How to Disable Ad Tracking in Safari on iOS 11
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Browsers are, thankfully, making it harder for advertisers to track you around the web. The latest versions of Mozilla’s Firefox, for example, block ads and trackers by default. Now, iOS 11 users can also disable ad tracking on their phones and tablets.

This move by Apple was heavily criticized by ad companies. Apple’s response:

“Ad tracking technology has become so pervasive that it is possible for ad tracking companies to recreate the majority of a person’s web browsing history. This information is collected without permission and is used for ad re-targeting, which is how ads follow people around the internet.”

How to Disable Ad Tracking in Safari on iOS 11

If you regularly use Safari on your phone, here’s how to stop websites from tracking you around the web:

  1. Go to Settings > Safari.
  2. Under Privacy and Security make sure that Ask Websites Not to Track Me is toggled on.

How to Disable Ad Tracking in Safari on iOS 11 Safari iOS11 e1512086679405

There are also steps you can take to stop social networks like Facebook from tracking you around the web, even if you’re not logged in.

What do you think of Apple’s decision to make it easier to block trackers? Is it a setting you are going to keep toggled on? Let us know in the comments. 

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  1. Gord Richardson
    December 2, 2017 at 2:36 pm

    The 'Prevent' and 'Ask' features are NOT new to iOS 11 and I have used them since I first discovered them in my exploration of Privacy features. I go into website data at least 4 or 5 times a day to remove tracking cookies and adware and even with those features engaged, the volume of that garbage is mind-boggling. I usually find 6 to 8 Google adware items and using Google itself is all it takes to pollute my computer with the entire complement. If you want to shock yourself, open the Privacy tab and click on 'Manage website data' and look at the volume of this garbage. If you don't recognize what you see as originating from a website you know you've visited, hold down 'command' and click all such items then click 'Remove' at the foot. Websites like criteo specialize in tracking browsing behaviour and then tailoring the ads it serves to match your behaviour. gstatic is one of the Google statistical cookies, and scorecardresearch and statcounter are other obvious ones. Start 'cleaning house' at least once a day!

  2. Fadel Zaki Akbar
    December 1, 2017 at 10:45 am

    Very useful article. Can access to all website