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free landing pageHow do you keep track of everything that you do on the web? Or a better question is how do you let others know what you’ve been doing in the virtual world?  The best way is to try to summarize all the scattered – but relevant – information on a personal landing page.

While it’s possible to manually build a landing page using one of the available general web builders, or maybe modify a page of your existing blog to fit the purpose; the quickest and easiest way to build a personal landing page is to use one of the available web services specializing in that genre such as Flavors.me Flavorsme - Create Your Own Free Personalized Webpage Flavorsme - Create Your Own Free Personalized Webpage Read More and About.me. These services provide you with the tools needed to build a nice looking, free landing page. You just need to add a little mixture of personalization and creativity to the ingredients to make it look cooler.

Choosing The Creator

Both About.me and Flavors.me offer similar services and tools, but I chose About.me for my landing page project, because the Flavors.me free account is more limited.  But feel free to choose the service that you like for your project.

We briefly discussed About.me in the article about a virtual business card 4+ Easy Ways to Create A Virtual Business Card 4+ Easy Ways to Create A Virtual Business Card Read More . Back then, it was still in the private beta stage, and only a handful of people were lucky enough to experiment with it. Now it’s on more stable ground, and everybody can sign up for the service. I think About.me deserves another look from a different perspective.

Before we begin building (or editing) the landing page, it’s a good idea to browse through the directories (on both About.me and Flavors.me) to steal some ideas and to get a general picture of how far can you go with your personal landing page.

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This is a sample of landing pages from the About.me “Inspirational” directory:

free landing page

This one is from the Flavors.me “Featured” directory:

online landing page creator

After browsing around the directories, I noticed several design patterns that we can apply to our project. Here they are in no particular order.

1. Preparing The Picture

The first (and I think the most important) step of building your personal landing page is preparing the picture. Whether you take the picture yourself or ask a pro photographer to do it for you, having a great picture is essential to building a great landing page.

With some exceptions, a good landing page photo always put the owner as the main focus. You can achieve similar results by taking the picture with a non-distracting background – one that will make you stand out. You could also try to eliminate the background by taking a real close-up photo. Another trick that you can use is to put the subject at the side of the frame instead of in the center.

While you can use an image of up to 1680 x 1050 pixels, it’s best to set the main focus of the image to be within the 960 x 620 pixels area.

After you are ready with the image, upload it to the server using the upload tool.

free landing page creator

2. Boasting With Biography

For some people, a personal landing page serves as an online curriculum vitae (CV) to help them seek out employment. They treat their landing page as the “boasting box”. While this is totally OK, it’s advisable to keep the bio short and sweet.

Instead of filling out the landing page with your ramblings, use the “link” feature in the text editor to connect your landing page to your other pages.

free landing page creator

3. Customizing The Colors

You can set any element of your free landing page to any color you want using the provided color palettes. But sometimes this freedom can be overwhelming. So even though the color combination possibilities are virtually unlimited, it’s advisable to use colors that similar to or complement your photos.

For example, a black and white photo would go along well with black, white, and shades of grey.

free landing page generator

4. Fiddling With The Fonts

About.me gives the user access to a handful of premium fonts provided by Typekit. You can play around with the fonts for a while to find the different combinations. The basic combination for most people is “flashy” fonts for the headlines and “easy to read” ones for the content.

Another element of fonts that you can play with is the size. To make your page look neat, try to adjust the “name” and “headline” lines to be of the same width.

free landing page generator

5. Summarizing The Services

Even though About.me doesn’t limit users to four services (like the Flavors.me free account), you can only add one service once. To overcome this limitation, you can use the “add direct link” feature by clicking the “Add a URL or RSS” button, or by inserting the links within the body of your bio. Please note that clicking a direct link will open the link in a different tab/window and redirect people away from your landing page.

free landing page generator

You can easily delete the services (should you want to) using the “Services” menu.

02e Service.jpg

Using the pointers above, I built my own free landing page on About.me and here’s the result.

05 About Me Page.jpg

I also tried to replicate the process in Flavors.me and got more or less a similar result.

free landing page

What about you? Do you own and use a landing page? What service do you use? Please share your own tips on building your landing page using the comments below.

  1. Sonu
    February 8, 2011 at 1:48 pm

    about.me is very easy to use

  2. Sonu
    February 8, 2011 at 2:48 pm

    about.me is very easy to use

  3. ciroprincipe
    February 4, 2011 at 8:10 pm

    I agree, the service is really great. The building process is smart and easy and the resulting layouts are very distinctive.

    I think that they can lower the premium price changing their business model a bit. Maybe adding a freemium account, with unobtrusive ad support...

  4. thurana
    February 4, 2011 at 3:51 pm

    I agree with you about Flavors.me premium price. That's why I try About.me.

  5. thurana
    February 4, 2011 at 3:48 pm

    Hi Wilson,

    Quite a colorful landing page you've got there... :)

  6. cyrusza
    February 2, 2011 at 8:40 pm

    I have a landing page, but i built mine starting from a template. I prefer Flavors.me over About.me, but i think that Flavors.me premium is too expensive. It's a set and forget service, i don't get the point on paying 20$ per year...

    • Anonymous
      February 4, 2011 at 2:51 pm

      I agree with you about Flavors.me premium price. That's why I try About.me.

    • Wilson Davalos
      February 4, 2011 at 6:34 pm

      I actually pay for the premium site, however I still don't use my custom url. I'll probably won't renew my subscription. But I'll keep using the service, I think that it's great.

      • cyrusza
        February 4, 2011 at 7:10 pm

        I agree, the service is really great. The building process is smart and easy and the resulting layouts are very distinctive.

        I think that they can lower the premium price changing their business model a bit. Maybe adding a freemium account, with unobtrusive ad support...

  7. ciroprincipe
    February 2, 2011 at 9:40 pm

    I have a landing page, but i built mine starting from a template. I prefer Flavors.me over About.me, but i think that Flavors.me premium is too expensive. It's a set and forget service, i don't get the point on paying 20$ per year...

  8. Wilson Davalos
    February 2, 2011 at 7:38 pm

    I use Flavors.me, they have done a great job. I hope that since they are now owned by AOL, inovation will not stop. Which always seems to be the trend when the small nimble company is acquired by a large bloated corporation.

    http://flavors.me/wilsondavalos

    • Anonymous
      February 4, 2011 at 2:48 pm

      Hi Wilson,

      Quite a colorful landing page you've got there... :)

  9. Wilson Davalos
    February 2, 2011 at 8:38 pm

    I use Flavors.me, they have done a great job. I hope that since they are now owned by AOL, inovation will not stop. Which always seems to be the trend when the small nimble company is acquired by a large bloated corporation.

    http://flavors.me/wilsondavalo...

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