Apple is now offering an annual subscription to Apple Music. And anyone taking the company up on the offer can save almost 20 percent every year. However, for some strange reason Apple has hidden the annual subscription option away from view, meaning you'll have to go hunting for it.

Apple Music is one of a number of amazing music streaming services which have managed to simultaneously reduce piracy and reinvigorate people's love of music. Unfortunately, some people balk at the price, arguing that $120-a-year is too expensive. OK, so how does $99-per-year sound?

Save Money on Apple Music

As first reported by TechCrunch, Apple Music now has an annual subscription plan. This is priced at $99/year, making it 17.5 percent cheaper than the regular price. For reasons only known to Apple, this isn't being advertised despite the fact it could tempt people away from Spotify et al.

The annual subscription is only available to existing Apple Music subscribers, so if you're only just joining you're stuck paying monthly. However, if you're an existing Apple Music subscriber and want to switch to the $99/year annual subscription you'll need to do the following...

  1. Open the App Store app.
  2. Tap on the Featured tab and navigate all the way to the bottom.
  3. Tap on your Apple ID and enter your password.
  4. Tap on the Subscriptions option and find your Apple Music membership settings.
  5. Find the "Individual (1 Year)" setting and select it.

Note that this is only available to individual users, meaning there's no similar option available for subscribers to the Family plan. However, as the Family plan already grants up to six people access to the full Apple Music experience for $14.99, it's already incredible value for money.

Even Apple Deserves Credit Occasionally

Streaming is the future of pretty much everything. The idea of owning things is becoming passe, especially amongst the younger generation. Arguably, the only thing holding streaming back is the cost to the end user. So anyone endeavoring to reduce that cost deserves credit. Yes, even Apple.

Do you subscribe to Apple Music? How much do you pay every month? Are you tempted to switch to the $99/year plan? Why do you think Apple is hiding this option? What made you choose Apple Music over the competition? Please let us know in the comments below!