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Starting your own web store is easy – so easy, in fact, that many people are doing it. You’ll need to have some unique features in order to stand out. This little selection of WooCommerce plugins should help!

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Coin Payments (Free)

The market is flooded with crypto currencies 6 Alternative Cryptocurrencies Compared Against Bitcoin 6 Alternative Cryptocurrencies Compared Against Bitcoin Thinking of mining a cryptocurrency like Litecoin or Bitcoin? It's not too late. Read More like BitCoin (What is Bitcoin?) and Litecoin (Complete guide to mining your own Litecoins A Full Guide To Getting Started With Mining Litecoin A Full Guide To Getting Started With Mining Litecoin Read More ) at the moment and, regardless of your personal feelings about them, they have a real dollar value – and some people have a lot of them to spend. Do you see where I’m going with this? Not only will accepting crypto currencies open up a entirely new avenue of revenue possibilities, you’ll also be eligible for listing on various directories that tell people where to spend their hard-mined coins. Yes, that means free advertising. More importantly, you’ll be a part of the future.

Luckily, CoinPayments.net makes it all rather easy: the have a drop-in component for WooCommerce that simply adds another gateway to your checkout. You can choose precisely what coins to accept (even Dogecoins are on the list), and you need to do is make sure a wallet address is set up for each one.

coin-payments

Variation Swatches and Photos ($99)

An essential plugin for any clothing shop – or iany products which include colour or size variations. This plugin allows you to replace the standard drop-down selection fields with fantastic image- and colour-based selectors instead.

image-swatches

At $99 for a single site licence this one doesn’t come cheap, but it makes such a dramatic and professional difference that it should easily be worth the cost on an appropriate site.

Filter By Colour ($16)

It won’t be of use to every shop, but if you have lots of simple products in a specific colour then this colour filter widget should prove to be a useful feature. I hope I don’t have to explain what this one does, but I will tell you it’s automatic: it looks at your product images, extracts which colours you have, then presents a filter on your sidebar alongside your price or category filters. Users click that to narrow down their product selection. Nice!

filter-colour

WooCommerce Instagram ($29)

Products that really have a wow factor can harness the user’s desire to take “selfies” by automatically including them on product pages. With this plugin, you’ll be able to add a unique hashtag to each product: when users upload a picture with that hashtag, it’ll appear on the page. This will also help fill out your page with additional content for SEO value on shorter listings, but more importantly it should give customers a view of the product in context.

woo-instagram

MailChimp Integration($15)

A complete integration of MailChimp into WooCommerce. If you aren’t already using MailChimp for sending newsletters, you should be. It has awesome WYSIWYG template building and is totally free for small lists, with affordable, scalable pricing. This plugin is a must to connect the two: adding subscription options to checkout, widgets for your front-end, and short codes to add sign-up forms anywhere. In addition, there’s a whole range of advanced features for auto-responders such as checking up on how a purchase is working out. For $15 this is a ridiculous amount of features, making this one an absolute must.

mailchimp

Social Coupon ($20)

Allow your users to get a coupon by Tweeting, Liking, or +1ing the page. This is a quick and easy way to integrate social sharing, with a purpose, directly into the checkout process and on product pages. Coupons are automatically added to the checkout without requiring the user to actually type in a code.

social-coupon

If you’d rather do this the DIY way, I wrote a tutorial on displaying hidden content only after a share action Make Your Own Tweet/Like/+1 To Unlock System with jQuery Make Your Own Tweet/Like/+1 To Unlock System with jQuery Going viral used to mean a disease epidemic, but now it's something all content creators crave. You could rely on the quality of your content alone - if it's good enough, people will share it,... Read More had taken place, but it’s more limited in that it can only reveal the discount code and you’ll need to edit templates yourself. A worthy $20 to get it done automatically, if you ask me.

Free Gift ($14)

The psychology of free stuff really shouldn’t be underestimated. Using this plugin, you can offer customers a choice of free items if they spend above a certain amount, as well as exclude free gifts if you they use a coupon.

free-gift

If you’ve set your own WooCommerce shop, what problems have you faced? Did a plugin help? Which plugins have you found that really boosted sales? Let’s talk below, okay?

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  1. Craig
    May 13, 2015 at 2:58 pm

    Good list but why leave out WooXGallery? it has an image slider+zoom and inline videos.
    http://www.nuvuthemes.com/product/wooxgallery/

  2. Benoit
    May 11, 2014 at 2:53 pm

    Hi James,

    You might also consider my collection on CodeCanyon :
    http://codecanyon.net/collections/4265611-woocommerce-premium-plugins

  3. Andy
    April 21, 2014 at 8:51 am
  4. Ulih
    April 15, 2014 at 11:27 pm

    You may add WooCommerce Poor Guys Swiss Knife to your list, a free and versatile plugin that allows you to fine-tune your shop and to customize your checkout form...

  5. Mark
    January 30, 2014 at 5:56 am

    These are great suggestions! Would be useful to upcoming website

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