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Trust is a tricky beast to tame. It’s difficult to gain it in the first place, and then one simple mistake can result in it disappearing, never to be found again. Companies need you to trust them in order to sell you their products or services. Some manage it better than others, and some manage it very badly indeed.

Have A Break, Have A KitKat

To answer this week’s question please scroll down the page until you see the poll staring back at you. But first, we need to look at the results from last week, when we asked, “What Version Of Android Are You Currently Using?

Out of a total of 625 votes, 62.2% chose KitKat, 22.2% chose Jelly Bean, 4.2% chose Ice Cream Sandwich, 6.7% chose Gingerbread, 2.6% chose Other, and 2.1% chose Android Sucks, So I Use…

We’re extremely pleased to see so many of you using the latest version of Android, barring the too-new-for-the-mainstream Android L (5.0) Your USB Charger Wants To Kill You, Download Android 5.0 Now, and More... [Tech News Digest] Your USB Charger Wants To Kill You, Download Android 5.0 Now, and More... [Tech News Digest] Also, the MPAA popularizes a resource for sharing movies, YouTube spoils content creators, Google Cardboard clones are now available, Uber offers weddings on demand, and Monty Python does a silly walk all over your smartphone. Read More . This suggests that either the MakeUseOf readership generally owns newish handsets, or that the problem of fragmentation isn’t as widespread as some naysayers will have us believe. Or it could be a little of both.


Comment Of The Week

We received a lot of great comments, including those from Vferg, Ben S, and Caroline W. Comment Of The Week goes to Michelle T, who won with this comment:


I love my Google, but hey I am Google girl. I have kit kat on my Nexus 7 and jelly bean on my old Moto Droid Razr (no HD).

I have had an iPhone and an iPad. I feel they are for the simple minded, Which I am not. Everyone in my house with the exception of my husband and dog (simple minded) use Android in one form or another and will continue as long as keeps doing what I want it to do.

We’ve already asked which mobile operating system the dog favors but, at the time of writing, we haven’t yet had a response. My guess is he uses an iBone. Badum-tish.

Misplaced Trust

Companies need you to trust them and will do anything they can to persuade you that they’re the good guys, especially compared to the opposition. Sadly, most companies have done at least one thing that has chipped away at their trustworthiness What's Fake Tech Support & Why You Shouldn't Trust Everything You See on Google What's Fake Tech Support & Why You Shouldn't Trust Everything You See on Google You’re sitting at home, minding your own business. Suddenly, the phone rings. You pick up, and it’s Microsoft (or Norton, or Dell, or …). Specifically, it’s a support engineer, and he’s concerned – concerned for... Read More .

We were originally going to ask which company you trusted the most, but we soon realized the majority of you would choose None Of The Above. So we turned the question on its head. It’s now not about who you trust the most, but about which company takes the booby prize where trust is concerned.

Please use the poll above to tell us which tech company you trust the least, and then take to the comments section below to tell us the reasons behind that inherent mistrust. Remember, there’s an awesome T-shirt in it for the person responsible for the coveted Comment Of The Week.

Image Credit: Lars Plougmann via Flickr

  1. Anthony
    July 22, 2014 at 2:51 am

    "Other" is useless, because I can find no way to include my choice in the poll. It's really "Which of these choices, do you trust the least?"

    My answer is: Comcast

    But the true answer is, any corporation will always put profit ahead of people, every time, without exception.

  2. Paul
    July 11, 2014 at 7:59 am

    I do not trust anyone, anymore. That said, I distrust G00gle absolutely. Why? Simply because if there were no G00gle, there'd be none of the others following the leader.

    • Dave P
      July 11, 2014 at 2:15 pm

      It's a shame you don't trust anyone any more. Are we talking just brands or individuals as well?

  3. B.
    July 9, 2014 at 1:32 am

    PS - With their regional monopolies in the US (at least,) Comcast is completely unavoidable should you want CABLE internet in the areas in which they operate.

  4. B.
    July 9, 2014 at 1:11 am

    I'd have to go with Comcast as an ISP, any company that ends up with a website like ComcastMustDie dot com as the second entry under their own listings on a search engine should be at the top of the consideration pile for this question. I'd have to go with Google for second place. Google is almost unavoidable & their rationales for why they do what they do are always transparent Orwellian double-speak.

    • Dave P
      July 11, 2014 at 2:14 pm

      Not being in the US means I have no experience with Comcast. But I've hard some true horror stories.

      You're right about Google, it's the ubiquitousness that's the problem.

  5. KT
    July 8, 2014 at 10:21 pm

    Facebook. Of all the tech companies listed, it's the one I trust so little that I have never used it. I've used all the rest and I have little trust in any of them, but Facebook takes the cake. When I read about companies checking FB after a job interview (and that's just the stuff you posted) and all their data selling, etc. I can't bring myself to touch it.

    • Dave P
      July 11, 2014 at 2:13 pm

      In defence of FB I'd say companies who check a candidates FB account are the ones at fault there, not FB itself. On experiments and data selling though, totally their fault :)

  6. Robert M
    July 7, 2014 at 5:50 pm

    I can't believe that Facebook is getting such a large portion of the votes for most trusted tech company! They run secret experiments on you, track you, sell your info, etc. etc. etc.

    • Ben
      July 8, 2014 at 8:09 am

      Well, that is because the poll's question is "Which Tech Company Do You Trust The Least?".

    • Dave P
      July 11, 2014 at 2:12 pm

      Yeah, that would be because this is about the company you trust the LEAST! An easy mistake to make though :)

  7. A41202813GMAIL
    July 7, 2014 at 5:00 pm

    I Do Not Have To Do Business With Some Of The Companies Above, So, I Am Not Bothered By Those.

    From The Remainder I Hate M$ The Most.

    M$ Is The Kind Of Company That Grins At You When You Shout At Them - Shut Up And Take My Money.


    • Dave P
      July 11, 2014 at 2:11 pm

      You had me until the last line. It's over, man, over!!!

    • A41202813GMAIL
      July 11, 2014 at 8:54 pm

      With A Bit Of Luck, You Will Be Here With Your Articles, And I Will Be Here With My Comments, Many Many Many Years To Come.

      If I Ever Drop XP I Will Inform You, And You Can Then Gloat As Much As You Will Desire.

      Until Then...

      XP, FOREVER !

  8. Sarath
    July 7, 2014 at 2:46 pm

    Samsung !
    U wanna check urself ? - Go ahead & randomly buy any Samsung product... !

    • Dave P
      July 11, 2014 at 2:07 pm

      What particular problem did you have with Samsung? I know people who absolutely love their products!

  9. dragonmouth
    July 7, 2014 at 2:01 pm

    For various reasons I mistrust all of the companies on the list. Trust is like privacy - either you have it or you don't.

    • Dave P
      July 11, 2014 at 2:06 pm

      I would never have guessed, not in a million years, that you were the distrustful type, dragonmouth ;)

    • dragonmouth
      July 11, 2014 at 6:50 pm

      In God we trust, all others pay cash! :-)

      (Am i allowed to mention G_d or is this a non-denominational forum?)

  10. hearsetrax
    July 7, 2014 at 10:27 am

    I don't trust google,facebook,twitter or any of the must have accounts

  11. hearsetrax
    July 7, 2014 at 10:27 am

    I don't trust google,facebook,twitter or any of the must have accounts

    • Terry
      July 7, 2014 at 5:31 pm


  12. KTB
    July 7, 2014 at 8:57 am

    GoDaddy. Nothing else even comes close.

    • Dave P
      July 11, 2014 at 2:04 pm

      Good call! I suspect if I'd included them they would have scored quite high.

  13. Hildy J
    July 7, 2014 at 3:48 am

    I choose Apple because of their "here's what you're going to get, now buy it and be happy" attitude. I've never liked being force fed.

    • Dave P
      July 11, 2014 at 2:04 pm

      How dare you want to modify a product or customize the way it works in any way. Apple knows best! ;)

  14. Ron
    July 7, 2014 at 3:38 am

    For having tech that works, trust MS and Samsung least. For not screwing my personal life up totally, FB is least trustworthy. Or maybe I should say I don't trust myself to use it knowledgeably.

    • Dave P
      July 11, 2014 at 2:01 pm

      You're the second person to have an issue with Samsung's products. Do you have a specific example to share?

  15. Rajaa Chowdhury
    July 7, 2014 at 2:59 am

    I least trust Google and Facebook, however, I use them the most. What a paradox. :P

    • Rajaa C
      July 8, 2014 at 1:43 pm

      Also include Microsoft in that too. Three least trusted, however, used the highest. :(

    • Dave P
      July 11, 2014 at 2:00 pm

      Ha, that's a good point. Perhaps it's because the more we use a company's services the more bad experiences we have, and the less we're likely to trust them. Somehow it doesn't stop us using them though, which is weird.

  16. Eric Jay P
    July 7, 2014 at 2:09 am

    i dont trust google and also facebook. for google with their massive collection of data about its users and bombarding its users with adverts among others they do with users data which specifically targeted and tailored to each different person and of course selling it to companies and also facebook with their recent manipulating of 700k facebook feeds. this well apply to other companies as well.

    • Dave P
      July 11, 2014 at 1:59 pm

      The problem is there's no real alternative to Google. I mean, would you pay for similar services if it meant not giving up your data?

    • Eric Jay P
      July 11, 2014 at 2:09 pm

      and thats why im still using them and most netizens too. =)

  17. David M
    July 7, 2014 at 1:29 am

    That is so cool that you think Apple is for the simple minded because I was thinking the same exact thing last week at work.

  18. Db
    July 7, 2014 at 1:29 am

    All of the above...keep your data safe, do NOT trust any of them. They are NOT looking out for your best interests.

    • Terry
      July 7, 2014 at 5:29 pm

      Yes I wanted rankings or check boxes not a radio selector to answer.

    • Dave P
      July 11, 2014 at 1:57 pm

      @Db, you may be right but there has to be one you trust less than the others.

      @Terry, that isn't how the poll works. We want answers we can draw some definite conclusions from, and letting people make multiple choices would skew the results.

  19. Mathew P
    July 6, 2014 at 7:38 pm


    I had two smart phones from them that died around two months out of warranty. Nope, never again.

    • Dave P
      July 11, 2014 at 1:56 pm

      Conspiracy theory! In all seriousness though, do you think that was intentional or were you just unlucky?

    • Mathew P
      July 11, 2014 at 4:10 pm

      @Dave P

      Most likely unlucky, but I still lost confidence regarding their products' reliability.

      Oh, the devices were a Samsung Nexus S and Samsung Galaxy Nexus. Thankfully, the Nexus 4 came from LG.

  20. Scroogled
    July 6, 2014 at 6:41 pm

    I don't trust Google. The amount of data they collect on a single person is scary.

  21. G_known
    July 6, 2014 at 5:41 pm

    Trust would be harder to grasp than knowledge of the brand you're favoring for, Google is an example. Essentially it's an advertising company and they need data from their users, collecting their daily usage of web activities then market them as ads. This define their role in system of a corporate machine and others may have left due to privacy concerns but it still stands as one the most successful business in the realm of technological progress.

    We don't know any "under-the-table" deals that other companies could potentially partake in and it's in their interest that this affair won't be leaked. We can only base our trust on the long term relationships we may have with the company and judge from that point.

    Steve Jobs once quoted that privacy is a heavy issue and they need to ask the consumers about data being send from/to them. Every. Single. Time. In that regard, I believe trust isn't by brand but by who can enforce it the best and vice versa. Right now, Google is the one that I chose to be the least trusting company.

    • Dave P
      July 11, 2014 at 1:55 pm

      Of course, nothing is actually free, including online services such as those provided by Google and Facebook. They still make money, and they use your data to do so.

    • G_Known
      July 12, 2014 at 3:30 am

      That depends on the circumstances, where using an website anonymously or giving out your information willingly in exchange for features or services is a choice that many chose to do. Money doesn't define a company but what they do that define them.

  22. korean
    July 6, 2014 at 5:25 pm

    Samsung coz when I called tech support for a broken hard disk motor, they told me to reinstall the os.

    • Dave P
      July 11, 2014 at 1:54 pm

      Really? Oh dear lol.

  23. Milinda A
    July 6, 2014 at 2:55 pm

    I trust Google because they have lot of new technology like Google Glass, Google self driven car, they have control of mobile world through Android, they have so many servers and offices over the world, they serve lot of services free, they contribute Opensource projects and they have opensource projects like "Google Summer of Code". Then, I can't trust other company more than Google. They have total control of the Internet because most of the Internet users use Google Chrome to log in to Facebook. :D

    • Dave P
      July 11, 2014 at 1:53 pm

      You trust Google the most, but which company do you trust the least?!

  24. Peter F
    July 6, 2014 at 1:48 pm

    I chose Microsoft as the company I trust the LEAST. Let me explain why.
    This question is great because most of the usual suspects (google,facebook, etc) always seem to be in the news in one form or another with stories of how they are "selling our information" or using strange misguided experiments to gauge our emotional state and so on and so on. While my first instinct was to smash the keypad with FACEBOOK or GOOGLE I stopped and thought about in a slightly different way.
    Was I surprised when I heard the news of Facebook selling my info or deciding what I read on my feed? no. Did I gasp in horror when it was announced that Google snooping on folks with wifi? A little but not enough to make me spit my coffee over laptop...
    While the likes of Facebook and Google hold all our information (or at least what we offer to them) I am not surprised that this info is used for the benefit of said businesses. We, the user, give them our personal information to use as they wish - although I would agree they push the limits sometimes.
    I chose Microsoft for different reasons though.
    For years the majority of us have used the world changing operating systems of Windows and yet, even today there are many users who suffer from crashes, stalls and constant, never ending streams of updates and upgrades. Systems that are seen as the easiest to manipulate and "hack into" or more recently are being cast aside(vista..xp?) and left vulnerable by one of the biggest companies in the world, while the only option to upgrade is to use a whole new unfamiliar system (windows 8) that appears to be the scorn of the internet (it is getting harder to find a window 7 based pc in shops these days).
    There are more pages of the web hurling abuse at W8 than in praise and yet for those looking to buy new products have very little option but to bite the bullet and are forced to use yet another "unfinished" product.
    I know this sounds like I'm just bashing Microsoft - but I don't mean to. They have many good points as well, but I just don't trust them to offer me a product that is worth the money asked.
    The service Microsoft offer is not value for money, offers a lot but generally delivers little when the same old ERROR messages and CRASHES occur time after time.
    If I am allowed to greatly over-exagerate the issue: they are the equivalent of a cowboy builder, but for many they are the only viable option when Apple are too expensive, CHROME lacks offline and LINUX is just a strange word saved only for Scrabble experts.
    For those, like me, who just want a PC to work and do the things I want without fear of failing at the worst moment.... Microsoft is the least trustworthy option but the one forced into our hands each and every time.

    • Terry
      July 7, 2014 at 5:27 pm

      Well stated

    • Dave P
      July 11, 2014 at 1:52 pm

      You make some great points. It IS a problem that Microsoft pushes its current operating system onto consumers, because if it sucks, as a lot of people accuse Windows 8 of doing, then those consumers are left with little choice.

      I appreciate you thinking outside the box on this one.

    • Dennis Mc
      July 28, 2014 at 11:00 pm

      Your comment "LINUX is just a strange word saved only for Scrabble experts." is less than correct. I too trust Microsoft not at all. My wife has Win 7 on her laptop and has all the problems you stated, but refuses to give it up. I got tired of it and switched to Linux Mint 4 years ago. I have maybe 5% of the problems I had with Microsoft.
      Give it a try and your frustration level will drop like magic. No system is perfect, but the varieties of Linux has something for almost everyone.

  25. Roger C
    July 6, 2014 at 1:30 pm

    My "other" is Logitech. They do not honor their warranties.

    • Dave P
      July 11, 2014 at 1:48 pm

      Really? Have you got a specific example of that to share?

  26. Aibek
    July 6, 2014 at 12:48 pm

    eBay (esp. Paypal)

    • Dave P
      July 11, 2014 at 1:25 pm

      Oh, good call! I should have probably included them on the list.

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