I am wondering how I can make good use of our Facebook page. What reasons could I give people to like it? We are a travel agent.
Thanking you, Anita
You can use your page to show good images of destinations that people would like to see like for example landscapes,forests,wildlife animals etc..
You could get some inspiration by following pages of Infotainment & Lifestyle TV channels.
Don't always advertise. You should post many information about travel like: landcapes, ineresting places...which give your customer benefits and make them interesed.
You have to advertise wisely.
Keep updating everyday.
Sometimes, you can give a hot problem, information to attack customers.
u should give discounts on ur travel packeges...or organise some giveaway to give free travel teckets.....there a many ways same as mention above....try it it may help u
Facebook would be only one form of social networking advertising that you are suggesting. Twitter, Google+, and many other platforms should be considered as well since there are many people that you could be missing as potential customers. Giveaways are great to announce on social media sites to generate more traffic, but giving special deals, discounts, or even announcing limited time offers on a constant basis would help in generating and maintaining the traffic wanted as well.
We've published a number of articles that should help answer your question...
I hope they help.
Giveaways certainly help. We do plenty here are MakeUseOf and the response is always immense.
Otherwise, content. If your Facebook page is never or rarely updated, or what's on it isn't of much use, then there's not going to be much reason for people to follow.
Of course, content doesn't come easy, and you shouldn't just rely on Facebook to gain traffic or business. MakeUseOf has 215k likes, and that's a good amount, but we update every day and do giveaways all the time. And our number of likes remains tiny compared to our overall traffic.
Post things people actually want to see. If your page is a constant ad for your company there's no reason for them to hang out there, but if you regularly link to cool places to travel or highlight fun/weird things that happen at your office people will love it, especially if they already know the team pretty well. Giveaways are also an excellent incentive, it's true.