When you're a couple of years into a creative pursuit, you might begin to think about building a business around your passions. Thanks to the internet and technology we have at our disposal, carving your own path has never been more accessible.

When you stick with it for the long run, creative entrepreneurship is a fulfilling journey. However, it's vital to ensure that you've got the necessary traits to keep going long-term.

If you're a little confused about what you need, don't worry; you're in the right place. Keep reading to discover the most crucial traits for embarking on this path.

1. Experience in Doing Your Business Idea as a Hobby

It's natural to be inspired by other creatives, such as photography YouTubers, that make a living doing what they love. But if you're only trying to start a business of your own because you think you can get clout and money, you're going to burn out quickly.

Having a genuine interest is the only way to excel in any walk of life and feel fulfilled. This underlying love for what you do will motivate you to get up on the days when doing so feels a little harder. And as you learn more about the industry, you'll become a thought leader and an innovator.

Before turning a creative pursuit into a business, do it as a hobby for at least two or three years. If you're still interested in doing it after the novelty has worn off, you're probably onto a winner.

2. A Willingness to Learn and Adapt

Photo of a person taking pictures out a window

If you have a job you aren't interested in, it's easy to get comfortable and not focus on learning new skills. You need to change that way of thinking to become a successful creative entrepreneur. Industries like photography and design evolve all the time, and your style will naturally mature as you become more experienced.

If you're reluctant to adapt as you progress, you'll stagnate. And at some point, you'll probably decide to quit. If your specific passion is photography, consider these free online photography classes that are worth attending.

3. Patience

Social media has made it easier for us to keep connected with our friends, and for many creatives, it's a crucial tool for building their businesses. But at the same time, it's easy to get caught in the trap of envying everybody's seemingly-polished lives.

Comparing yourself to people that have years of experience is a zero-sum game. When you embark on your creative entrepreneurship journey, you must understand how long it'll take to build yourself up.

In the first couple of years, you'll probably find yourself putting in a significant amount of work and seeing few gains. But over time, these will compound.

Give yourself at least three years to make something work. Set smaller goals that will keep you moving forward, and try to absorb as much information as possible.

4. A Clear Idea of the Problem You Want to Solve

a man reading a book expert secrets

If you can't solve a problem for your audience, your creative entrepreneurship journey will hit a stumbling block.

Through doing whatever you want to pursue as a hobby, you'll probably have noticed several issues that need fixing in your industry—whether that's from experiencing them yourself or the content you consume.

Once you know the types of things that people want to solve, you can start thinking about how you can cater to them. Put together a strategy that offers them free value, which will later allow you to move your audience further down the sales funnel.

5. Possess Good Equipment

Woman clicking picture on a camera

In your early days as a creative, the best gear is whatever you've got at your disposal. But at some point, you'll need to upgrade and ensure that what you have is good enough to create professional-level work.

For example, if you're a photographer, you don't need to have the best camera on the market. However, what you have must be able to at least take very good images—and it needs to be something that you're comfortable using.

Other creative fields will require different equipment. If you want to be a podcaster, you should invest in a high-quality microphone. Similarly, aspiring videographers and YouTubers should ensure that they've got a camera and setup that enables them to produce the creative results they're looking for.

Buying better gear can get expensive, but you've got several choices for funding these purchases. Consider the following:

  • Sell your old equipment to free up funds.
  • Take on freelance work while you're building your business.
  • If you're still in your day job, put some of your salary into a savings pot.
  • Look around your house for items you don't use, and sell them.

You can use MPB to buy, trade, and sell equipment if you're a photographer or videographer.

6. Have Effective Systems in Place

Woman Working on a Computer Outside

To succeed as a creative entrepreneur, having effective systems in place is just as important as setting goals—if not even more crucial.

When creating efficient systems, it's a good idea to first think about where you want to be a year or so from now. Then, outline the actions you'll take to meet your ambition.

It's also essential that you think about the technology you can use to improve your efficiency. For example, you might want to use a productivity tool like Todoist to track your daily goals. Having the right software, such as Adobe Lightroom if you're a photographer or Adobe Audition for podcasting, is also important.

Your systems will need tweaking as you become more advanced, so it's worth revisiting these every three months or so.

7. A Diverse Range of Skills

person typing on a MacBook

As a creative entrepreneur, you're going to wear many hats. Yes, you need to be skilled in the field itself—but you must also learn the ins and outs of running a business effectively.

To succeed in creative entrepreneurship, here are some of the things you'll need to teach yourself:

  • How to create impactful social media content.
  • How to create high-quality products.
  • How to build a website that converts leads.
  • How to file your tax returns.

If you've never run a business before, it's worth giving freelancing a try for a bit. In addition to learning the basics of business ownership, you'll also build your professional network. To make the process smoother, see these tips on how to transition from a 9-5 job to freelancing.

8. Outside-the-Box Thinking

Man with laptop thinking

Although having an idea of the problems you want to solve is a good idea, it's not the only thing you should consider in creative entrepreneurship. Sometimes, you'll notice that market gaps exist where others may not see them—and in these instances, thinking outside the box is essential.

Thinking outside the box will allow you to be more innovative, but it can be hard to gather your ideas if you're constantly distracted. With that in mind, it's worth unplugging from distractions and technology regularly. You can try a social media detox, but going for walks and meditating is also helpful.

9. Solid Habits in Your Personal Life

Photo of a man working out

You can technically build a creative business while having areas of your personal life out-of-sync, but doing so could seriously sacrifice your long-term health.

Before you delve into creative entrepreneurship, you should think about building solid habits in your personal life. Doing so will allow you to work at your maximum potential.

Having a consistent sleep-wake schedule is essential, and you should also strongly consider implementing a morning routine. It doesn't have to be complex, but journaling, exercise, and cold showers are all superb starting points. You can use habit-tracking apps to ensure that you stay motivated.

10. Self-Belief

photo of someone taking pictures in a mountain range

In the beginning, you'll have a sense of impostor syndrome. But to succeed in creative entrepreneurship, you need to believe in yourself.

Since you're taking a path that many don't, you may find it hard to relate to others. You might also have people telling you to "be more realistic" and other dismissive comments. At these moments, it's important that you ignore what they say and persevere.

The very fact that you're doing what most people won't already puts you in the top percentile, and that should give you the confidence to continue. You can use numerous apps to build self-confidence, and it's also worth working through negative feelings that might arise instead of suppressing them.

Key Takeaways

  • Before starting a creative business, pursue your passion as a hobby for at least two to three years to ensure genuine interest and long-term commitment.
  • A willingness to learn and adapt is crucial for success as a creative entrepreneur, as industries evolve and your style matures over time.
  • Patience is key in creative entrepreneurship, as it takes time to build yourself up. Set smaller goals, absorb information, and give yourself at least three years to see progress.

Creative Entrepreneurship Is an Exciting Journey

Creative entrepreneurship is a fulfilling path if you stick with it for the long run. But at the same time, it's not a walk in the park, and you need to pick up several skills to make it work. These tips are a helpful starting point, but becoming a master requires going out and taking action on your own.