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Amazon Launches Flow For iPhone, Augmented Reality App For Product And Barcode Scanning [News]
Amazon has launched a new augmented reality app for the iPhone called Flow. With Flow, you can use your camera to scan either a whole product or a product’s barcode, and get an overlay of Amazon details on top of it. The app recognizes products such as CDs, DVDs, games, books, and tens of millions of other packaged products, such as "a box of cereal" (Amazon’s own example).