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Facebook has now become a good source for yet another thing: gifts. Yes, Facebook Gifts is finally rolling out, as we’ve been expecting ever since its recent acquisition of gift-giving service Karma. Facebook Gifts is all about giving gifts to your loved ones, friends, or even colleagues and acquaintances, without ever having to leave Facebook’s interface. And unlike previous attempts, this time we’re talking real gifts.

As is the case for most Facebook features, Facebook Gifts is rolling out slowly, but some of you may already see the option available on your friends’ Timeline or birthday reminders. When clicking on this gift option, you’ll be able to choose from a wide catalogue of actual merchandise, and send your chosen gift to your friend. Gifts can be private or public, so you can either brag about your new purchase to everyone or keep it between you and the receiver.

Once you send the gift, your friend will receive a notification about it immediately. They can then read the cute and touching card you’ve probably included, and preview the gift before accepting it. As with similar services such as Wantful and Wrapp, the receiver can change the color, size, or type or gift, and update a mailing address. You can choose to pay only once the gift is accepted, just to be on the safe side.

For Facebook, this is a huge step into becoming something quite different than we know today. For us, this is yet another thing we can do without having to leave Facebook. Meanwhile, for the social media giant it’s a whole new way to make money. Think about it: if Facebook Gifts picks up, Facebook can target ads just for gifts ideas. You’ll be able to view the ad, click it, and buy the product, without ever leaving Facebook.

Will you use Facebook Gifts? What do you think about this new service?


Source: Facebook Gifts

  1. Jim Birch
    October 6, 2012 at 7:28 am

    It is interesting to see how Facebook has integrated Karma into its offering and time will tell how successful it becomes, but clearly it's not the end point since there are some major drawbacks.

    1. It’s Costly. The Karma model, which Facebook has adopted, is to offer expensive products from a limited still have to pay shipping and handling for physical items so the costs add up quickly!
    2. It’s Not Social. There’s no option for a group to contribute to an individual gift, which means I have to pay the full amount. For close friends and family, I might spend $30 or more….but not on all my Facebook friends.
    3. It’s Limited. Granted I can choose a gift from their catalog….and the receiver can change it. They may be trading just to get something better, but it doesn’t mean that’s what they really want…just better than what you selected.
    4. It’s Facebook only. What if I have friends on LinkedIn, Google+, or even people who don’t use Facebook (yes, there are some)?

    If you want a truly inexpensive, social, and cross platform gifting solution that lets the recipient get exactly what they want, then check out You can chip in as little as $5 towards any gift….invite friends and make it a group gift. The recipient transfer the funds onto a gift card of their choice and buys exactly what they want. It’s completely free too and works across Facebook, LinkedIn, Google+ or with any email address. A much, much better gifting solution!

    • Yaara Lancet
      October 8, 2012 at 11:50 pm

      I agree with most of your points, it's a less than perfect solution. The website you mention sounds interesting, I'll check it out. Thanks!

  2. Charles Babb
    October 2, 2012 at 1:54 am

    Facebook entering the gift-giving game, again. You remember Facebook would allow you to send virtual gifts to your friends for real money. Now, I guess real money for real items seems like a more viable business option. I hope it works for them.

  3. Alex Perkins
    October 1, 2012 at 9:51 pm

    It would be nice if they did this in the UK

  4. Macwitty
    October 1, 2012 at 7:22 pm

    Ha, ha now friends can show the world how generous they are by giving each other expensive gifts that the other person does not accept, and thus there is no cost. Maybe I was a bit too nasty

  5. Imesh Chandrasiri
    October 1, 2012 at 5:48 pm

    these are cool features, but if they can focus on improving quality of service on FB, that would be great rather than giving gifts!

  6. Grr
    October 1, 2012 at 5:12 pm

    another nice initiative by Facebook.

  7. Freecycle Me
    October 1, 2012 at 3:46 pm

    Just another way to try and extract money from us?

  8. Boni Oloff
    October 1, 2012 at 11:31 am

    Interesting, but I don't think gonna use it..
    It's better just say your words and give something.. At least when it is possible :)

  9. salim benhouhou
    October 1, 2012 at 10:11 am

    it will be great if it is worldwide

  10. Alexis Akridge
    October 1, 2012 at 4:15 am

    Next step? Food delivery :)

  11. Paulo De Faria
    October 1, 2012 at 3:32 am

    It could be something good after all

  12. IamAshMcLean
    October 1, 2012 at 2:55 am

    I don't want to think that is Only on US.

    • Ahmed Khalil
      October 1, 2012 at 7:32 am

      yes, it is only in USA as usual, donot expect to find this in other contries soon

  13. Abdelkader Hadj-Aissa
    September 30, 2012 at 10:02 pm

    Would it be available worldwide ?

    • Yaara Lancet
      October 1, 2012 at 12:38 am

      Good question. I believe it depends on the gift you choose and the vendor who sends it. Some will probably ship worldwide, some won't.

      • Anonymous
        October 1, 2012 at 11:30 am

        for instance the ice creams wont be sent worldwide :P facebook cant have an ice cream shop every few miles in the world :D

        • Anonymous
          October 1, 2012 at 12:13 pm

          i dont think facebook will act like that.. it will tie up with existing shops and such services which are already operating locally.. and just redirect our orders to them..

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