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It’s been quite a month for Apple, with the launch of the iPhone 5 generating record sales, and iOS 6 rolling out to iDevices everywhere. Sadly, despite the strong customer response, the iPhone 5 was regarded as boring by many, being an incremental rather than revolutionary What's New In The iPhone 5? Not a Lot What's New In The iPhone 5? Not a Lot Apple has announced the iPhone 5, the number increase supposedly signalling a major new upgrade (as opposed to the 3G,3GS,4S). So what’s new? Short answer - not an awful lot. Long answer - lots of... Read More update. And the new iOS 6 Maps feature was found to be severely lacking compared to Google’s offering.

Still, the Apple machine goes on, with its stock price climbing to ever greater heights, and more people than ever proudly donning their Fanboy badge of honor. It was under this strange-but-heady mix of circumstances that we posed a question to MakeUseOf readers concerning the future of Apple. The comments received made for interesting reading.

Where Does Apple Go From Here?

We asked you, Where Does Apple Go From Here? We had a fair number of responses, though not the barrage I must admit I was expecting. Perhaps most people realize that it doesn’t matter how many missteps Apple makes, or how major these missteps may be, the company has a strong and positive future regardless. And if you believe that then the question can be deemed somewhat null and void.

Those who did answer the question tended to be on the critical side. Several aren’t fans of the way Apple has actively sought to protect its patents from others, most notably Samsung. With some suggesting that this is loathsome behavior from a company whose founder (Steve Jobs) openly admitted to borrowing the best ideas from other people/companies.

More practical suggestions included creating a more powerful version of the iPad designed to kill the PC, lowering prices to bring products to new markets, bringing haptics (tactile feedback) to its touchscreens, and getting back to its core roots of innovating its way to success.


Comment Of The Week

Among those commenters deserving of a mention are bonioloff, Sandeep, and Richard Borkovec. But ‘Comment of the week’ goes to Laga Mahesa, who won with the following comment. This comment seeks to remind us how important the Apple ecosystem is, and suggests that this is where Apple’s main focus currently resides:

Before understanding where Apple is likely to go, first you must understand the key difference between Apple and all the competition.

Apart from Amazon and Apple, every gadget, device, phone, tablet, PC, laptop manufacturer promotes and sells tools with a system hammered and stretched onto them to make it fit. Apple and Amazon sell tools designed to fit the system, which in turn is designed to fit the larger ecosystem.

Expect more development on the ecosystem front rather than the system or interface front. Nothing new hardware-wise will appear unless it benefits the ecosystem *experience* as a whole.

We will be asking a new question tomorrow, so please join us then. We Ask You is a weekly column dedicated to finding out the opinions of MakeUseOf readers. We ask you a question and you tell us what you think. The question is open-ended and is usually open to debate. Some questions will be purely opinion-based, while others will see you sharing tips and advice, or advocating tools and apps for your fellow MakeUseOf readers. This column is nothing without your input, all of which is valued.

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  1. bonioloff
    September 26, 2012 at 3:10 pm

    Damn, are you serious? You notice me in the post?
    Whahaha.. I really excited..

    This is like a big rewards for me, i try to make good comments in this blog, and try to make contributions with all knowledge i have.

    BTW, congrats Laga Mahesa, :D

    • Dave Parrack
      September 26, 2012 at 11:03 pm

      Great contributions deserve kudos. Keep contributing and you may win Comment Of The Week another time :)