iPhone and iPad

5 Reasons the New iPad Sucks

Dave Parrack 22-03-2012

As you’re no doubt aware thanks to the blanket coverage all across the Web, Apple unveiled its latest hardware on March 7. That hardware being “the new iPad,” or “iPad (third-generation),” or, as most people will call it, the iPad 3. Because that’s what it is.


While all the Apple fanboys and fangirls 5 Hilarious Anti-Apple Videos You Must Watch I don't have any love for Apple. I don't have any hate either. In fact, I find it odd that anyone would express such strong emotions, whether positive or negative, for a technology company. Or... Read More virtually creamed their pants in anticipation of spending five minutes with the new iPad, some of us weren’t quite so impressed. Below are five reasons I think the iPad 3 sucks, and I didn’t even touch on the lack of haptic feedback, stylus support, SD and USB slots, or the non-appearance of a smaller version. All of which were suggested by MakeUseOf readers in a recent ‘We Ask [You] Tell Us What Would Make You Buy An Apple iPad 3? [You Tell Us] Last Wednesday we began a new weekly column here on MakeUseOf. We ask you, the MUO readership, a direct question and invite you to do our work for us let us know what you think... Read More ‘ column.

The New iPad (iPad 3)

5 Reasons the New iPad Sucks iPad 31

The new iPad or iPad 3 was launched on March 7, and will be in stores by the time you read this. Well, a placeholder will be in stores; the actual product itself will likely have sold out. Whether that means I am wrong in not being impressed or whether it merely means there are enough lemmings willing to pay a small fortune for an incremental upgrade depends on your point of view. A point of view I’d love to hear in the comments section below.

Here is why I think the iPad 3 sucks, regardless.

1. The Name

5 Reasons the New iPad Sucks Confused Ordering


What’s in a name? Nothing, apparently, but try telling that to the ordinary consumers who are going to get confused by the dropping of the number 3. It means we have had ‘the iPad,’ the iPad 2,’ and ‘the iPad3’. Which is lame. On the Apple website the iPad 3 is being referred to as “the new iPad,” which is just going to add to the confusion.

What happens next year when around this time the iPad 4 is released? Will that then be sold as “the new new iPad?” Or does that simply become “the new iPad” and make the iPad 3 “the old iPad?” Even I am confused just talking about it. So I hate to think how confused an average non-tech-minded consumer will get.

That confusion just plays into Apple’s hands, of course. They will likely sell more of the latest model iPad as a result of dropping the number. What self-respecting Apple fan will possibly be able to live with themselves when they don’t have “the new iPad?” Each and every year.

2. The Price

5 Reasons the New iPad Sucks Pricing Chart


The price of the iPad has remained consistent throughout, with the 16GB, Wi-Fi-only base model priced at $499, with other versions costing considerably more. Apple fans will tell you this is a great deal thanks to the adding of new features and improvements to the hardware. However, this dismisses the notion that the cost of materials and manufacture should have been reduced to the point that the price could have been cut.

It turns out that Apple’s profit margin has actually lessened by around 6 percent (broken link removed) thanks to the Retina Display etc. But that still leaves the company making a massive 51 percent profit (estimated) on every iPad 3 sold. Which is more than a company such as Apple needs to make.

Why not lower the price at this point to allow more people to own an iPad? The profit margin may drop from 50 percent to, say, 25 percent, but is Apple really going to miss that money when it’s worth $500 billion?

3. Thicker and Heavier

5 Reasons the New iPad Sucks Thicker and Heavier


Just like the guy in the picture above, the iPad 3 has been eating too many pies and missing trips to the gym. Making it thicker and heavier than its predecessor, the “old” iPad 2. The increase in thickness, from 8.8mm to 9.4mm, won’t be noticeable to most, but the weight increase, from 600g to 652g, probably will.

I know we’re talking tiny amounts here, but shouldn’t the iPad be getting slimmer and lighter as it matures? On a practical level it also means some older iPad cases will not be suitable to use with the new model. As if Apple doesn’t squeeze enough cash out of you up front it then makes a design decision that will see many having to spend more money on a new case.

4. No Siri

5 Reasons the New iPad Sucks Siri Logo

Siri hasn’t made it to the iPad. Instead, simple voice dictation has. Which just doesn’t cut the mustard. Siri was an obvious candidate for inclusion on the iPad 3, and yet Apple chose not to go that way. The Apple zealots will tell you it’s because the servers couldn’t handle all those new requests, but that is hogwash.


In terms of hardware the iPad 3 is more than capable of handling Siri. Hell, even older models of the iPhone can handle Siri when they’re hacked to do so. This leaves just one reason why Apple decided not to make Siri standard on the new iPad: to keep selling the iPhone 4S. The only reason to buy a 4S over an iPhone 4 is Siri. Put it on the iPad 3 as well and it suddenly loses its exclusive-to-iPhone 4S luster.

5. Another Incremental Update

5 Reasons the New iPad Sucks iPad 21

Finally, we come to the main reason the iPad 3 sucks: it’s really not all that much better than the iPad 2. The Retina Display is the only big improvement from the previous iteration of the hardware. A new rear-facing camera? I don’t need it. 4G LTE? Only any good in the U.S. for the foreseeable future. A new slightly-better CPU? Whoop. And that’s about it.

This is yet another incremental update from Apple. What’s worse is the increments seem to be getting smaller as time goes on. In a decade I fully expect Apple to be declaring its new hardware far superior to its old hardware because just one insignificant thing has been changed. And the faithful will be so ensconced in their near-religious love for the company by that stage they’ll happily play (and pay) along.


In my opinion Apple has, in the iPad 3, released an overpriced, underwhelming product. And they won’t even let you call it the iPad 3. Because numbers are now uncool, or something.

That isn’t to say I think the iPad 3 is in any way a bad product. It’s probably the best tablet on the market right now, despite there being some great Android alternatives The 3 Best Android Tablets Available Today That A Buyer Should Check Out While the iPad was able to jump on the tablet market before anyone else, Android tablets from competitors are starting to flow like water. There’s now a wide variety of options available and many of... Read More . I just think Apple could have done more – on pricing, on features, on making it a worthwhile upgrade – but chose to do the bare minimum it could do whilst still guaranteeing sales.

Which is something to bear in mind when you’re in your local Apple Store debating whether to part with your hard-earned cash.

Image Credits: Guudmorning!, Jason and Kehly, Lefteris Heretakis, Pedro Antunes

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  1. Usman Mubashir
    September 17, 2012 at 12:36 pm

    Frankly, thats precisely why I hate this company, they first create a lot of hype, artists spebd days seveloping concepts, and when finally you dig the mountain to see their new thingy, its just a small thing that one can't detect.

  2. zaz
    September 8, 2012 at 3:56 pm

    go die dude The new iPad gets siri in ios 6. :D

  3. Leeroy
    August 25, 2012 at 6:13 pm

    For the money I could have bought the new iPad with I bought a tv a ps3 a radio a 3ds game and a few movies. I know right?

  4. Reynldo Mallorca
    August 11, 2012 at 7:00 am


  5. Mimi
    August 10, 2012 at 8:03 pm

    Someday I hope to find a piece like this about Windows. I'd love to read all the comments below it. It would probably be exactly the same as we have here. I've noticed that Apple "fanboys" just gush about their gizmos. Annoying, yes, but harmless. They're very pro–Apple, yes, but are they really hurting you. They're just annoying if you get them talking. Its nice you have opinions Dave, but please, if you have nothing nice to say, SAY NOTHING AT ALL. Opinions expressed like this only hurt peoples feelings and start arguments where a lot of people become patronizing bastards.
    Why can't we all just admit that Microsoft is a paranoid monster, Apple is a filthy whore, and Linux is King. Oh, and Android is a cute little kitty.

  6. Krishna
    August 1, 2012 at 2:05 am

    i don't get why anybody would get the new ipad. there isn't any big difference between the ipad 2 and the ipad 3. The Retina Display is the only big improvement from the previous iteration of the hardware. A new rear-facing camera? I don’t need it. 4G LTE? Only any good in the U.S. for the foreseeable future. A new slightly-better CPU? Whoop. And that’s about it.

  7. Joah
    August 1, 2012 at 2:00 am

    i'd rather an ipod touch or and iphone 4s

  8. Don Coplen
    July 31, 2012 at 4:51 pm

    "Which is more than a company such as Apple needs to make."

    How much profit does a company such as Apple "need" to make? I was unaware there was a proper limit.

  9. Matt
    July 10, 2012 at 1:15 pm

    Your article is retarded [Opinion]

    • Dave Parrack
      July 10, 2012 at 1:22 pm

      Your comment made me laugh [Fact]

  10. cmejia
    June 22, 2012 at 12:12 am

    This is how Apple usually updates it's hardware Apple peeps should be used to it by now. New technique will not focus on making new software for new hardware, so that's why most iOS devices will need to be 4S or newer to take advantage of technologies that work on current devices as hackers have demostrated. Same thing will occur with Mountain Lion and what ever cat comes after that. You'll have to upgrade to the current hardware to take advantage of the new software.

    • rodger
      June 23, 2012 at 8:59 am

      yh ipad are cooolllll

    • rodger
      June 23, 2012 at 8:59 am

      yh their awsome

  11. sheni
    June 18, 2012 at 11:22 pm

    The ipad3 is so fuck up. the battery life isn't good at all and now i have to literally connect my ipad3 to power source 24/7. This tab is just a week old and its already leaving me with loads of headaches. i have requested for a replacement by the way but apple shouldn't be hyping their products this much and delivering people with crap.

  12. Barry
    June 12, 2012 at 3:54 pm

    I've been a PC user since the DOS days,but I just had to have this new iPad. It has a beautiful display but Apple software really sucks. I did not realize how bad iOS is. Then iTunes.....WTF is iTunes ....use it to transfer files to the iPad...WTF??? Now I see Apple is removing Google maps from iOS. Again WTF? The Apple fanboys are praising the new flyover feature. The last time I looked I was driving not flying.
    Well at least I got 2 things from my new iPad. 1. A very nice expensive reader. 2. The priceless lesson to never buy an Apple product again. And the added bonus of knowing that Steve Jobs was dead before Apple got any of my money. (that I know about)

  13. Guy
    May 31, 2012 at 5:31 pm

    I think you need to compare this with the iphone 3G to iphone 3GS upgrade. That wasn't much of an update either, this is no different. This is just apple always being one step ahead of everyone else in every field they are in.

    • Dave Parrack
      May 31, 2012 at 5:34 pm

      Do you honestly believe that? I personally think ICS has overtaken iOS now.

  14. Ian
    May 18, 2012 at 11:27 am

    well the iPad 3 has ups and downs
    It has high resolution but heats hotter than than the microwave hehehe
    To me iPad 3 is just a screw up by apple
    Just because it is named the new iPad or iPad 3
    It does not mean it's good or has better performance
    Like this for example while I'm typing this I'm using iPad 2 even
    Thought I have the new iPad, it's thin and light, resolutions great and fast
    Btw it's cooed a tablet not ten commandments
    I'm a big fan of apple so please no hate comments !!
    But in my opinion iPad 3 is a waste of money if u have ipad2 then don't if u have iPad 1 get the iPad 3 it's good but it's not excellent

    May 16, 2012 at 12:55 pm

    iPad or for that matter any other "pads" is a luxury
    I don't know how other pads are marketed but here in australia it was a no brained for me
    Kindle fire or any similar reader are great for reading books full stop
    I could not test how good kindle fire is otherwise and I'll be damned if I would spend that much money without trying it because it is not marketed in Australia in stores
    Other tabs like Sony,Motorola,aced,toshiba etc are exactly same android clone and after trying all of them I could not see the difference between any of them
    And this is precisely the point that differentiates them and iPad

  16. DSCode
    April 18, 2012 at 10:06 pm

    I really think that the "iPad is just a luxury" line is being overzealously touted.

    I have an iMac 27", and Macbook Pro 15" a recent Ubuntu Laptop and an iPad 3.

    I use them all very differently. The iMac is purely production, heavy lifting and all business. The Macbook Pro is for the wife and we use it on business trips. The Ubuntu is for the daughter and she loves it in every way.

    Now to the iPad. I really think people just don't know how to use it. I use it for two purposes which is does incredibly well. I use it mainly for university to make notes, record lectures, read digital textbooks (while being able to markup with my own notes and highlights) and sync to the macbook pro.

    I also use it for updates and reminders for things happening in my business and allow me to update my daylight server tasks and access files while on the move. The 4G is mission critical in this regard and the Macbook really struggles with this even tethered properly, what a hassle. The extra speed from 4G is noticeable and welcome.

    It does it just as well as the Macbook Pro would and at a fraction of the weight and real estate.

    The iPad is an invaluable tool and I would gladly use it over the Macbook Pro while traveling. The ONLY reason we have the Macbook Pro on trips is if we should have to do anything server-side or any intense demonstration modifications.

    If you take the time to understand what you can do with the iPad, most would be pleasantly suprised.

  17. E
    April 10, 2012 at 8:18 pm

    Interesting. I expected google to be awash will 'new ipad, oh yeah!' type articles. It seems that some people have learned from their past purchases perhaps...hmm.

    Personally, if I was given an ipad I would turn around and sell it asap. Like you said, the ipad(x) is for consumers that want to play. There aren't even any laptops that provide sufficient power for complex high resolution audio production or detailed 3d rendering and a tablet is essentially useless for anything except entertainment and maybe a bit of concept sketching.

    $500 or more can make a decent difference in a render farm's physical core count and earn a profit in return.

    Now that Mr. Jobs has passed, some people seem to be awakening from a trance-like state and apple is in somewhat of a theoretical decline.

    • Dave Parrack
      April 12, 2012 at 11:54 am

      Creatively I think Apple may have started to wane. But the share price and sales continue to climb. At some point the two will merge, surely.

    • terry
      April 22, 2012 at 7:45 pm

      here's a thought. We all know how this HD screen is effecting battery life despite the huge increase in the size of the battery. Well was an HD screen so important.... Personally if i had the choice of an HD screen or an Ipad 2 that lasts nearly twice as long i would have taken the ipad 2.

      i mean honestly it just makes sense.

  18. Scott
    April 10, 2012 at 2:40 pm

    I agree with your comments. Apple is and always will be a marketing company. The 5% market share for their desktops are the same people who purchase iPhone and iPads with each new version. Apple makes its profit from repeat customers. The reason why they fall short with new features is because they are running out of features to add. The iPad is a great device, but until they open up their operating system and allow more standards they will eventually hit a wall. While other devices will continue to expand and grow they will eventually surpass the iPad.

    • Dave Parrack
      April 12, 2012 at 11:52 am

      Do you think it'll be Android or Windows that eventually overcomes Apple in the tablet market? I agree with you, Apple has a dedicated customer base but how much more will it grow?

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  21. Martin
    April 1, 2012 at 9:57 am

    NEVER Buy an iPad. It is only an expensive toy. You CANNOT do anything serious with it at all, unless you jailbreak it.
    You can buy an adapter and connect it to your beamer or TV. Works perfectly up to the moment you want to watch a film you purchased on iTunes (Sucks also by the way). Then it blocks the output and tells you "protected video is not authorised for this screen".

    You see? It sucks!!! Total waste of money! Get an Android Pad that is open and you can just plug it to your computer, use it as an external drive, open the files you moved to the tablet ON THE TABLET ITSELF (witch you cannot on the iPad unless you jailbreak it).

    As a Mac-User I had expectations for the iPad. I say expectations, because I see no use whatsoever in this device now!

    • Dave Parrack
      April 2, 2012 at 9:46 pm

      I have to agree iTunes does suck. The iPad doesn't suck in all ways though. I can certainly see how it has become the gadget of choice for those who can afford it as a purely luxury item which is only good for consuming rather than producing.

  22. charu jain
    March 29, 2012 at 6:12 am

    perfect cell

  23. bea
    March 28, 2012 at 11:03 pm

    This is a seriously bad and unusual review, I've come to expect more from this site in the past be it Apple, Android, whatever.

  24. GenX
    March 28, 2012 at 1:51 pm

    Hopefully the writer is an android developer, that's is why suggesting Android over iPhone.

    • Dave Parrack
      March 28, 2012 at 3:53 pm

      I'm not. And the article is about the iPad not the iPhone.

  25. SBN
    March 28, 2012 at 3:20 am

    Since some people were talking about Android tablets, I want to add that the T-mobile Springboard/Huawei Mediapad is currently my most favorite Android tablet. It has a 7" screen with the resolution of 1200x800 (not too far off from apple PPI on the new Ipad). It's built quality is comparable to Ipad, plus Gorilla glass is bonus, dual cores, SD card slot, SIM card slot, ICS is currently availalble for download. I gave my 4 years old the Galaxy tab 10.1 32gb and kept the Springboard for my self ^^.

    • Dave Parrack
      March 28, 2012 at 9:52 am

      Unfortunately a lot of people won't even look beyond the iPad when considering which tablet to purchase. This despite there being some good alternatives. Thanks for commenting, SBN.

  26. Samrudh Shetty
    March 27, 2012 at 4:59 pm

    Hi if you have the new ipad and don't want to keep it feel free to give it away to me...

    • Dave Parrack
      March 28, 2012 at 9:50 am

      Good try, Samrudh ;)

  27. Android Fanboy
    March 27, 2012 at 12:56 pm

    You know Apple always does this. Releases a much anticipated product with relatively lesser possible features. Fanboys open their wallets and Apple wins by earning their money. Next, they release what could have been released earlier. Fanboys go drooling and again open their wallets. But this was the trend only till Steve Jobs - in my opinion the greatest showman and salesman on the planet - was there. Currently, Apple and fanboys are only living under Steve's aura and things might just work for Apple for coming few years. Later, if they continue to release products like the new iPad, I doubt how many people will fall to that!

    • Dave Parrack
      March 28, 2012 at 9:49 am

      I do think Apple are purposely holding features back now. Which is a gamble. You think Apple will have to up its game now that Steve has gone?

      • Android Fanboy
        March 28, 2012 at 11:08 am

        Thanks for your reply, Dave.

        Yes, Apple will have to push a bit more in post-Steve era. I read some of the reporters invited to the new iPad launch were feeling bored. Now that takes away a lot of enthusiasm from the reporters and hence somehow weakens the pitch the company was trying and would try to create to attract their loyalists and/or (potential) new customers.

        • Dave Parrack
          March 28, 2012 at 3:55 pm

          Tim Cook doesn't have quite the stage presence Jobs did, that's for sure. Relying on the actual products rather than Jobs and the fact "it's Apple" could be tough.

        • Android Fanboy
          March 28, 2012 at 4:05 pm

          I concur. Perhaps they should play a Steve Jobs video in every keynote, guess that should do the trick :-D

  28. Mark - NoVA
    March 26, 2012 at 12:06 pm

    It's all about business. Apple is a public company and needs to answer to the street. It is in their best interest to continue to make "new" models each year to sell to customers (many of whom are cult followers). Whether or not these updated models are much improved doesn't matter as long as they release newer models on a yearly basis.

    • Dave Parrack
      March 26, 2012 at 12:32 pm

      You're right, and I can certainly see why Apple does what it does. I would do too if I were in their position. But I do think it's a problem if they're purposely holding back features for future iterations.

  29. HagarViking
    March 26, 2012 at 11:43 am

    I think not calling it Ipad3 is trying to dismiss the possible notion that it would take a third generation product to make a really good tablet. This tablet is still less that ideal for many people. Missing items are : microSd slot, USB ports, hdmi port, dedicated button for camera, and possibly a 7 inch form-factor as a choice for some.

    • Dave Parrack
      March 26, 2012 at 12:30 pm

      There are definitely many feature missing that people would love to see added, including those you mention. You may be interested in the following article [Broken Link Removed]

  30. Wai Kit
    March 26, 2012 at 11:13 am

    iPad is always abysmal in terms of customer satisfaction. True, we can feel the novelty and the revolution that comes with a state-of-the-art tablet. However, we ignore our financial constraints and have been so foolish and impetuous to fork out a large sum of money to get the iPad. It is not worth having any kind of tablet. A simple laptop is enough, more than enough.

    • Dave Parrack
      March 26, 2012 at 12:29 pm

      Do you think you will ever switch to a tablet or is it laptops all the way? I suspect you think Tim Cook is talking nonsense with his continuous references to the "post-PC era" then?

  31. Mark
    March 26, 2012 at 5:50 am

    Ipad always sucks which will not support any other pin wires and good softwares for security like Comodo security

    • Dave Parrack
      March 26, 2012 at 12:28 pm

      I don't agree that the iPad line sucks. If you have the money and don't mind the closed nature of Apple's system then they're fine devices.

  32. Eddie
    March 25, 2012 at 9:24 pm

    I agree. This has become a religion and people spend their hard earned money on a luxury that is not needed especially this IPad 3 which is supposedly going to be the great new device for Gamers, do not think so. We already have devices for that. The guy that commented on your article as pathetic is sitting at a Starbucks showing of his new iPad 3 only ordering a cup a boiled water because he is now broke, but guess what, he has an iPad 3. Congrats Brother. Make sure you do not leave it on your crotch because the overheating of the iPad 3 will burn it off. Enjoy!!!

    • Dave Parrack
      March 26, 2012 at 12:27 pm

      Your comment gave me a good laugh, so thank you Eddie :)

  33. no@no.com
    March 25, 2012 at 4:01 am

    Pathetic writing, pathetic post.

    • Dave Parrack
      March 25, 2012 at 11:50 am

      That's your opinion and you're entitled to it. Thanks for commenting.

    • Eddie
      March 25, 2012 at 9:28 pm

      It is not our fault out now own an iPad 1, 2, and 3 and have no money to buy apps. At least you can look cool at Barnes and Noble and Starbucks.

      • Viking
        March 28, 2012 at 2:23 pm

        What's eating you Eddie? Why worry about other people's expenses? I am very happy with my Mac products. I can still see that Dave Parrack has some good points. No need to turn that into a crusade agains everything Apple like you do. A well balanced discussion is far more constructive. It is not a we against them game.

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    March 23, 2012 at 10:16 pm

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  35. Ryan Stevanovic
    March 23, 2012 at 7:08 pm

    i never owned a tablet and i want one to do school work on..

    do you think the ipad 3 is a good choice for essay writing, internet browsing?

    i was thinking of getting this ipad 3 then selling it when the Asus Infinity pad 700 comes out. i want the Asus lol

    • Matt Smith
      March 23, 2012 at 8:14 pm

      Never buy a tablet for writing essays.

      • Xavier
        March 24, 2012 at 1:37 am

        Agreed. Nothing beats a physical keyboard and mouse for getting any real word processing done.

        • Adam
          March 24, 2012 at 12:14 pm

          You can use a physical keyboard with an iPad and connect it to a monitor :-)

        • Xavier
          March 25, 2012 at 12:23 am

          True, but it's only with an Android that you can use any real keyboard. Mine has an actual USB out, so I can hook up my Logitech keyboard and mouse and use it just like a PC, much like I am right now.

    • Dave Parrack
      March 24, 2012 at 6:12 pm

      Tablets aren't best for writing on. That's why many people consider them devices to consume rather than create. But for Internet browsing they're brilliant.

      I'd wait for the Infinity Pad if I was you. Others will no doubt disagree!

  36. Len
    March 23, 2012 at 6:33 pm

    I think the "New iPad" is great, but I can't help looking to the future....When the "New New iPad" comes out, will I own the "Old New iPad"?

    Call me boring and/or stupid, but I kind of like serial numbers on things, so I don't have to spend time translating ridiculous names back to reality.

    Or maybe I'm a genius....And Apple will compensate me for the following brilliance: How about we call the next "New New iPad" something simple and easy to understand. The "iPad 2013". Simple and Easy to Understand....Those are fond memories of an Apple of yesteryear...

    • Dave Parrack
      March 24, 2012 at 6:14 pm

      You preferred the Apple of old to the Apple of today? That's unusual!

  37. Tim
    March 23, 2012 at 5:29 pm

    Why are all these fanboys whining and crying? Look... it's really simple. Apple has created some innovation in the industry, but they SUCK as a company and idiots who keep buying this stuff up get what they deserve.. NOTHING MORE THAN LAST YEAR, BUT $500-800 POORER.

    Samsung Galaxy 10.1 is that best tablet in every single way and makes the iPad look like an antique when it comes style, weight, thickness. And guess what... you can do whatever you want with it. Your not stuck within Apple's closed box that does nothing but rob it's customer's of life, liberty and most of all... MONEY!!!

    • Matt Smith
      March 23, 2012 at 8:14 pm

      Please explain how the Galaxy 10.1, which is slower, has worse battery life and a lower resolution display, is a better option.

      • Dave Parrack
        March 24, 2012 at 6:15 pm

        But tech specs aren't everything, Matt. If you don't want to enter Apple closed system then the iPad 3 is a non starter.

      • Xavier
        March 25, 2012 at 12:19 am

        Seriously, exactly how important are these specs to the average user? Want me to tell you? Not terribly important. Because the fact of the matter is that the better the high-end models get (such as the iPads and Asus Transformers, Samsung Galaxy Tabs), the better the mid range models get, which is what most consumers go for. A perfect example would be of the tablets you find in most major retailers. Most good tablets today are sporting 8-16 GB of flash memory, a Tegra 2 dual-core processor or better, and about a gig of RAM (specifically, about 768mb of RAM available to the user). And to the average consumer, even those numbers mean nothing.

        My current tablet has these specs and performs just as wel for what I need it to do, and that's run al my games ultra smooth and lag free. And I'm not talking about Angry Birds of Fruit Ninja (the ads in those games waste more of your battery than the actual game does). I'm talking about games like Asphalt (which uses a lot of special effects), games like Dead Space, Shadowgun, Zen Pinball THD, games with near-console graphics, ON A TABLET I BOUGHT AS WAL-MART FOR $270.

        And all your talk about a tablet like the Galaxy 10.1 being slower, having worse battery life and all that is moot because:

        1. Those benchmarks mean absolutely nothing to the consumer if the developers cannot utilize all that extra power in their application.

        2a. The average battery life of a mid-range to high-end tablet is about 7-8 hour. Personally, my tablet gives me about 9 hours of pure game time, and about 3 days of standby before actually needing a charge. Not bad for a non-iPad tablet, don't you think? And I don't think the iPad New getting 30 minutes to an hour more is anything to really brag about.

        2b. Battery life is directly affected by processor usage. So while you're running all your ridiculous benchmarks, just imagine how much power you are actually wasting, using all that extra processing power you may not even need. Underclocking or Overclocking, an option not even available to iDevices (at least to the best of my knowledge), can affect the battery life of an Android device by HOURS. So while I may overclock my tablet, to sacrifice a little battery time to get a little extra power for my games, I may underclock my phone, sacrifice the extra power for the extra talk time.

        3. The only real thing the iPad New has going for it IS this ridiculously high-resolution screen, which is about the only real thing they've been bragging about in the months prior to its release.

  38. wigglerthefish
    March 23, 2012 at 2:03 pm

    The GPU was the upgrade, not the cpu, and it was upgraded a lot. Hence the overheating problems.

    • Dave Parrack
      March 23, 2012 at 2:17 pm

      The CPU was upgraded also, from the A5 to the A5X.

      • Matt Smith
        March 23, 2012 at 5:53 pm

        The A5X upgrade is entirely GPU. The CPU portion has not been upgraded. Still dual-core, still 1 GHz, and the same architecture.

        It's easy to get confused because tablets use a system-on-a-chip design, so the CPU and GPU (and some other stuff) are on the same piece of hardware.

        • Dave Parrack
          March 24, 2012 at 6:15 pm

          Fair enough. Thanks for clearing that up.

  39. lynnB
    March 23, 2012 at 2:00 pm

    Didn't get to read all the comments, but I agree with most of what Dave says.
    !. I ain't paying $535/tax for the most basic of toys/conveniences! $300-350 tops.

    2. I absolutely hate that Apple has gotten out of the total package revolutionary product, & we get bits and pieces of upgrade. I would rather Apple to release something great every 18 months that blows everything out of the water, than this yearly, "its nice but..." product.

    3. I hate the CLOUD! Why can't I take a picture, import to ipad, do basic editing, and output to a print @ Costco or thumb drive with out having to buy an special external hard drive or pulling out my MBP for this?!!! Damn, can't a $90 Coby tablet do this?

    4. Maybe Ipad 3 or Ipad New or whatever they want to call it is a victim of its own success and the regular Joe Schmo has better expectations for this genre of products.

    Believe it or not, I really wanted to be wowed, but I feel like the story, "The King's New Clothes", where the kid didn't see how great and grand the clothes were.

    Underwhelmed and over price sums it up to me. Android however, has its own set of problems. (and missed opportunities). The main one being, if it cost as much as an Ipad with less of the market place apps & niceties,... MIGHT AS WELL GET AN IPAD!

    Great post, Dave.

    • Dave Parrack
      March 23, 2012 at 2:21 pm

      Thanks for commenting, lynnB. I'm glad you enjoyed the read.

      I agree - Apple had a decade where it was releasing revolutionary products. Now it's just evolving its existing line-up.

      Because then Apple loses the control it has over the whole experience. It's the same reason you can't take apart any Apple products without special tools!

      I agree on Android as well. I'm not fanboy of any flavor. If the Transformer Prime was considerably less than the iPad and had as many apps then it would be a no-brainer. Unfortunately that isn't the case.

  40. David
    March 23, 2012 at 1:17 pm

    I think it's a bloody miracle that we have things like this. This technology wasn't available to the general public just 10 years ago, and now we complain that it "sucks". Well damn, if the new iPad "sucks", I'd hate to see what would happen if someone stepped on your foot. You might just die. Why don't you get the hell over yourself, and just admit that this thing is freaking amazing, and that we are lucky to have something that does what the iPad can do. Seriously, to paraphrase Louis CK, we have the most amazing technology, and it's going to waste on the worst generation. We are seriously the worst people yet.

    • Dave Parrack
      March 23, 2012 at 1:30 pm

      I think you've taken the article out of context, David.

      The iPad 3 IS amazing when compared to anything we had 20 years ago. That goes without saying. The idea or touchscreens and accelerometers would have blown the mind of the younger me.

      But this article was more about how the iPad 3 fails to impress when compared to the iPad 2. Nothing more, nothing less.

      • DavidF
        March 23, 2012 at 7:10 pm

        In most ways I agree that the New iPad is much like the 2. I was an early adopter of the iPad. I didn't get the 2. Will get the "New" May or June. Because it is better: display, software and weight (v. iPad). Some fanboys (I'm 60) are smarter and skip generations. I've Adroid devices and I'm unimpressed at this point. I must say my experience with the Galaxy Tab was equally unimpressive.
        All that said, I loved my Apple II because I could open it up and tailor it to my needs and desires. Still possible with Apple products now, but more difficult and voids the warrantee.

        • Dave Parrack
          March 24, 2012 at 6:18 pm

          I've been reading recently how tough it is to prise open an iPad if anything goes wrong. Apple really doesn't want you messing inside.

          A lot of people seem to be upgrading from the original to the iPad 3. And I can see merit in doing so if you got a lot of use out of the first one and think the new features are worth the investment.

          Thanks for commenting.

        • Steve
          August 6, 2012 at 4:03 am

          Yes, that is called the pentelobe. They use it to lock you out of your own device. I do see the benifit of discouraging tinkering, but a sticker that would void the warranty when removed would be sufficient. They went the other route because they don't want you getting more out of your product than what they designed it for. Otherwise, you may not buy the iPad 4, or the "new new iPad".

      • JerryP
        May 15, 2012 at 10:12 pm

        As I feel like I've been on the "beat down Dave bandwagon" I have to say that I think Dave is mostly right when viewing the iPad 3 in terms of value to upgrade from the iPad 2. It is an incremental change. Whether it is the best in the world, or the worst, it is really just an incremental change. Is there a good reason to drop one and get the other, not really, unless your old one dies. There really was no reason for a big hoopla grand announcement. It really was something closer to this year's model (yawn). Incremental is fine, it just means if a tablet is your thing, you will want to wait several increments to see any value in upgrading. Or, maybe I'm just cheap.

        • Dave Parrack
          May 15, 2012 at 10:22 pm

          Thanks, Jerry. I really should have made it clearer in the article that my main reason for being down on the iPad 3 was how little it offered over its predecessors. It IS probably the best tablet money can buy right now, alongside the Transformer Prime and Galaxy Tab (at least in my opinion) but Apple talked it up like the second coming. If I had an iPad 1 I wouldn't trade it in for this.

    • Theresa
      March 23, 2012 at 1:42 pm

      Are you kidding? Basically all hes saying is that the difference between the iPad 2 and the New iPad isnt worth shelling out all that money again. Ignoring the overheating issue, considering how much larger the programs have to be to take advantage of the Retnia display but the drive size stays the same is a deal breaker in itself. Plus how much the price increases when you get a 4G plan (isnt the price supposed to decrease? It did when I got my Galaxy Tab!) makes it too high for your everyday working stiff to consider. Personally, I tried making the jump from Android to Apple and find it just too overpriced and limiting. Im too addicted to widgets and sd card support to ever be a good fangirl. Anyone want to buy an iPad 1 and a 4th gen ipod touch?

      • Dave Parrack
        March 23, 2012 at 1:50 pm

        Thank you, Theresa. The heat issue hadn't been discovered at the time I wrote this article. And I actually think it's been blown out of proportion.

        You tried to switch but didn't like it? But that's not meant to be possible. Once you go Apple you don't go back! Or something.

        • Theresa
          March 23, 2012 at 2:08 pm

          Ya see, thats what I thought, too! But, while I can understand why a person might love Apple (i have a MBP which I switched to after years of Windows use), but i wanted to throw my iPhone through a window after a week and went back to the Razr Maxx. Im selling my iPad to get an Asus Transformer Prime cos i love widgets and the modifyability. All of my Android and Apple products are rooted or jailbroken so I can modify them but it comes down to having to buy several Apple apps to do that which one Android app takes care of

        • Dave Parrack
          March 23, 2012 at 2:23 pm

          I can see you're a huge geek! And I mean that in the nicest way possible :)

          Well done on judging products by how good they are rather than who makes them. That's the best way.

        • Xavier
          March 25, 2012 at 12:47 am

          Modifiability. That's one of the main reasons I love Android so much. Don't like the way the OS operates? Flash a new ROM on there if you like. Don't like all those icons on your screen? Take them all off. Add some widgets in there if you like. Want to become the true master of the device you spent your hard-earned money on? Root it and give yourself Administrator permissions (with care, of course.) I mean seriously, I had to jailbreak my iPhone to do half the things my unrooted Android phone could do.

  41. Xavier
    March 23, 2012 at 1:14 pm

    As an Android fanboy, I look at things like the latest iPad to be tailored towards people who don't have to deal with things like budgets and bills and jobs. Don't get me wrong, the iPad is an amazing, fine-tuned piece of hardware, but there are only 2 scenarios where an up to $850 can be warranted for a normal person.

    1. When you simply have money to waste and you want what is to be perceived as the absolute best of anything in the world ever made, ever.

    2. In a much more logic-based argument, you're investing more into the Apple ecosystem.

    See, with that $500+ price tag comes all the iGoodies that make tech-savvy iGeeks buy Apple products in the first place, like an app store with over half a million apps, near-seemless integration and syncronization between all your Apple devices, from your Apple TV to your Airplay Speakers, iCloud for effortless backup, etc. It's an ecosystem where everything interacts harmoniously with everything in aid ecosystem, and nothing else. All of these advantages come from having all your products made from one manufacturer. That is something none of us can argue about. So, if I were someone who was already highly-invested in Apple and wanted all those features in my first tablet, than an iPad 3 would be the way to go. However for someone NOT invested in the Apple ecosystem, spending up to $830 on a TABLET, of all things, is absolutely ludicrous. Even as an Android fanboy, with all the money in the world, I would be out of my mind to drop that kind of money on something that, at best, only supplements the use of my computer.

    • Dave Parrack
      March 23, 2012 at 1:28 pm

      That's a very good point well made, Xavier. As someone who isn't invested in the Apple ecosystem an iPad 3 looks like a bad purchase. Even if I could afford the asking price.

      I find it interesting you call yourself a fanboy (just of a different flavor). Do you not find it an offensive term? As I have been accused of in earlier comments.

      • Theresa
        March 23, 2012 at 1:58 pm

        Fanboy/girl isnt an offensive term when youre a fan of a great product. Its an offensive term when your only defense of your product of choice is based on insults and comments that leave a reader thinking "huh?" like someone defending Apple/Android by saying "You idiots dont realize how Apple/Android is the best thing since youre too stupid to recognize greatness!! Go out and buy a pencil instead!"

        • Dave Parrack
          March 23, 2012 at 2:02 pm

          I only use fanboy to refer to those who really cannot see beyond their product/platform/company of choice. I'm a fan of many things, but I would never defend those things from any kind of criticism. That's not my job.

          Thanks for commenting, Theresa :)

      • Xavier
        March 23, 2012 at 3:08 pm

        To be honest, not really. Because I'm a fanboy for the simple fact that I love Android. I've had an iPhone and an iPod Touch, and they were great (especially that iPod..). The one thing I can say I actually hate about Apple is this so-called ecosystem. Or for a better phrase, their Walled Garden of Eden. I'm a big fan of open source and stuff, and Apple's Walled Garden simply doesn't do it for me.

        And I wouldn't say I hate Apple, or that I even dislike them. All I'm saying is if someone offered me the newest, most expensive iPad 3 out there, I'd probably take it, sell it back to wherever they bought it from and buy myself a better (than my current) Android tablet, pocket the extra hundreds and still be all the happier.

        • Dave Parrack
          March 23, 2012 at 4:42 pm

          Wear your fanboy badge with pride then sir :)

          I may have to borrow the "Walled Garden of Eden." ;)

    • JerryP
      May 15, 2012 at 10:00 pm

      Scenario 3. The person who is going to be using it isn't technically savvy, and there is a real cost to any downtime they would have (whether in money, frustration, or in eventually abandoning the product). It doesn't take a lot of time lost through trying to learn a quirky system, or trying to figure out why something is buggy to make an additional $500 seem cheap. For the non-tech savvy, the apple products are very intuitive. There are only so many options, so almost any joker who works at AT&T or Best Buy can help them set it up. The other products I have seen out there, not so much. Admittedly, I have limited exposure to androids, but from what I have seen, they are geared to a much more technically knowledgeable user. Kind of like Linux. It is a wonderful thing, for those who are technically inclined enough to use it. Not so much for Grandma.

      And, if you look at the general populace, the less technically knowledgeable user is the "normal person." People think that kinds coming out of school (high school, college, whatever) are oh so technically inclined. They aren't. They are technically inclined in the way that I am able to fix my car by learning how to drive it. They are familiar with how to use the technology, not how it works, or how to manipulate it.

      The guy who can blow off "near-seemless integration and syncronization between all your Apple devices, from your Apple TV to your Airplay Speakers, iCloud for effortless backup, etc" because he can figure out how to make the Android run in an equivalent way is the abnormal one.

      For the "normal person" the iPad is something they will use. The Android is something they will fight with and stop using because they find it too frustrating.

      An android would be a very expensive paperweight only suited to those who don't have to worry about budgets and bills and jobs. And a paperweight, is what it becomes to many. Just like many Windows machines I have seen put into closets because they had a problem (bad memory, bad harddrive, got a virus) that the owner had no clue how to fix, and didn't like enough to pay someone else to fix it.

      Maybe not for the MUO population, but for the larger population, this is true.

  42. handyman temple
    March 23, 2012 at 11:48 am

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  43. Emanuel
    March 23, 2012 at 10:15 am

    The best article that i've read on this blog... Thanks!

    • Dave Parrack
      March 23, 2012 at 11:58 am

      I'm glad you enjoyed it, Emanuel.

      • James Bruce
        March 23, 2012 at 12:22 pm

        I'm 100% certain that was pre-spam. Notice how it said nothing about the actual content. Just like the response above I'm about to delete...

  44. Tim Brookes
    March 23, 2012 at 10:12 am

    Not a bad article Dave, though I do think the iPad is the best device of its kind on the market and thus Apple are charging top whack for a reason.

    Also let's not forget some Android tablets are shockingly expensive and sometimes they don't even get proper updates.

    Can't think of anything else to say that nobody else has, and would hate to fuel yet another comment war and further overflow your inbox ;)

    • Dave Parrack
      March 23, 2012 at 11:58 am

      From a technical viewpoint it probably is the best. But that's not everything. I agree, some Android tablet are massively overpriced.

      Go ahead, I love a good debate :)

      • Xavier
        March 23, 2012 at 1:16 pm

        From a technical standpoint, it may the best iPAD out there. But then again, how many different kinds of iPad are out there? 3, last I checked.

        • Dave Parrack
          March 23, 2012 at 1:33 pm

          I'd say it's up there with the best tablets as well. But I'd still prefer a Transformer Prime, personally.

        • Theresa
          March 23, 2012 at 2:12 pm

          Unfortunately, I cant get my grubby little hands on a Prime From anywhere!! So I had to CM9 ICS my Kindle Fire until I can fulfill my dream of actually owning one.

        • Nick
          March 23, 2012 at 3:04 pm

          Absolutely Dave. I prefer my Transformer Prime over the iPad. I looked into the iPad AND the Prime, and decided the Prime was better for me. As far as the ecosystems go, obviously I prefer the Android (my phone is Android too).
          Great article!

        • Dave Parrack
          March 23, 2012 at 4:43 pm

          Thanks, Nick. Unfortunately it seems a lot of people are completely ignoring the Transformer Prime, or any tablet that isn't an iPad for that matter!

        • Xavier
          March 25, 2012 at 12:57 am

          I've never really been into the Asus line of Tablets. My current tablet (which also happens to be my first) is an Acer Iconia A200. I'm fairly satisfied with it, though I plan on upgrading to the A700 when it comes out. Asus makes excellent tablets, but they always seem to be more expensive than they should be and always have some gimmick I don't really need. The Trasnformer Prime being the prime example. I don't need a tablet that transforms into a netbook, because I don't need a netbook. I need a tablet.

          Sorry, that last sentence is kinda rant-ish.

  45. Kmk
    March 23, 2012 at 10:07 am

    A rant similar to those I'd hear in Middle School. Jealousy can be a erosive emotion.

    • Dave Parrack
      March 23, 2012 at 11:56 am

      What am I jealous of? I happen to think it's important to tell things from another angle. There are points of view other than your own.

    • Theresa
      March 23, 2012 at 2:18 pm

      Rant? Am i wrong or does it not say "Opinion" in the title?

      • Dave Parrack
        March 23, 2012 at 4:43 pm

        Thank you, Theresa. There's a reason we put [Opinion] in the title of articles of this nature!

  46. maime hoshi
    March 23, 2012 at 8:30 am

    so like iPhone 4S, we can say it is a refresher model Dave?

    • Dave Parrack
      March 23, 2012 at 11:55 am

      I think EVERY upgrade Apple is now delivering is nothing more than a refresher. I certainly wouldn't recommend buying new every year. Even every two years is a push.

      • Xavier
        March 23, 2012 at 1:19 pm

        Agreed. For me, I tend to look at tech upgrades in increments of years. I MAY replace my main computer, be it a desktop or, as it is now, my laptop, every 3 years or so. If you're going by the kind of logic that I am, unless you were running the first iPad, which is a little more than 2 year old, then yea it'd be a good time to upgrade to an iPad 3. However buying it simply because it's the next greatest thing out is stupid.

        • Dave Parrack
          March 23, 2012 at 1:35 pm

          Exactly. My laptop is three years old and I'm looking to replace it very soon. And that's with using it every single day for work and play.

  47. Graeme
    March 23, 2012 at 7:48 am

    At best this article's pedantic. No real points and the insulting of an overweight human being too.

    • Dave Parrack
      March 23, 2012 at 11:54 am

      I'm overweight too, so it's allowed.

  48. Jackson Chung
    March 22, 2012 at 10:48 pm

    Looks like you have your work cut out, Dave :) Here's a question for you: if someone gave you an iPad, would you keep it? Or sell it to buy a Kindle Fire?

    • Dave Parrack
      March 22, 2012 at 10:54 pm

      You could say that, Jackson! I hope I've remained on the right side of polite and friendly... just.

      Great question. I'm happy to admit I'd keep the iPad 3. Or even an iPad 2. It would mean accepting the Apple ecosystem into my life a little but I'd give it a shot.

      I don't have a problem with the iPad line at all. Most of my reasons for arguing against the third-gen device is how small of an upgrade it is over the previous iteration.

      I'd rather someone gave me a Transformer Prime though :D

      • Matt Smith
        March 23, 2012 at 7:33 am

        You'd rather have a slower device with less than half the display resolution, worse battery life and a vastly inferior selection of apps?

        • Dave Parrack
          March 23, 2012 at 11:53 am

          The Transformer Prime has got a lot going for it. And it's more versatile to the point it could replace my laptop. The iPad couldn't.

        • Theresa
          March 23, 2012 at 2:54 pm

          A slower device??? The benchmarks they used were in Apples favor!! In some things the iPad is faster, but when it comes to computing and gaming, the Prime is faster. Try playing a game on the iPad. And not an app game but a real game. The Prime blows iPad out of the water!

        • Matt Smith
          March 23, 2012 at 5:54 pm

          Please don't buy a Transformer prime to replace your laptop. You'll end up wanting to throw it out the window.

        • Dave Parrack
          March 24, 2012 at 6:20 pm

          Why? The things I use my laptop for I think it would be a fair switch to make.

        • Xavier
          March 25, 2012 at 12:59 am

          "Please don't buy a tablet to replace your laptop. You'll want to throw it out the window," is what you meant to say. And yes, that includes the iPad. No tablet will ever be able to match the sheer versatility of the common laptop.

        • Jackson Chung
          March 27, 2012 at 2:30 am

          Everyone has a reason for choosing what they choose, Matt. Perhaps Dave just likes the Transformer Prime because he hasn't been introduced to the Apple ecosystem. If you were to tell me 10 years ago and I'd be using a Mac today, I'd say you were out of your mind - but here I am now: iPhone, iPad, iMac, MacBook; the works. It's not for everyone though.

          I hope you get the Transformer Prime, Dave. When you're frustrated with it and want to switch to an iPad, give me a ring :)

        • Dave Parrack
          March 27, 2012 at 3:11 am

          I was introduced to it and quickly ran away screaming. It wasn't for me, but then I guess I should try again. You really do have the full range don't you Jackson. And there was I thinking James was the biggest Apple fan on the MUO staff ;)

          Does that mean you're going to donate an iPad to me? I would gladly accept. And who knows, I may fall in love with it ;)

        • Steve
          August 6, 2012 at 3:57 am

          1) Aside from the resolution, which I would challenge you to compare side to side as it has been proven the human eye cannot even dectec the difference in two such high resolution displays in such a small size, the other arguments have no ground and...
          2) Even if they were legitimate arguments, would I rather have the device you described? If it didn't have an Apple logo on it then YES! I would even pay MORE for it.

  49. Danny
    March 22, 2012 at 9:31 pm

    I appreciate that this is an opinion piece and understand your comments. In full disclosure, I am a loooong term Apple user. I do not have an iPad as it does not fill my lifestyle or needs presently.

    Two items I want to mention for your piece. First is price. Apple's tradition has ALWAYS been to increase features/performance and maintain current pricing. Easily seen in the iMacs and MacBook Pro's history. That is very rare to see in any other company's products over the past decades. Second item is features, as you feel they should have offered more and/or included Siri. ALL companies give the customers enough to sell the product, but not more than necessary. Apple will strategically add features if any competitor comes close. They always "raise the bar" as soon as anyone THINKs they are getting close to equaling them.

    • Dave Parrack
      March 22, 2012 at 10:05 pm

      Thanks for commenting, Danny. You make valid points. I guess it comes down to each person's views. The iPad is too expensive for me, and I think Apple could be doing more than offer such slight updates. You think differently :)

  50. Trevor L
    March 22, 2012 at 8:32 pm

    Great article Dave! I'm lovin the comments.

    • Dave Parrack
      March 22, 2012 at 8:40 pm

      Thanks, Trevor. I'm glad you enjoyed it. I'm enjoying the healthy debate as well :D

  51. Bakari Chavanu
    March 22, 2012 at 8:28 pm

    Dave, though I'm thinking about getting the latest iPad (I still have the original one) for the retina display and built-in dictation feature, I can't disagree with any of your points. Apple is raking in huge profits for their products, and for many who like and even depend on Apple products, the costs can be extremely high to get those devices updated.

    I'm not saying that you have to go out and purchase every Apple product released, but Apple knows that people begin to organize a lot of their personal and work life around Apple devices and software, so you're almost compelled to keep up. With the latest release of the iPad, the iOS iPhoto won't work with the original iPad. And Siri could probably have been infused in an iOS update instead of making it only accessible in iPhone 4S. So they really know how to push existing customer to keep buying their products.

    • Dave Parrack
      March 22, 2012 at 8:38 pm

      Thanks for commenting, Bakari. Anyone who owns and has got a lot of use out of the original could easily see the point in upgrading to the iPad 3. But the iPad 2 to the iPad 3 is a harder sell.

      I'm certainly not condemning the whole iPad line. If someone was to give me one for free I'd gladly accept it. But its the pattern of incremental upgrading Apple has embarked on that's annoying me.

      You're totally right. Apple knows how to keep its loyal customers upgrading and is, to my mind at least, really doing the minimum possible at this stage.

  52. Jon
    March 22, 2012 at 7:51 pm

    Good article Dave. I'll admit it was entertaining and it gave me insight on other people's perspectives regarding the new iPad. I'll have to agree with you on your first and third point, but somewhat disagree on your other three. Only somewhat disagree because I can certainly understand where you're coming from and agree to an extent.

    Point 1 - Yes, the name sucks. Granted, Apple has always taken a minimalistic approach to things so this doesn't come at a total surprise. They are, after all, "thinking differently."
    Point2 - A product is only worth as much as what someone is willing to pay for it. With millions of iPads sold within the presale and first week, why not maximize profits and maintain that $500 "sweetspot" they've found? Will selling it for $400 make more money? Probably not because those that would've paid $400 would pay $500 as well.
    Point3 - In a society and culture where we expect bigger, faster, thinner and longer lasting, I would've expected no less than Apple.
    Point4 - Out of 30 or so immediate iPhone 4S friends I have, none of them use Siri frequently. If anything, it's used to entertain when bored.
    Point 5 - A huge selling point on the iPad isn't the hardware, but the software. However, the software has limitations given the type of hardware available. I believe that with the new hardware on the new iPad, the software to follow will make it a much better product. It may not be immediate as a new iOS hasn't been released, but the future iOS and apps will definitely be able to take advantage of the new display, fast CPU and better camera.

    • Dave Parrack
      March 22, 2012 at 8:14 pm

      Entertaining and a different perspective. That's what I was aiming for :)

      2. That's fair enough. I wish Apple would lower the price to enable more people to buy an iPad. But I can certainly see why they aren't doing so.

      4. That's interesting. I don't know as many iPhone 4S owners as you but some of the ones I do know use Siri a lot. Even if it isn't the most useful feature ever, there is no reason for it not to be on the iPad. It comes across as underhanded to leave it out.

      5. That's a very good point. Apps that do take advantage of the Retina Display will look great. Don't you think iOS itself needs a bit of an overhaul though?

      Thanks for commenting and validly countering some of my opinions :)

  53. Dave Parrack
    March 22, 2012 at 6:24 pm

    She can probably afford an iPad 3 then.

    I know this is spam but I couldn't resist.

  54. John
    March 22, 2012 at 6:10 pm

    This post is (Pick one): Trolling, Flame Bait, stupidity, a waste of bits. Proving intelligent analysis of products is "now uncool, or something" on makeuseof.

    • Dave Parrack
      March 22, 2012 at 6:23 pm

      As the author of the post I respectfully disagree. Trolling would imply I don't believe what I'm saying. I do. Flame bait would imply I have written this just for comments and views. I didn't. In what way does this article suggest stupidity on my part? You think it's a waste of bits to counter the many gushing reviews suggesting the iPad 3 is worth buying, even if you have an iPad 2?

      James already detailed the iPad 3 from a technical standpoint, this is an opinion piece (as it states in the title). MakeUseOf exists for everyone, not just fanboys.

      • John
        March 22, 2012 at 6:40 pm

        Touchy now aren't you. Do you reserve the right to disagree with the "many gushing reviews" but have problems with those who find your opinion piece misguided, inflammatory and of no use to those interested in evaluating the product? Seriously, the big fat guy image is really not what someone who wants to be taken seriously would use.

        As to fanboy. I'm not. Lenovo Laptop running Arch Linux/KDE as my day-to-day, Samsung Laptop running Win7 (from which I am typing this), and a old clunker LG phone that makes calls and does SMS just fine. Don't need or want a tablet ATM. My GF has an iPad 2 and a new iPad on order. I may use the iPad 2 if I find a need for it.

        • John Sucks
          March 22, 2012 at 6:48 pm

          It would appear you are the troll, John. You're entitled to your opinion, just like Dave is. Your opinion, however is instigating the conflict. GTFO troll

        • Dave Parrack
          March 22, 2012 at 6:55 pm

          In what way is my response touchy? I merely took apart your accusations one after the other.

          I repeat, it's an opinion piece. It's meant to be entertaining. We use Creative Commons images, and the one of the fat guy was the most fitting for that argument.

          I didn't say you were a fanboy. The point is MakeUseOf is for everybody. If my style of posting isn't to your taste then there are 30 other writers whose content you can read instead.

          Have you taken exception to this article because your GF is upgrading from an iPad 2 to an iPad 3? I wouldn't do that personally but each to their own.

        • Agree's with Dave
          March 22, 2012 at 6:58 pm

          Great article Dave. I totally agree with you. For the price the iPad costs, the "upgrades" are absolutely not worth it.

        • John
          March 23, 2012 at 7:42 am

          Okay, I am a wanker you are all correct, I just have a small penis and like to make stupid comments.

        • Agree's with John
          March 23, 2012 at 2:51 pm

          Now you got it buddy boy!

  55. Habib Alamin
    March 22, 2012 at 5:36 pm

    This is a joke! There's using a controversial title to draw hits and comments, then there's lying. Well played, Dave!

    • Dave Parrack
      March 22, 2012 at 5:40 pm

      I have done neither. This is actually my opinion on the iPad 3, believe it or not!

      Please, tell me where in the article I have lied :)

    • Theresa
      March 23, 2012 at 3:07 pm

      Is there a troll guide that lists ridiculously childish statements to post in an effort to incite arguments??? Or is my faith in humanitys ability to conduct civil debate completly out of whack? Good Lord!

  56. Dan
    March 22, 2012 at 5:30 pm

    "PROBABLY the best tablet on the market right now"? Is there anything that's even close? I'm not sure why you think it should be completely revolutionized from the iPad2... it's an incremental improvement at the same price. Changing it completely would be to admit that what they've done in the past was wrong. They put state-of-the-art technology into an already nearly perfect design, and left the competition even further behind than they already were. Have fun with your Motorola Zoom!

    • Dave Parrack
      March 22, 2012 at 5:38 pm

      Yes, there are lots of tablets you can buy instead. It really depends what you are looking for from your purchase.

      Changing it completely wouldn't mean anything of the sort. If it did then the latest Ferrari would be almost identical to one from the 1960s.

      I don't own a Xoom, but if I did I'm sure I would :)

      • Agree's with Dave
        March 22, 2012 at 6:51 pm

        I agree with your post, Dave. I have the Asus Transformer Prime and I love it. It does everything I want, and imo more versatile then the iPad. Apple loves to lock their shit down.
        Any trolls/fanboy comments will be "lol'd" at

        • Dave Parrack
          March 22, 2012 at 7:16 pm

          Someone who agrees with me? That's a rarity on this occasion. Thanks for commenting.

          The Transformer Prime is a great device. I'd argue it's the best Android tablet to date. That's the point, the iPad is not the best of anything if you don't want to be locked into the Apple ecosystem.

    • Matt Smith
      March 22, 2012 at 6:25 pm

      I agree with Dan. The gap between the iPad 3 and everything else is just crazy. I mean, its ABSURD. Battery life, performance, display resolution - it's just unbelievable how much better Apple is than anyone else.

      In fact, I'll go far as to say that if judged relative to its competition, the iPad 3 is the best product that Apple makes today. There are Android phones that can spar with the iPhone 4S. There are Windows laptops that can stand with the MacBooks. But there are no tablets that are even close to the iPad 3.

      • Dave Parrack
        March 22, 2012 at 6:31 pm

        But you're only talking about quality. That isn't the only thing that people take into consideration when making a purchasing decision.

        An iPad 3 for $499 minimum, or a Kindle Fire for $199? The Kindle Fire may provide everything you want and need from a tablet but for a fraction of the cost.

        • Matt Smith
          March 22, 2012 at 7:03 pm

          I have no doubt that people take price into consideration as well.

          Cheap things often sell well. But that doesn't mean they're good products - it just means more people can afford them. And that's not a very interesting point, in my opinion.

          The Kindle Fire is a good example. Affordable? Yep. Would I recommend that a friend buy one? Nope. It's cheap, but it's not a good value.

        • Dave Parrack
          March 22, 2012 at 7:21 pm

          In which case everyone should own a Bugatti Veyron. It's clearly better than any other car on the market, after all.

          I'd argue the Kindle Fire is a good purchase. I have friends who prefer theirs to the iPads they have tried using.

        • JerryP
          May 15, 2012 at 8:44 pm

          A yellow legal pad can be had for $1.99. Bundle a pen for another $1.00 for a grand total of $2.99 for a tablet with stylus. The legal pad & pen may provide everything you want and need from a tablet but for a fraction of the cost.

          Clearly, anyone who would lay out that much for a Kindle Fire should own a Bugatti Veyron. It’s clearly better than any other car on the market, after all.

          I’d argue the yellow legal pad is a good purchase. I have friends who prefer theirs to the Kindle Fire they have tried using.

          Unless there is something to be said about keeping things in the relative arena.

          On a less inflamatory note, it sounds like the reasons why the ipad sucks assume that one already has an ipad, or is specifically making the comparison to the previous ipad rather than as a tablet in general. In which case, the lack of siri doesn't make sense (if you could hack it onto older models, you can probably hack it onto new ones), and the price only makes sense in an argument against upgrading. If it is relative to all tablets, the arguments about incremental improvement, nominally bigger and heavier, don't really make sense.

          Is the opinion for the article supposed to be from the position of someone who already has an ipad, already has another tablet, or one who does not have one and would be looking to get one? I suppose it could change from point to point, but then you could say that having a camera is bad because from someone's position it could be trying to capture your soul.

        • Dave Parrack
          May 15, 2012 at 8:53 pm

          If a pen and paper fulfills all your needs then yes, that's your best option. Tablets do a little more than that though. What does an iPad do over a Kindle Fire?

          This article was written at the time of the iPad 3 announcement and was meant more for those looking to upgrade.

  57. Dan
    March 22, 2012 at 5:29 pm

    No one is holding a gun to your head. You don't have to buy one.

    • Dave Parrack
      March 22, 2012 at 5:35 pm

      This is true. But that doesn't mean I cannot offer reasons why others may want to think twice about buying one as well.

  58. Tristan
    March 22, 2012 at 5:19 pm

    At first I thought the naming thing was stupid and confusing, too. But then someone reminded me that that's how the rest of Apple's lineup works. I don't have an iPod 5 or MacBook Air 3. I have an iPod and a MacBook Air. Sure, if I need to specify, I can say that I have a 5th generation iPod and a 2011 MacBook Air, but does it really matter?

    And it's not just Apple. It's how everything else in the world works, too. My friend's got a Toyota Camry, not a Toyota Camry 17. If you need to be more specific, it's a 2008 Toyota Camry.

    Just call it an iPad and if you need to be more specific, say it's the third generation.

    • Dave Parrack
      March 22, 2012 at 5:25 pm

      That's a fair point. But Apple set off on a road of numbering the iPad with the iPad 2. To then change strategy and to instead name it "the new iPad" was a bit off.

      • Josh
        March 22, 2012 at 5:41 pm

        Things change, so you just have to deal with it. I agree with Tristan. I think Apple is just trying to bring the version number out of its product name just like most of their other products. They'll probably do it with the iPhone as well. Then you'll just refer to the generation of the iPad/iPhone that you own. Other tech companies do the same... It's not just Apple... I really don't understand why all of these tech blogs are getting upset with the name change when you've seen this type of naming convention many times in the past.

        However, I too am unimpressed with the new iPad. It's not because of the fact that it might be thicker or it doesn't have Siri. I just feel like it's not much of an upgrade from the previous one to warrant an upgrade for me. Retina display and 4G? No thanks. I hardly buy a data plan for mine anyways.

        • Dave Parrack
          March 22, 2012 at 5:48 pm

          I think it'd guaranteed they'll do it with the iPhone as well. It's confusing in the short term though, you must admit.

          If you own an iPad 2 then definitely not. An original iPad, possibly. If you can afford it.

          It turns out most people don't. The majority of tablets sold to date are Wi-Fi only.

        • Xavier
          March 23, 2012 at 1:25 pm

          I have to disagree with you on that. Apple has always made it a habit of keeping the names of their products. That's why there's the iPod, iPhone, iPad, etc. and not the Apple Azereus G100 or the Apple Terradon 1.71x. That's why when they come out with the next iteration, the name for said sucessor is always just as simple (iPhone, iPhone 3G., etc.)

        • Xavier
          March 23, 2012 at 1:34 pm

          Keeping the names of their products simple*

        • Dave Parrack
          March 23, 2012 at 1:36 pm

          You don't think they'll drop the 5 with the iPhone 5 then?

        • Xavier
          March 23, 2012 at 3:15 pm

          I'm hoping not. But you never know. Maybe by dropping the numbers and simply calling the newest iteration by name they're trying to make users want to buy the newest product. Like with the new iPad, because they dropped the 3 from it (or didn't include it at all) it's sorta like them implying: "This is the newest iPad. Any iPad before this iPad is now obsolete. If you don't have this iPad, you are obsolete. Buy this iPad." See where I'm going with this?

        • Dave Parrack
          March 23, 2012 at 4:45 pm

          Completely. That is the effect they're going for. And they know they have enough fans that they can get away with such thinking.

  59. Matt Smith
    March 22, 2012 at 5:19 pm

    The price argument might hold some water if the cost of manufacturing ever had anything to do with the price of a product.

    I eagerly await your rant about how soda companies are ripping you off ;)

    • Dave Parrack
      March 22, 2012 at 5:23 pm

      If I could get away with it on MUO I would ;)

      I'm not saying Apple is alone on high profit margins but it could have lowered the price and really eaten into the Android and (upcoming) Windows 8 competition.

      • Matt Smith
        March 22, 2012 at 6:22 pm

        What Android competition? There are certainly Android tablets on the market, but I'm not sure if I'd call them...competition :D

        Apple is doing the right thing. The company has never been about volume, it's about quality products with high profit margins. Seems to be working well so far.

        • Dave Parrack
          March 22, 2012 at 6:27 pm

          Yep, it's working well for them, I cannot argue against that.

          That depends what you want from a tablet. Not all of us want to spend $500 or more on a tablet. And only to be locked in to the Apple ecosystem. Cheaper Android tablets (and there are some fairly decent ones out there now) offer an alternative. Maybe not in terms of quality but an alternative nonetheless :)

        • Zak
          May 21, 2012 at 7:30 am

          Android is by far competition. There are plenty more users of Android products now, and if not, there will be, than iOS users. Android OS is available to many more phones and tablets out there compared to iOS, making it a great reason to develop on Android in comparison to iOS. While there is always compatibility issues with the various phones and tablets, the huge and ever-growing Android market is not only cheaper to host your apps on, but isn't as strictly filtered

        • Jimmy
          May 24, 2012 at 12:04 am

          What quality? Are you speaking of the broken wi-fi, over heating and yellow screens? That sounds like quality to me. Quality went out the window with Steve Jobs. Apple will become just like every other cookie cutter company out there... Mass produce to make big bucks.

      • JerryP
        May 15, 2012 at 8:13 pm

        What Windows 8 competition? If the blockbuster hit of Windows 7 Phone is any indication, Windows 8 will amount to an ad campaign to keep the Microsoft name out there until they can get to Windows 9.

        • Dave Parrack
          May 15, 2012 at 8:18 pm

          No one yet knows how good or bad Windows 8 tablets may be. The hybrid devices, somewhere between laptop and tablet, certainly have a chance.

  60. Mike
    March 22, 2012 at 5:19 pm

    Wow you are really splitting hairs here.

    The name? Well they are trying to adapt the same naming convention of all the other Apple products. So technically whoever named the 2nd gen iPad, iPad 2 is the one who screwed up.

    Thicker and heavier. 6 mm and 52 grams? Really, you're complaining about that? It's got a much higher resolution, so of course it's going to need more power to light that display. So to keep the same GREAT battery life, they had to use a heavier, larger battery. If they kept the weight the same, and reduced battery life by 2 hours, you'de be complaining about that. Personally I don't mind the SLIGHTLY larger 3rd gen iPad. Still lighter and thinner than my 1st gen iPad.

    Incremental update. What did you expect? The retina display and dictation, improved camera are all a nice step up. I agree, probably not dramatically different than the 2nd gen, but way nicer than 1st gen.

    Price? Well considering the resale value is great, paying a SLIGHT premium isn't a big deal. Can still sell your 1st gen or 2nd gen iPad for a nice chunk of change. If you want something cheap, get a Kindle Fire.

    • Dave Parrack
      March 22, 2012 at 5:22 pm

      Let me ask you then, do you think Apple could have done more? They will have had a huge team working on the new iPad for a full 12 months and these are the only improvements they could conjure up. It's not good enough.

      I guess I am splitting hairs, but someone has to act as the counter to all the fanboys who will gladly swallow anything Apple feeds them. It's not a crime to admit you're disappointed in a product.

      • Mike
        March 22, 2012 at 5:30 pm

        Sure Apple could have done more, but that is asking for trouble. If you try to add too many new features, you tend to spread your resources a little too thin. Im sure a lot of time and effort was spent working on the improved display. Better to perfect a key feature like that, rather than try to add a bunch of little features that haven't been tested sufficiently.

        • Dave Parrack
          March 22, 2012 at 5:45 pm

          That's fair comment :) I guess that's Apple's policy, to get it right first time. I do like the Retina Display, it's just everything else.

        • Mike
          March 22, 2012 at 7:13 pm

          I'm curious which of the current tablets you prefer over the iPad. I would love to try something Android based to compare it against iOS.

        • Dave Parrack
          March 22, 2012 at 7:25 pm

          Of a similar price point to the iPad - Asus Eee Pad Transformer Prime, Samsung Galaxy Tab 8.9, Motorola Xoom 2. Budget models - Kindle Fire, Nook Tablet, Scroll Excel.

        • Billy H
          March 23, 2012 at 9:26 am

          What is so great about Kindle Fire? It sucks worse than New iPad, you could have an article about all the ways it sucks and end up with a lot more reasons. I have not seen anything on the market that can come close to the Transformer Prime. It's nice to see some oped tilted the other direction every once in a while, as it seems many of the MUO writers are hipsters.
          I would have different reasons for why it sucks, such as that you have to hook it up to a PC to even use the thing. I thought the goal with the iPad was to eliminate the PC and reign in the post-PC era?

        • Xavier
          March 23, 2012 at 1:32 pm

          @ Billy H, the Kindle Fire was tailored to people who wanted a tablet that was cheap, affordable, and could do pretty much all the things they would expect the most expensive iPad to do. That was a big point in their marketing campaign, where in one commercial they even said for the price of one iPad you could buy 2 Kindle Fires and a Kindle book, or w/e the non-Kindle-Fire Kindles are called.

          Anyway, the Kindle Fire may not satisfy the likes of say, most tech-savvy Android users, but for people looking for a cheap, well-made affordable first tablet who, and this is a big part here, didn't want to spend a lot of money on a piece of technology that WASN'T a computer and therefore, something they didn't really think they would make a lot of great use out of to justify a $500 price tag, the Kindle Fire was a godsend.

        • Xavier
          March 23, 2012 at 3:19 pm

          EDIT: I also forgot to mention that it was aimed at people who'd never owned a tablet before.

        • Dave Parrack
          March 23, 2012 at 4:47 pm

          Billy H, on its own the Kindle Fire isn't all that great, especially when compared to the iPad. But they're different beasts, and the Kindle Fire will do just fine for those who need less from a tablet and don't want to pay $500-up for one. Xavier hit the nail on the head.

      • Mulder
        March 22, 2012 at 9:11 pm

        "They will have had a huge team working on the new iPad for a full 12 months and these are the only improvements they could conjure up."

        Wow, your ignorance of what really goes on at Apple is at an all-time high. Talk about delusional! There was no "huge team", nor were they working on the new iPad for 12 months prior to it's release. As far as "conjuring" improvements, you obviously are limited in your understanding of technology.

        Perhaps you'd care to enlighten everyone with all the improvements you think Apple should have "conjured up" in the time they had to work on the new iPad? Note: Siri isn't one of them, so don't even go there.

        You pretend to be knowledgeable about Apple and their products, but you betray your ignorance by hurling the "fanboy" insult at people who don't have a problem with the iPad or any other Apple products that you disparage due to your ignorance.

        It's one thing to find a legitimate fault with a product or service, but labeling those who don't have problems buying a product with legitimate faults as fanboys or fangirls illustrates that you don't know what you're talking about. All products have faults; some are legitimate, others are just things people want to complain about for the sake of complaining, like you.

        Apple does not have a 51% profit margin on the iPad, or anything else, so whomever came up with that nonsense was pulling numbers out of their arse. They've never had that margin on anything, past or present. At $499 for the base model, it's not overpriced at all. I guess you missed the whole thing about industry analysts and pundits predicting Apple would charge $999 for it when it was introduced. Apple pulled the rug out from under their half-assed prognostications and you're still complaining.

        That's jack-assery if I ever saw it!

        The iPad is not named "The New iPad", so your wailing about that is pointless. It's named "iPad". Did you ever stop to consider for one moment that marketing and advertising slogans are quite different from product names? No, of course not. That would be too simple for you to comprehend.

        • Dave Parrack
          March 22, 2012 at 10:03 pm

          I admit I don't know anything about the internal happenings at Apple. I can make assumptions though. You don't think they have a huge team of engineers working on the new iteration of the iPad then? Or that they're working on the next one as soon as the last is released? "Conjuring" is merely a turn of phrase.

          Why is Siri not one of them? The iPad 3 is more than capable. I make some suggestions in the second paragraph. In fact we had a whole debate about it a few weeks ago.

          No, I hurl the fanboy term at fanboys. People who will defend Apple and its products from any criticism.

          Cook stood on stage and welcomed "the new iPad." And so began the confusion.

        • Mulder
          March 22, 2012 at 10:23 pm

          "I can make assumptions though."

          Assumptions are the root of your problem: you have no idea of the inner workings at Apple, so instead of speaking from knowledge and experience, you make up something and throw it out there as though it's actual fact. It's not.

          They do not have a huge team of people working on the iPad, or any other product.

          Siri is not something that was conjured to begin with; it's not currently a feature of the iPad for a reason, even if you don't know, or like, the reason. The point is that you've not mentioned a single feature they should have somehow "conjured" for the iPad since the previous generation.

          Fanboy is a pejorative term; it is used purely as an insult, and it reflects the attitude of the user of such terms. They have nothing to defend their position, so they hurl insults at others. Grow up.

          Tim Cook stood on stage and introduced "The new iPad". That doesn't make his quote the name of the product. If you had bothered to look at the Apple web site, the product name is "iPad"; not "The new iPad", or "iPad 2". Just iPad.

          By your limited understanding of marketing and advertising, every time a new generation of car model is introduced, they'd have to give it a brand new name. But that's not what happens, so stop complaining about the iPad not being named iPad 3.

        • Dave Parrack
          March 22, 2012 at 10:40 pm

          Very few people know about the inner workings at Apple. I'm hardly alone on that. You're implying you do know, so I'm guessing you're an Apple employee. I'm pleased for you.

          I don't quite understand your fascination with the words "conjured" and "conjuring." If it makes you feel any better just replace them with "developed" and "developing."

          Tell me, why is Siri not on iPad 3?

          I use fanboys as a term to describe those who are so ensconced in the cult of Apple that they will not have a word said against the company or its products. I think it's a fair assessment.

          I didn't say Cook's pronouncement did make it the name of the product, but it certainly added to the confusion. I have visited the website, I have done my research. I understand. The iPad 2 was an official name, now it's simply iPad but the branding is "the new iPad." Please explain how that isn't confusing for ordinary consumers.

        • Mulder
          March 23, 2012 at 1:38 am

          "I use fanboys as a term to describe those who are so ensconced in the cult of Apple"

          No, you use terms like "fanboy" and "cult" as pejoratives, designed to denigrate, insult, and marginalize their view as less worthy than yours.

          I've criticized varioous Apple products over the years, but despite that, I still buy their products, just not all of them. The fact is, there are no "fanboys" or fangirls": people who have no capability for rational thought or self-control and buy whatever Apple puts out, regardless of any flaws or important shortcomings. Not having Siri is not one of those flaws.

          "I don’t quite understand your fascination with the words “conjured” and “conjuring.” If it makes you feel any better just replace them with “developed” and “developing.”"

          It doesn't matter what term you use, the result is the same: you haven't mentioned a single thing that you think Apple should have "conjured" or developed for the iPad. You've only mentioned your preoccupation with Siri not being available on the iPad, which isn't a new development anyway.

          Since you can't name any features that Apple should have developed for the iPad, you should abandon that argment, since it was never a winning strategy for you.

          "The iPad 2 was an official name, now it’s simply iPad but the branding is “the new iPad.” Please explain how that isn’t confusing for ordinary consumers."

          I certainly wasn't confused, and the overwhelming majority of so-called pundits nattering about it haven't been confused, either. For those who claim it's confusing, I'd say they're trying to stir up a controversy where none really exists.

          If it's really confusing for you, then you must be apoplectic when all the new car commercials appear: "The new Honda Accord", "The new Honda Civic", "The new Toyota Prius", "The new Acura TSX", etc.

          They aren't really called that, and unless they've been in production for their 3-year product cycle, they aren't really new, either; just minor revisions and changes in the paint colors and interior trim color choices.

          So, are you going to argue that they are all-new car models, along with the iPad? Are you still going to cling to the idea that this is somehow confusing for consumers?

        • Xavier
          March 23, 2012 at 12:15 pm

          I swear, you are simply the worst kind of internet commentor.

        • Mulder
          March 24, 2012 at 3:18 pm

          Yes, because I'm right, and you're simply unable to admit that Dave has nothing to back up his anti-Apple, anti-iPad rant.

        • Xavier
          March 24, 2012 at 11:28 pm

          Actually no. His ability to back up his ranting, be it as anyway anti-Apple/iPad they may or may not be, the fact of the matter is is that this is an OPINION piece, and like all opinions, he doesn't have to be right. That's sorta the point of an opinion; its what you believe to be right. And like he and everyone else here whose posted a comment with the express intent of expressing their approval or disapproval of said opinion, has that freedom also. Based on your comments however, all I've seen you talk about is how his opinion is wrong, which is kinda pointless if you ask me.

          Feel free to dissect this comment as you wish. I'm gonna go play Asphalt on my Non-iPad, anti-Apple tablet (which does not recognize iPad as a word for some reason)

        • Zak
          May 21, 2012 at 7:23 am

          Wow, you're definitely butthurt. It's basic rule that when someone starts throwing insults at someone else in a debate, they obviously are biased. That's not how you prove your point - let go of the mad, and maybe someone will take you seriously.

          For one thing, this whole "new iPad" was just an update to the iPad 2. While it being heavier can be a con to some, it wouldn't bother me - I have a Motorola Xoom, for christsakes; you can knock people out with that bastard, but I like it, because it's a solid, well-built product. If you like your new iPad, then quit looking up "the new iPad sucks" on Google, just to make yourself upset. Because nothing shows immaturity more than getting upset with someone who disagrees with you, and on top of that, on the Internet.

          Everyone has an opinion. It doesn't mean that it's fact. If you're that insecure with yourself, and you can't just say "hey, I like something, I don't really care if people on the Internet, who I've never met before in my life, don't like it". When you can analyze someone's opinion instead of taking it to heart, that's when you'll stop being a great big douche, and learn to live with the fact that there are other people out there who don't agree with you.

        • Mulder
          May 21, 2012 at 1:49 pm

          The only one who's "butthurt" is you. And it's you who's throwing insults around.

          Immaturity is rooted in ignorance, and there's plenty of that in both Mr. Parrack's commentary and your insinuation that I'm angry about something.

    • Habib Alamin
      March 22, 2012 at 6:21 pm

      You forgot the Bluetooth 4.0 and the improved graphics, which have been compared with the Tegra 3, btw: http://blog.laptopmag.com/tablet-chip-showdown-nvidia-tegra-3-vs-the-new-ipads-a5x

      • Dave Parrack
        March 23, 2012 at 4:49 pm

        I didn't forget them. But they're not reasons to avoid the iPad 3. I wouldn't say they're reasons to buy one either.

  61. Humza
    March 22, 2012 at 5:14 pm

    The styling is the same, the changes only on the inside and i guess the users of ipad 2 wont note much of a difference either...its just an evolution over revolution, in a place where changes take place every few days.

    • Dave Parrack
      March 22, 2012 at 5:18 pm

      Your description of it being an "evolution over revolution" is spot on. Is this really all the upgrades Apple could come up with in 12 months?

      • Humza
        March 22, 2012 at 5:36 pm

        The Apple fans wont notice any of this at all (no offence). Or may be this time they do. When we talk about the best tablet, it has to really stand out...Apple had a lot of expectations and then we find it resting on its laurels, the next iPad should come with a free moon ;)...Great article Dave. Atleast some people out there are bold and sensible enough to say it like it is.

        • Dave Parrack
          March 22, 2012 at 5:53 pm

          Apple is definitely resting on its laurels. And with no Steve Jobs around I wonder whether it will just be incremental updates from now on.

          Thanks, Humza. I try my best :)

          The new new iPad... comes complete with the moon on a stick ;)

  62. Adam
    March 22, 2012 at 5:12 pm

    How do you arrive at a profit of 51%? If you are only using the price of the parts in the device, you're world view is simplistic and bordering on the insane.

    • Dave Parrack
      March 22, 2012 at 5:17 pm

      I didn't arrive at that profit margin. There is a link in the article to the analysts who did.

    • ian
      May 26, 2012 at 11:59 pm

      Stop trying to act clever he knows what he is on about you moron