Google Launches YouTube Subscription Program With Channels Starting At $0.99/Month [Updates]

Google announced on Thursday the launch of a pilot program designed to offer paid channels on YouTube with subscription fees starting at $0.99 per month. The program kicked off with a small group of partners including the producers of Sesame Street, Big Star Movies, DHX Kids TV, National Geographic Kids, Primezone Sports, and TYTPlus.

According to Google, there are over 1 million channels generating quality professional content and revenue on YouTube, making paid channels a  natural way for content producers to increase their revenue beyond advertising sponsorship.

The paid channels work similarly to any online subscription service. Each channel offers a 14-day free trial, with a credit card needed to access it. After the free trial ends, your credit card will be charged every month until you cancel the subscription. You can cancel at anytime, but there are no refunds or credits for a partial billing period.

Paid subscriptions might include full episodes of channel programs, or extra premium content. After subscribing to a channel (which for now must be done through your computer), you can also watch paid content on YouTube supported mobile devices, and on your TV.

There are currently 53 YouTube channels participating in the paid launch program, which range across various categories including Music, Comedy, film & Entertainment. Subscriptions range from $0.99 per month to $6.99 per month, with a discount available for yearly subscriptions. Note that paid YouTube channels are not available worldwide, so head over to YouTube’s paid-channel section to check what’s available to you.

Google promises more channels will be added in the coming weeks as a self-service feature for qualifying partners. If you’re a content creator and are interested in starting a paid channel, you can apply here.

Will you pay a subscription fee to watch YouTube videos?

Source: YouTube Blog

Join live MakeUseOf Groups on Grouvi App Join live Groups on Grouvi
Awesome Websites
Awesome Websites
132 Members
Deep Web Communities
Deep Web Communities
80 Members
Best Anonymity Tools
Best Anonymity Tools
73 Members
Best Music Services
Best Music Services
43 Members
Online Security Tips
Online Security Tips
41 Members
Web for Kids
Web for Kids
32 Members
Comments (28)
  • Ali Khan

    Hate this idea from google.

  • bben46

    Looking through the current channels available, I don’t see anything there I would watch even for free. I think this is a good idea though and hopefully they will get some more channels that will appeal to me. Then, the price point becomes a factor – will I be willing to pay $5 a month for just ONE channel? Maybe – for example a channel that guaranteed to show ALL of my college’s football games live. – (Hey ESPN – wake up!!)

  • k odu

    The big names, the big guns, the rich and powerful, the capitalists will soon join and push the small man out of the way. Youtube was create by ordinary people for the masses. It was not created by the rich and powerful. Google bought it and now wants to enrich the rich again. I hate the idea.

  • k odu

    They should have left Youtube the way it has been for years. Everything cannot be commercialized. We are living in a new world.

    • Bakari Chavanu

      k odu, I’d agree with you if we in fact were living in a “new world.” But unfortunately we’re still living a in a market-driven, commercial economy where it costs money (skill and time) to produce great content. If we could transfer out of that type of economic restrictions, then it would definitely be better.

  • macwitty

    I do not mind paying for good quality content. It can also give some small producers an easy platform to distribute their material. But I can also see some who believe that they can make money on material that is not quite up to the pay-quality and they will probably be disappointed when no one subscribes. It might be a little turbulent time when much ends up behind the pay wall, but soon it will probably be much free material again

    • Bakari Chavanu

      I agree, producing quality content takes time and skill, and since we live in a largely market economy, it only makes sense to try to monetize your content. Consumers will decide if your content is worth paying for.

Load 10 more
Affiliate Disclamer

This review may contain affiliate links, which pays us a small compensation if you do decide to make a purchase based on our recommendation. Our judgement is in no way biased, and our recommendations are always based on the merits of the items.

For more details, please read our disclosure.
Affiliate Disclamer

This review may contain affiliate links, which pays us a small compensation if you do decide to make a purchase based on our recommendation. Our judgement is in no way biased, and our recommendations are always based on the merits of the items.

For more details, please read our disclosure.