Internet Social Media

2012 According To Twitter, Facebook, & Google

Nancy Messieh 29-12-2012

2012 According To Twitter, Facebook, & Google IMG 1935With 2012 coming to a close, it’s that time of the year again when major tech companies share their year in review with us. With Facebook, Twitter and Google, these retrospectives are always fascinating because they give a tremendous amount of insight into what millions of Internet users around the world are searching for, what they’re talking about, and what events, people and topics are grabbing their attention.


Google reveals its most popular searches and trending topics, providing an in-depth look at searches by country, while Facebook reveals the trending topics discussed on the social network in the US. Twitter goes all out with the most popular tweets, topics, events and more.


Every year Google reveals its Zeitgeist, and 2012’s search trends are just as fascinating as ever. Drilling down in 1.27 trillion searches in 146 languages, Google reveals what our most popular searches are. You can view worldwide trends or the most popular searches by country, with over 50 countries on the list.

On the worldwide list, the most popular search term is ‘Whitney Houston‘, but when it comes to images, One Direction makes it to the top of the list.  The most searched for event is Hurricane Sandy, while Hunger Games makes it to the top of the movie list.

To find out more about Google’s trending topics and most popular searches, check out their video below:


Check out the complete lists here.


Twitter’s ‘This Year on Twitter‘ highlights some of the biggest moments the social network witnessed in 2012. The retrospect is divided into 6 sections, and the most popular topics definitely show a significant overlap with Facebook users’ interests.

2012 According To Twitter, Facebook, & Google Screen Shot 2012 12 13 at 9

Golden Tweets are the year’s top tweets – they generated the most retweets for the year. There’s also a few honorable mentions thrown in the mix. The most popular tweet of 2012 comes to us courtesy of US President Barack Obama. Before even giving his victory speech, Obama took to Twitter to mark his win. The three word tweet, “Four more years“, received over 800,000 retweets and over 300,000 favorites.


Pulse of the Planet “signifies the biggest conversations of the year” – in other words – what events got the most buzz on Twitter in 2012? The Summer Olympics top the list with over 150 million tweets, with tweets during the closing ceremony coming in at a staggering 116,000+ tweets per minute.

Only on Twitter chronicles some of the coolest moments shared via Twitter – including a picture tweeted by astronaut Sunita Williams showing Hurricane Sandy from outer space.

Trends shows the most popular topics, divided into several different categories including politics (with #tcot topping the list), countries (Syria gets the most mentions) and even just hashtags (#nowplaying appears to be the most popular).

New Voices lists some of the biggest names to join Twitter in 2012. The diverse list includes Steve Carrell, Pope Benedict and Nicolas Sarkozy.


You can also check out Your year on Twitter thanks to Vizify. You’ll find out what your ‘Golden Tweet‘ is, in other words the one tweet that received the most retweets, and your ‘Golden Follower’ – the person who mentions you the most. You can also find out your most popular topics. The page is a great way to rediscover some of your older tweets you might have forgotten about.


Facebook’s Year in Review reveals some of the biggest trends for 2012 – with all the trending movies, events, songs, check-ins, memes and much more  for the year in the US. Unsurprisingly, the US presidential elections make it to the top of the events list, while New York’s Times Square is the most popular check-in. Trending public figures shows a healthy mix of politicians (Obama, Romney, Ryan and more), celebrities (One Direction, Madonna) and athletes (Tim Tebow, Jeremy Lin).

To see the full list, click here.

Not only did Facebook share the highlights of its own year, its also offering users an easy way to see their own year in review. Just go to, and you should be able to see how many friends you added in 2012, how many pages you liked, as well as displaying your top 20 moments for the year. We’re not exactly sure how Facebook determines the top 20 though.


2012 According To Twitter, Facebook, & Google Screen Shot 2012 12 11 at 2

Have you seen any other interesting retrospectives for 2012? Let us know about them in the comments.

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  1. Abhishek Vohera
    January 3, 2013 at 6:31 am

    Loved the Video By Google ... :)

  2. Don
    January 1, 2013 at 11:39 am

    Just want to say thanks to all at Makeuseof for all the great newsletters always seems to be at least one or two items that grab my attention. All the best to you and your family's for the new year.

  3. Heidi Richards Mooney
    December 31, 2012 at 6:49 pm

    WOW! What a great list of resources! I especially appreciate being able to see my top Tweets and Facebook activity. My favorite part of many of your posts include the comments by readers who continue to enrich the article with their own ideas!

    Of course I shared this on Twitter and Facebook...

    May 2013 be just as memorable and fulfilling to the folks at Make Use Of. Thank you for continuing to provide valuable resources, knowledge, advice and inspiration to us all.

    Happy New Year,

    Heidi Richards Mooney, President
    Redhead Marketing, Inc.
    Founder - Women in Ecommerce

  4. Teodoro Villamarzo
    December 31, 2012 at 11:38 am

    This post about the year in review by Google, Twitter, and Facebook gives a very good perspective. Those who are inclined historically might wish for a review covering several years and an integrated presentation from other sites, not just the big three. It would treat on topics like the reasons for differences in popular topics or trends (if any); prediction of future trends, comparisons of predictions covering several years; and so on.

    This would make for a very interesting post.

    • Nancy Messieh
      January 4, 2013 at 8:03 pm

      That's a very interesting idea. Thanks for the suggestion!

  5. Félix S. De Jesús
    December 30, 2012 at 5:21 pm

    When You don't have so much photos, You will hate it :/