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Nothing used to be private on Pinterest. Every single pin had a global audience. If you were among the ones hankering for some secluded corner on Pinterest, here’s some cheer just before the holidays. Pinterest has brought in ‘Secret boards’.

Launched a couple of days back, Pinterest is now allowing every user to create up to three secret boards. The secret boards will allow you to add pins but keep them away from the prying eyes of the world. You can add anything there and it won’t show up anywhere else on Pinterest.

Do note that none of the existing boards can be converted to a secret board because someone could have already repined from them.

You have to start from scratch. Go to your Profile page on your Pinterest web account. Click on Create a Secret Board. Alternatively, you can also click Add+ on the top right-hand corner of Pinterest to select Create Board and turn the Secret button to On.

On the updated Pinterest mobile app for iPhone, iPad, Android phone or Android tablet, you can enable the Secret Boards by navigating to Profile – Boards – Create a Secret Board. Here’s the complete how-to on their support page.


Pinterest explains the idea behind secret boards,

We hope that secret boards will make Pinterest even more useful. You can use secret boards to keep track of holiday gifts, plan a special event, or work on a project you aren’t yet ready to share with the rest of the world. You can keep your secret boards to yourself or invite family and friends to pin with you.

Source: Pinterest Blog

  1. Toni Mansbridge
    November 13, 2012 at 4:28 pm

    Interesting Pinterest article. Have you heard of the 'social selling' trend?

    I found this site and love to sell on it - it's sort of like an 'Ebay/Etsy of Pinterest'. It's called SellPin. - no listing fees and your item stays up/pinned on Pinterest until it sells.

  2. Mac Witty
    November 11, 2012 at 7:55 pm

    Wasn't the whole idea with Pinterest that you should show "the whole world"? Well, I can understand if you don't want to share what you are going to buy as gifts.

  3. bobbiboe
    November 11, 2012 at 5:07 pm

    That is one of the best ideas ever!

  4. Lisa Santika Onggrid
    November 11, 2012 at 12:11 pm

    People need to know though, just like FB's security system, it's better not to pin overly private items because you can't 100% rely on a service. This is internet afterall. Nothing is actually a 'secret'.

    • Saikat Basu
      November 12, 2012 at 2:02 am

      True. But you can use them to pin up things like personal wishlists and gift ideas that you want to for the holidays.

  5. Ritwick Saikia
    November 11, 2012 at 6:41 am

    Really really really wanted this. Now I'll be using Pinterest a lot more. The most needed feature to make this excellent service complete. Earlier there was a clause in the terms & conditions which stated that pinning anything on Pinterest meant that it would become public and we had given over all our rights. Hope that's been updated too.

    • Saikat Basu
      November 12, 2012 at 2:01 am

      Yes, privacy policies too have been updated, but I haven't really read through them.

  6. Nikhil Chandak
    November 11, 2012 at 3:59 am

    thanks for the updates & article !

  7. Terafall
    November 11, 2012 at 12:53 am

    Thanks for the post.Now its time to check my Pinterest

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