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UK-based social networking experiment Spraffl launched for the iPhone on Wednesday. Unlike its predecessors, the iOS app focuses on the total anonymity of its users with a disregard for features like real name policy, friending, and check-ins.

Instead, experiment participants share “hyper-local” information in the form of status updates and comments. Posts (which can be shared simultaneously on other social networks) are automatically geotagged and pinned on a map based on the individual poster’s location. Unidentifiable “members” will typically post information like news, reviews, and photos using the location-based feed. Posts are also categorized using presets like questions, observations, news, flirt, etc. Furthermore, an anonymous public and private commenting system is included.

Spraffl has addressed potential anonymous cyber-bullying and false updates with a flagging policy. If content is flagged five times, it is removed. After the third offense, the user is banned indefinitely.

The app is currently available for iPhone. However, Spraffl’s website states it will soon be coming to Android.

Spraffl strays away from older, common elements of social networking. Users cannot add friends, follow brands, or check into locations.


What are your thoughts on anonymous social networking? Are you concerned about cyber-bullying or false updates?

Source: Techcrunch

  1. Drew O'Kane
    January 24, 2013 at 8:46 pm

    In a way this type of social network might actually cut down on the status update fishing for responses.

    Anonymity has its advantages. More honesty. Less pressure to act in a particular manner your friends think you should act. Hopefully more freedom.

  2. Mac Witty
    January 24, 2013 at 1:15 pm

    I'm not too concerned about false updates. If it is totally anonymous I think one will take the updates for what it is and not believe every word. But I think cyber-bullying can be a big problem

  3. Hilary Predale
    January 24, 2013 at 2:53 am

    I find this really interesting and I am curious what the response will be....I wonder if people will like the anonymity of it? Maybe it would create a less critical/stressful ("what will my friends think? What if so-n-so sees that I did this?") social media environment? Or maybe we are past that and people enjoy the "Look-At-Me!" of social media...

    I definitely think cyber-bulling and false information could ruin the app though based on the lack of credibility and anonymous profiles...Seems like a good idea in theory but maybe unfortunately not realistic...

    • Joshua Lockhart
      January 24, 2013 at 6:37 am

      I just want to see where it goes. I like the idea of public announcements though.

  4. Simon Ma
    January 23, 2013 at 10:54 pm

    I honestly don't think this will hit-off...

    I don't like the idea in itself either honestly.

    • Joshua Lockhart
      January 24, 2013 at 12:22 am

      Part of me think it's cool. Part of me realizes it may not take off completely.

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