Honk: Social Network For Car Buyers
Buying a new car can be stressful for some. Especially those of us who can’t distinguish sparkplugs from catalytic converters. There’s always that worry in the back of your mind that the dealer is trying to palm a lemon off on you – the unsuspecting customer. That’s why when we hear good things about a particular make or model from friends and co-workers, we tend to follow their lead.
Honk is a new social network for car buyers, which is built around that idea – to help us find great cars using actual ‘user’ reviews.
The main thing that I liked about Honk is that it uses existing networks to enable its users to sign up quickly and easily and get going within a few minutes. Let’s be honest, we’re not going to use it outside of the small period when we’re considering buying a car so there’s no point in jazzing up your profile. By using Facebook connect you can also see what cars your friends or people you are in contact with have had. They can then tell you the good and the bad about the car. There are also saved user reviews for each car available by clicking on the car in question.
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You can also simply browse through a list of cars or (and this is my favourite) you can use your personality traits and current demographic position to refines the search results. So for example your personality is assessed, how many children, what it will be used for, your age and your gender. This then gives you a list of cars which the app thinks are suitable to for you.
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There are also traditional features such as removing certain manufacturers and car classes.
Features:
- Social network for buying cars.
- Provides you unbiased reviews from real people.
- Compatible with MySpace and Facebook.
- Huge database of cars.
- Really easy to use with simple features and layout.
- Similar tools: Mota, MotorTopia and TrueCar.
Check out Ho9nk @ www.honk.com (by Dean Sherwin)


