Bing’s Social Sidebar is going deeper into Facebook. Bing says the new Social Sidebar is multiplying the information you retrieve from your social circle by a factor of ‘five’. Microsoft calls it 5x. In simple terms, Facebook is now more searchable with status updates, shared links, comments and photos from your friends on the sidebar. Facebook gets the focus though the Social Sidebar also integrates the social web from Twitter, Foursquare, Quora, Klout, Google+ and more.
So, if you are signed into Bing with your Facebook account (Connect to Facebook) and are querying it for information, you will hopefully get to see who knows what and what they’ve shared related to your search.
As Bing puts it – imagine you’re planning a trip to New York. When using Bing, you not only will find great search results about the city, but you’ll also find information from your friends who live or have visited in the sidebar. Now you know which of your friends might have the inside scoop on what to do, or better yet might want to join you.
The update to the Social Sidebar follows the big news of Facebook’s Graph Search. The effect of Facebook’s own Graph Search on the relevancy of the Social Sidebar is still unclear. Both aim to mine your social connections to give you a greater insight into what you are searching for.