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Facebook is a magnificent place for starting an online community, promoting yourself or your business, or keeping in touch with friends and family. What makes it even more insanely useful though is the fact that there are countless tools and apps floating out there in cyberspace — some good, some bad — designed to help us do Facebook better.

We have covered Facebook relentlessly since the beginning, including a privacy guide The (Very) Unofficial Facebook Privacy Guide The (Very) Unofficial Facebook Privacy Guide Time to lock your Facebook settings and private profile information. Facebook doesn't make this easy, however; features are constantly added and the default for each new one seems to favor transparency instead of privacy. Read More , a marketing guide The Facebook Marketing Guide The Facebook Marketing Guide Anyone trying to market a business knows that they need to “get a Facebook presence” because “Facebook is huge”. That’s great, but how do you get started? Read More , and a Facebook Tips column (all courtesy of the lovely Angela). But today on Cool Websites & Apps, allow me on your behalf, to take a hacksaw to all the dreck that is in the way, and let’s go looking for some gems.

Selective Tweets

If you go digging around in the Twitter settings, you will find the option to send all of your tweets to Facebook. One small problem with that — it sends everything. And somehow I don’t think that Aunt Mavis and Uncle Bob on Facebook need to read “RT: LOL at @markoneill – he had coco-pops for lunch! #niceandchocolately”. All this succeeds in doing is a) clogging up your Facebook wall with needless tweets, and b) getting a lecture from Aunt Mavis about your diet.

So Selective Tweets is a tool where you can connect your Twitter and Facebook accounts together. Then if you tag a tweet with #fb, it gets sent to your Facebook account. No tag, no Facebook update. It even works with Facebook Pages. Time for another bowl of Coco-Pops.

RSS Graffiti

If you really want to pump more content through your Facebook wall, for follower consumption, then maybe Sir or Madam might like to test RSS Graffiti?

In a proverbial nutshell, RSS Graffiti enables you, the fine Facebook user, to run a RSS feed through your Facebook wall. So if you have a blog for example, then you could use this tool to have each blog update posted to your Facebook residence, for follower consumption and commenting. But of course, you can use any publicly available RSS feed.

Needless to say, this has the potential to unleash a torrent of posts, thereby alienating followers and driving them away. So a) make sure the settings are configured properly, and b) the RSS feed subjects are relevant to your Facebook audience. If they consist of people like your parents, I’m sure they don’t want to see post updates from your belly button lint collectors blog.

Facebook Debugger

I’m sure that you have all experienced the same scenario. You want to leave a link on your Wall but the link preview is all messed up. Perhaps there is no thumbnail image when there are loads of images on the page? Or perhaps the description in the link preview is completely outdated? This can happen especially with news links.

So before you release a string of curses at the poor link, go to Facebook Debugger. Enter the link, ignore all that techno mumbo-jumbo, and just click “Fetch new scrape information“. This will clear out the cache and make Facebook reindex that link, updating the link description and hopefully the thumbnail picture.


Quite a lot of us operate Facebook Pages, either for self-promotion or for business. But how well are you actually doing with your Page? And how could you improve your Page to make it totally bad-ass? Better get LikeAlyzer out of the online closet then.

When you insert the URL of a Facebook Page, you will get a set of stats and observations, and suggestions on how to improve.  The recommendations are right at the top of the page, for you to either follow or ignore. It seems that MakeUseOf needs to publish more photos, like other Pages, and more.


You’re busy. Stressed. Distracted. And definitely have no time during the day to sit and update your social media pages, even though you rely on those pages to bring in business for you. This is the moment where you hire your personal assistant. Their name is Nutshell Mail, and they will work for free. Isn’t that nice of them? Hello Nutshell.

Facebook is one of the supported services. Just connect the ol’ Facebook Page account to the spanking new NutshellMail account. You will then get a daily digest email of all the activity on your page, including all of the comments and Likes left, as well as Insights.

Your personal Facebook account is covered too. Birthdays, photos, friend requests, Wall posts, News Feed, event & group invites, and messages in one interactive email.

Like its smaller brother Twitter, Facebook is spawning countless more apps and tools on a daily basis. Which ones are in your indispensable folder?

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