The Weather Channel has just made its biggest update to its apps for Android phone and tablets since 2009. The weather application gets a slick new interface, improvements to maps, and a little bit more in the way of adverts.
The list of features that come with this new update is quite impressive, but the most obvious is the complete redesign of the interface. The new “Now” page gives you a quick feel for what is happening in your area without any extra bells and whistles. The best way to describe the interface is to call it visual. Everything is graphical, and it gets to the point without wasting unnecessary text.
The Weather Channel also designed the application to allow users to get quicker access to information such as severe weather information, hourly forecasts, 36-hour forecasts, and 10-day forecasts.
The app also offers a quick text-based version of what to expect. For example, it might say something like “Expect rain until 4 p.m.” or “Dry conditions will continue”. This is designed to allow users to jump in the app, get a feel for what is happening and then move on with their day.
A cool little visual touch comes from the weather triggered backgrounds. If it snowing, for example, you will see a snowy scene to set the mood (they also use this as an opportunity to show some adverts that fit the theme, but at least it’s tasteful and sensible).
While some users are not thrilled with the prevalence of advertisements in the new Weather Channel app, it does bring some really slick new features to balance it out. What do you think? Hit the comments section and let us know!
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