MakeUseOf Is Launching Its Own Advertising Program

advertise   MakeUseOf Is Launching Its Own Advertising ProgramMakeUseOf is pleased to announce that it has recently revamped its internal advertising program and is looking for advertisers like YOU to join us in marketing your products to our community of over 13 million strong!

Why MakeUseOf?

We’re a daily blog that is intended to make the web easy, making you more productive with tips featuring cool websites, computer tips, and downloads. Our goal is making the web and offline space accessible to the average Joe on any operating system, from Windows to Mac to Linux.

We have over 23 million monthly pageviews and have been featured in PC Magazine as a top 100 website for several years in a row.

What’s In It For You?

MakeUseOf can showcase your company, product, or service to our large and diverse audience. We can get your message out effectively and efficiently to our readers.

Contact us today if you are interested. We’ll be delighted to serve you.

Addendum: Just a note, our advertising program has been in full swing for awhile now! If you haven’t noticed anything, it’s because we are trying to make it as natural and unintrusive as possible. Our reader loyalty is always the most important to us.

Image Credit: Bullhorn Megaphone via Shutterstock

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If you have any questions related to what's mentioned in the article or need help with any computer issue, ask it on MakeUseOf Answers—We and our community will be more than happy to help.

27 Comments -

0 votes

sammy

Grrr…I feel like the old bait and switch tactic has been used here. Website gets popular then switches to abusive tactics such as exposing its followers to aggravating ads. Boo.

0 votes

Chris Hoffman

I just want to chime in and say that this is not the case.

Bear in mind that we already have advertisements on the website. However, we’re using advertising networks and have less control over the ads that appear. Sometimes obnoxious, low-quality ads slip through.

This program should allow us to have more control over the ads that appear and run higher-quality, more relevant ads for our readers.

0 votes

Tanya S

There is no such thing as a “relevant ad”.

0 votes

Mark O’Neill

Of course there is. If you are on an Internet / technology site like this one, and you are given an Internet / technology advert, that is a relevant ad.

0 votes

Tanya S

No I disagree. Ads. are. not. relevant. period. If I want to find an item or service I’ll Google it. Ads are visual pollution of places I’ll never do business with simply because the ad is there.

0 votes

Chris Hoffman

I appreciate the perspective, but what’s the alternative? Even if we here at MakeUseOf could work for free (and we can’t, because we need to make money or we’d end up starving on the street), website hosting costs money. When you load our website, you cost us a tiny bit of money — multiply that by tens of millions of page views and that’s an actual expense.

I don’t think the average person would appreciate having to pay a subscription to every website they read, or having to complete a microtransaction (please pay 25 cents to read this article!) every time they load a web page. If you would prefer that solution — well, more power to you.

I know people often say “that’s not my problem, you figure it out”, but there’s no free lunch, sadly.

0 votes

Tanya S

But I DO pay for the privilege of viewing websites. Every month I pay an outrageous sum of money to an ISP for the joy of “surfing the net”. Then I’m bombarded with ads from sites that want to not only get their hosting fee “reimbursed”, but want to profit from it as well.
So wait a minute, I already pay to view webpages, but now my experience is assaulted by bandit ads. I’m now paying to view ads! I oppose that.

0 votes

Aibek Esengulov

Ads is the only source of income for the sites like ours.

0 votes

Chris Hoffman

Well, you pay an ISP for your Internet service, which is different. We’re not affiliated with your ISP and we don’t get any money from them. In fact, we have to pay to send traffic to readers.

0 votes

René Flohil

It’s good that you put this message up. Disabled my AdBlock right away to support you guys!.

0 votes

Aibek Esengulov

thank you)

0 votes

Adrian Rea

This is interested are we to have adverts on the side column or does this mean blog posts will be sponsored by a product and then in the interest of common decency we should see an “adverising feature” or PP (for product placement) notification on the respective articles. I have no qualms about this, so long as advertising is clearly marked and that there is no loss of the content level cureently on top of promotions. It may actually mean that these prizes promised for many months may actually appear!

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Aibek Esengulov

thanks for the input Adrian, all of the ads on MakeUseOf are clearly marke and will stay so.

0 votes

kchamp

This sucks – bye bye make use of

0 votes

Adrian Rea

I would recommend a little “chillax”! MUO has had the decency to make us aware of its intentions. We would feel duped if this had not been said and advertising appeared all over. Give them the benefit of the doubt, let them try it and feel free to state if it is too much, but in notifying us, we are empowered to help shape it. If many people just up and go, then a downward spiral can occur. It would not be advertising but a lack of faith that would let the site fail.

0 votes

Mark O’Neill

As Chris has already pointed out, we already have advertisements on the site! So nothing is going to change, except we will have tighter control over what ads will appear on the site. So I honestly don’t understand why you are getting so upset over it.

Low quality obnoxious ads, that Adsense sometimes serves up (such as those weight loss adverts) will no longer appear, and instead we will be able to offer you much better, much more relevant, much more targeted adverts, related to Internet and technology.

Please bear in mind that for some of us (including myself), MUO is a full time job, and so we need these adverts to pay our salaries!

0 votes

Aibek Esengulov

why? are you aware of any publishing site/blog that doesn’t have ads?

0 votes

salim benhouhou

MUO needs money to stay alive so a little advertising won’t hurt

0 votes

Igor Rizvi?

One brief question,Am i allowed to shar the make use of site if I have a Facebook page with alot of likes?

0 votes

Mark O’Neill

Of course you can share the links to MUO articles on your Facebook page. That is how we get a lot of visitors to MUO!

0 votes

Alex Perkins

As long as the ads aren’t to bothersome, I can live with it.

0 votes

Dominic Chang

I hope that the blog will only accept relevant ads. Love the clean interface it now has.

0 votes

Mark O’Neill

The last thing we want to do is alienate our loyal readers. So don’t worry.

0 votes

Mac Witty

I’m happy as long as I know what is ads and it not interfere in editorial

0 votes

Jack Cola

Wow, I can’t believe how many people are complaining about ads and boycotting MUO because they posted an article saying they are changing they way they advertise.

Did you not see the 4 or so lines of ads under the title and above the content on EVERY article?

What’s the point of complaining about ads when you can’t even see them, you subconsciously don’t see them.

0 votes

Samrudh Shetty

I don’t see any photo’s..

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Samrudh Shetty

Lisa howard you joined makeuseof recently..