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podcast productionHave you thought about podcasting, but given up because it all seemed too hard? Maybe you couldn’t choose a good podcasting host, couldn’t get decent audio equipment together or perhaps you just couldn’t think of anything much to say. Well, Cinch is here to make it easy for you.

Basically, Cinch lives up to its name by making podcasting a cinch. Users can upload audio from a smartphone application, by dialling a number from their mobile phone or by uploading via the website using their computer. It just makes podcasting so easy!

Cinch is powered by BlogTalkRadio, which is yet another interesting web application you might like. It hosts podcasts created by facilitatating phone interviews.

podcast production

Why Use Cinch?

You might be wondering if you really need to record audio at all. However, many people feel that audio gives your post a personal touch. So if you want to build rapport with your followers, it might well be worth a try.

And why Cinch, exactly? Well, because it’s easy and there’s no pressure to create something polished and lengthy. Also, you’re posting almost in real time since only a few minutes pass between recording and publishing. Imagine yourself bumping into someone you’d love to interview at a conference “” your interview could go live in no time!


Sign Up

Sign up by creating an account or using a Facebook or Twitter login. It’s really that simple.

Get Sociable

You can quickly use Facebook and Twitter to search for your friends on Cinch.

how to podcast

You may also follow anyone else you think looks interesting when you are browsing the website. If you want to reply to another user’s Cinch post, you can simply hit reply and respond with an audio or text message.

Make A Post

Cinch is available for iPhone [iTunes link] and Android, or you can record very easily via the website. You can even register your phone number and use a regular New York phone number to dial in updates if you wish.

how to podcast

The beauty of using Cinch on your phone is that if you’re out and about with your phone it’s far easier to record some audio than it is to type text on your phone. Plus, you can record phone conversations, such as interviews, very easily this way. Just make sure you get permission first, though!


Cinch lets you separate your audio into albums, so for example you could have a family album, a professional album and a candid update album. Cinch also lets you set public or private permissions for these albums, giving you control over your updates.

Podcast Promotion

With every Cinch audio post you make, you can push an update to Facebook, Twitter or use RSS to get it to a lifestream. Since you can get your Cinch posts to your friends easily, it really doesn’t matter if they use Cinch or not themselves.

Cinch offers customisable widgets and a number of neat badges so you can promote your Cinch podcast on your website.

how to podcast

You can also embed individual audio files into a regular blog post. All you do is click on the Cinch you want to use and it will offer an embed link.

podcast will promote your Cinch updates to the rest of the Cinch community for you.

podcast production


There isn’t a hard limit to the length or size of your podcasts, however they do encourage the short and sweet post. As Twitter and Facebook have shown, more people feel it’s worth updating if short posts are the norm. There’s no pressure to have a full-length show prepared “” you can simply record a short segment.

More On Podcasting

If you’re mad keen on podcasts, here’s some more articles you’ll love.

If you’ve joined Cinch, tell us how you use it. Do you keep private albums? Is it all business? Let us know!

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  1. Bruce Colthart
    December 26, 2010 at 8:57 pm

    I've used it sporadically for about a year now, but I haven't taken full advantage of all its podcasting prowess yet. So far I've used it mostly for recording ideas, when I'm out walking the dog. Then I'll occasionally visit the site to edit the folders and their permissions. While I'm there, I'll revisit audio notes and observations I've made and try to make a blog post from an idea. But this coming year I'll be trying to publish more audio.

    • Angela Alcorn
      January 2, 2011 at 5:42 am

      I think using Cinch as personal audio memo storage is a great idea!

  2. Dave Jackson
    December 18, 2010 at 9:23 pm

    IS the