Move over Spotify Wrapped, there's a new feature in town. Spotify has launched a new feature called "Only You" to analyze your listening history. Once analyzed, Spotify will reveal your music tastes, rather than just your listening stats as in Wrapped.
Spotify Launches a New "Only You" Feature
Every December Spotify users await the much-loved "Wrapped" feature where they can see listening stats for the past year. Now, Spotify offers a new feature to analyze and reveal your music tastes called "Only You".
In a post on it's blog For the Record, Spotify explains that "Only You is all about celebrating how you listen", rather than insights and statistics. Really pushing this celebration perspective, Spotify makes it clear that nobody else listens the same as you–and it has the insights to prove it.
For the new "Only You" feature, Spotify has used the same Wrapped 2020 story-based format. With this interactive format, users are encouraged to share their listening insights on social platforms. Spotify users can access the new "Only You" feature now, in the app or the dedicated web hub.
What Information Will Spotify's "Only You" Show Me?
With "Only You", Spotify analyzes all of your listening to identify insights to your music tastes and habits. Now that all sounds very impressive, but what information does "Only You" actually show you?
In "Only You", Spotify will show your Audio Birth Chart based on music you listen to at certain times, your Dream Dinner Party where you choose three artists you’d invite to a dinner party, your Artist Pairs to show unique audio pairings you’ve recently listened to, your Song Year which shows the year you most listen to music from, your Time of Day to show which time of day you most listen to music, and then your most listened to genres.
Spotify certainly shows you a lot of insights in the new feature, and is worth a look at to see your music tastes.
Once you've gone through all the pages of "Only You", Spotify provides new personalized playlists that are "part of the Only You journey". You can save these playlists to your library to listen to later, and will still show in the "Only You" hub if you forget to save them.
In the blog post, Spotify also mentions its working on a Beta feature that allows you to combine your music tastes with a friend's into a shared playlist. This feature isn't currently available for all users, but will continue to roll out as part of "Only You".
Spotify Takes the Insights Crown
As we know, there are a number of different music streaming platforms available on the market. Spotify Wrapped was already a feature that uniquely offered insights to users' listening, and "Only You" only cements that foundation.
For listeners that like to keep an eye on their habits and statistics, Spotify definitely takes the crown for insights.