When I needed to publish a podcast on my blog, I figured it would be a two step process. Looking around, I found that PodPress seems to be the plugin of choice for podcasting with WordPress.
After the installation however I found that there were so many controls and options, and I found myself googling for podpress tutorials. Unfortunately, there is very little material on how to podcast with WordPress.
Assuming that you know how to install WordPress plugins, and burn your feeds using Feedburner, I’m going to show you how to get your podcast file from your hard drive to the iTunes podcast directory. Don’t worry, it’s very simple really!
After you’ve installed and activated the PodPress plugin, go to the settings page in your WordPress admin.
Go to the ‘Feed/iTunes Settings’ under the PodPress plugin menu in your sidebar. In there, you will find PodPress has automatically filled in several details like your feed URL and such. You need to enter details like your Podcast title and other details. Your main job here is to provide thumbnail images for display in the iTunes Podcast directory.
You can browse through the General and Player settings to see what options you want to tweak, but you don’t need to worry about much as the settings are auto generated.
Burning your feed
I’d highly suggest you burn your podcast feed using Google Feedburner. This will let you analyse your traffic better than just feeding iTunes directly. To burn your feed, copy the feed URL from the ‘Feed/iTunes Settings’ window, and paste it into the Feedburner’s field. Check mark the “I’m a podcaster” option while you’re at it.
Writing your post
Write your post as you normally would. However, under your writing window you will notice the Podpress controls. Click ‘Add Media File’ and specify your podcast file from the drop down list. The podcast file itself needs to be uploaded (using an FTP client) to your wp-content/uploads/ folder to show up in the list.
Once you select your podcast file, you’ll need to specify the kind of file (whether it’s a mp3, movie, etc), while the size and length can be auto detected. You can also add specific settings for iTunes, like whether the episode is explicit or not. Failing to comply will result in your feed getting banned on the Podcast directory so be sure that you take care of these things.
Submit Your Podcast to iTunes Store
In the iTunes Store, navigate to Podcasts from the left sidebar. At the bottom left you will see a link to submit your podcast (direct link) to iTunes. In the following window you need to specify your feed URL. Paste in the feed that Feedburner provides you with. After this you will be asked to specify your category, whether it is explicit and a few other details.
The iTunes staff will then review your podcast and accept or reject it based on their criteria. This can take up to 2 days. They will send you an email when your podcast is accepted or rejected from the store so you don’t have to keep checking.
That’s it. The next time you post, all you need to do is upload your media file to your Uploads folder, and specify it while writing your post. Just hit publish, and watch those subscribers flutter in!