made by the new Facebook Creative Labs, Paper is made up of different sections. The first section is your Facebook News Feed, newly redesigned, and with an opportunity for you to write longer posts. Big photos and videos are at the top, while status updates are at the bottom.
Another section enables you to customize according to your interests, such as photography, sports, food, science, and design. According to Facebook, this section will be populated with “emerging voices and well-known publications”. The posts will be chosen by human Facebook editors, yet anything posted publicly to Facebook has an equal chance of being shown. So this is not something where the “big boys” dominate – everyone has a chance of being featured.
But what looks really great is that everything responds to your touch. So you can move your finger or thumb over an image and it will move as your finger moves. If there is a high-resolution panoramic photo on your screen, you can tilt the phone left and right for the photo to move left and right too. You will see what I mean, by watching the video above.
Will you be downloading Paper when it comes out?