Airbnb has been in business for 10 years now, and to celebrate its 10th anniversary, the company has launched Airbnb Plus. This is a new brand for accommodations that can meet 100 different criteria, and are therefore likely to please discerning travelers.

There are millions of places to stay listed on Airbnb, ranging from cheap and cheerful to expensive and exquisite. The problem is you don't always know what you're going to get. Airbnb Plus is the company's way of highlighting its absolute best properties.

These Really Are the Best Properties

Airbnb Plus offers a selection of homes that Airbnb has vetted for quality. Only the best properties are included, and even the hosts have to have proved themselves. In other words, according to Airbnb, these are the best properties it has to offer.

Airbnb claims, "Every Airbnb Plus home is one-of-a-kind, thoughtfully designed, and equipped with a standard set of amenities." Each one is "visited in person to ensure comfort, consistency, and design," and are "checked for 100+ things that guests told us they love."

According to The New York Times, this IS going to have an impact on the price. The average nightly rate for a standard Airbnb property is $100. However, Airbnb Plus properties have an average nightly rate of $200. So this isn't meant for people looking for a cheap getaway.

To find an Airbnb Plus property you just need to look for the Plus badge next to a listing. At launch, there are Airbnb Plus properties available in Austin, Barcelona, Cape Town, Chicago, Los Angeles, London, Melbourne, Milan, Rome, San Francisco, Shanghai, Sydney, and Toronto.

Airbnb Plus Is a Natural Next Step

It's shocking that it has been 10 years since Airbnb spotted a gap in the market. Airbnb has since helped hundreds of millions of people stay in rooms and houses around the world. And Airbnb Plus, which offers a guarantee of quality, feels like the natural next step.

Have you used Airbnb? If so, how would you rate your experience? If you haven't yet used Airbnb, is there a specific reason why? What do you think of Airbnb Plus? Would you ever consider using it? Please let us know in the comments below!