Pinterest Stumbleupon Whatsapp
Ads by Google

Are you one of the many bloggers out there who wish they could get blog sponsorship but don’t know where to start? Are you looking to monetise your blog, but don’t want to fill your blog up with Google ads? Well, here’s some tips about blog sponsorship and a few leads to get you started.

Sponsorship is very different to affiliate adverts How to Set Up an Affiliate Program on a New Blog or Website How to Set Up an Affiliate Program on a New Blog or Website Read More : Sponsors will pay bloggers simply to have their message on your blog, whereas affiliates will only pay for clicks or purchases Placing an Ad for Free? Affiliate Programs Don't Always Work Placing an Ad for Free? Affiliate Programs Don't Always Work Read More . There are also a great variety of sponsorships available: monthly contracts; event contracts; sponsorship of regular posts; one-off sponsorships co-ordinated by a third party. What you choose is up to you.

Finding A Sponsor Quickly

There are ways to get blog sponsorship through websites which connect bloggers with companies wishing to gain exposure. When you sign up to these sites, you can often choose which products you are happy to write about. This way, you can write honest reviews of products you can stand behind. Most importantly, all of these sites will pay you a nominated fee for your endorsement rather than offering pay-per-click affiliate schemes. All of the following sites have their own guidelines regarding which blogs will be accepted.

Sponsored Reviews

Depending on the size of your readership, you could earn $5-$1,000 for writing a sponsored review on your blog. Sponsored Reviews connects you with an advertiser, then makes payments to your Paypal account after your review is approved. Sponsored Reviews lets you search for an advertiser or for them to search for you.

how to get a blog sponsor

Ads by Google

Social Spark

Social Spark connects advertisers and bloggers, allowing bloggers to write short reviews for a fee or to host adverts as an affiliate. All payments are made by Paypal. See also PayPerPost which is run by the same people.

blog sponsorship

Review Me

Review Me lets bloggers write reviews of promoter products for $20-$200 per review. Bloggers are limited by their blog’s rating to only publish a certain number of reviews per month. Payments are by Paypal, American cheque or their own Mastercard.

blog sponsorship

Do You Want A Personal Sponsor?

Tip #1 – Keep It Real

Stay true to yourself and keep your readers’ best interests in mind. Don’t promote things you don’t wholly endorse. Maintain your integrity and be upfront about your sponsorship in an introductory blog post.

Tip #2 – Write A Professional Sponsorship Document

Write a little bit about yourself and your blog, including all your contact details. Tell the reader why they might want to work with you “” why is your exposure good for the sponsor? Determine your niche market, readership demographics, the keywords your blog is ranked highly for and how frequently you post. Decide exactly what you can offer any given sponsor and how much you expect to receive for your efforts “” Do you want monthly sponsorship, giveaways or do you want sponsorship for a conference? Always make sure you can follow through or over-deliver on your promises. Ensure your terms are clear and stipulate that you will not write more than is declared in the sponsorship agreement. Make this document professional and ready to send to any prospective sponsor, but remember to tailor it somewhat to each company you approach.

An example sponsorship tier system:

  • Gold Sponsorship $300: 7 Dofollow links from multiple domains (for six months). Logo Exposure. Blog post recommending sponsor.
  • Silver Sponsorship $150: 3 Dofollow links from multiple domains (for six months).
  • Bronze Sponsorship Products/Services: 1 Dofollow link (for six months).

how to get a blog sponsor

Tip #3 – Promote Your Search For Sponsorship

Marketers looking to sponsor bloggers are time poor. You can bet that they will occasionally search for bloggers who want sponsorship in their niche area. If you don’t have a page or post on your site declaring that you want sponsorship then they’ll never find you. Add as much or as little of your sponsorship rates as you wish “” just make sure that you add enough information to get found by them when they’re looking!

Tweeting a message about your drive for sponsors might work, but it’s an unfocused effort. You will find better results in researching good sponsorship matches yourself and approaching them directly. Also, consider asking local businesses for sponsorship “” you never know who will be interested. Sponsorships are all about relationships, so it often does come down to who you know and deal with already.

More Ways To Make Money With Your Blog

You’re obviously keen to make a little money online, so here’s a few more articles you might like:

Good luck with your sponsorship efforts. If you have had some success gaining sponsorship for your blog, let us know how you did it in the comments!

Image Credit: ShutterStock and ShutterStock

  1. groupon clone
    February 23, 2011 at 7:53 am

    Informative post! thanks for sharing this information with us..

  2. Wynn455
    February 3, 2011 at 4:18 pm

    Thanks for the Info. Have to remember this.

  3. Perez Studios
    December 17, 2010 at 10:25 pm

    Great post but I was kind of concerned about the putting my social just yet until I got some more feedback about the site. Any of you have any experience with them?

    Thanks!

    • Angela Alcorn
      December 18, 2010 at 8:21 am

      Sorry, I'm confused. Which site?

  4. Perez Studios
    December 17, 2010 at 11:25 pm

    Great post but I was kind of concerned about the putting my social just yet until I got some more feedback about the site. Any of you have any experience with them?

    Thanks!

  5. pawan
    December 17, 2010 at 7:18 pm

    Sounds Nice..., Lets see how this sponsorship stuff works...

  6. Angela Alcorn
    December 17, 2010 at 1:45 pm

    The world of Google PageRank is complicated and not well documented for obvious reasons. However, it makes sense that if you have lots of dofollow links you could well expect to penalised more than someone who doesn't. So, just keep things in moderation.

    Consider if you'd link to them if they weren't paying you. :)

  7. Nihar
    December 17, 2010 at 11:11 am

    Great post!

    Thanks for sharing this. I have a doubt here. Doing a sponsored post and having do follow link. Does this Google Daddy make angry and get PR penalized?

    • Angela Alcorn
      December 17, 2010 at 12:45 pm

      The world of Google PageRank is complicated and not well documented for obvious reasons. However, it makes sense that if you have lots of dofollow links you could well expect to penalised more than someone who doesn't. So, just keep things in moderation.

      Consider if you'd link to them if they weren't paying you. :)

  8. Nihar
    December 17, 2010 at 12:11 pm

    Great post!

    Thanks for sharing this. I have a doubt here. Doing a sponsored post and having do follow link. Does this Google Daddy make angry and get PR penalized?

  9. Vincent Chow
    December 13, 2010 at 3:48 pm

    Social Spark is the most relevant sponsored post site, with it requiring compulsory disclosure and nofollow links and not allowing advertisers to specify our tone.

    SponsoredReviews on the other hand is now more like a text link ads network, requiring specific dofollow links with specific anchor text, no disclosure etc.

  10. Vincent Chow
    December 13, 2010 at 4:48 pm

    Social Spark is the most relevant sponsored post site, with it requiring compulsory disclosure and nofollow links and not allowing advertisers to specify our tone.

    SponsoredReviews on the other hand is now more like a text link ads network, requiring specific dofollow links with specific anchor text, no disclosure etc.

  11. seenu
    December 11, 2010 at 9:57 am

    Im new to blogging, this is useful article for me

  12. Angela Alcorn
    December 11, 2010 at 6:21 am

    Some of these sites I found are really good - One of them had a competition promotion where they were willing to pay $115 for a 200 word mention of their competition. Sounds good to me!

  13. James Bruce
    December 10, 2010 at 8:40 pm

    Fantastic post, thanks Angela. I've been looking to monetize a couple of niche sites I have, but until now I'd only known of http://payperpost.com , which tends to be full of casino sites and male enhancement drug sponsored posts!

Leave a Reply

Your email address will not be published. Required fields are marked *