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As a voter, you would want to know whose political ads air on your television – something that is not always very clear. Here to help you identify those political ads is a phone application called Ad Hawk.

adhawk

Ad Hawk is a free to use smartphone application for devices running iOS version 5.0 or later and Android version 2.2 or later. The app can use the audio of an ad to detect and identify it. When an ad plays on TV, you can record its audio through the application and have it cross-reference it with other political ads to identify them. Once done, the app provides information on total money spent and cash on hand about the political entity, along with a succinct summary of negative and positive spending.

adhawk

This application reveals a lot of information which you might not be able to easily learn otherwise. A user of the Android version shares his surprise by commenting “Found out that China is paying for Obamacare ads… weird.

Features:

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  • A user friendly phone application
  • Compatible with Android and iOS devices
  • Identifies political ads and the parties funding them
  • Provides financial information related to political ads

Check out Ad Hawk @ http://adhawk.sunlightfoundation.com/

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